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Case Study Description
The markets served by Hindustan Lever Limited (HLL), India’s largest consumer goods company, require flexible planning, production, and distribution scenarios on the manufacturing side of operations. In 2000, HLL identified improved supply chain management as a critical business priority. It sought a solution that would increase supplier and distributor responsiveness, reduce inventory buffers, and optimize planning and scheduling.
Related Topics: Demand Management, Supply Chain Management (SCM)
Related Industries: Management, Scientific, and Technical Consulting Services, Management of Companies and Enterprises, Merchant Wholesalers, Durable Goods, Manufacturing
Related Keywords: Adexa, demand management, strategic planning, supply chain management, distribution management, SCM, inventory management, consumer goods, Hindustan Lever, planning and scheduling
Source: Adexa
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