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New Contours for Bank Branches as Customers Get Digitally Savvy


Source: Wipro Technologies


Document Type: White Paper

Description:

The emerging class of digitally savvy bank customers, including small and midsized businesses, increasingly wants to use bank branches for sophisticated financial advice, support, and products--as opposed to conventional transactions such as cashing pay checks. This white paper, produced jointly by Knowledge@Wharton and Wipro Technologies, captures the emerging business models for bank branches. It is based on comprehensive, globally conducted customer surveys, as well as interviews with Wharton faculty and Wipro executives.


Download <strong>New Contours for Bank Branches as Customers Get Digitally Savvy</strong>
 

Comments:
Related Topics:  IT Infrastructure and Development

 Related Industries:  Finance and Banking

 Related Keywords:  bank branches, customer service, digital, mobile banking, internet banking, Wharton, value addition

 Source: Wipro Technologies


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