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Case Study Description
Research in Motion, maker of the BlackBerry, had a rapidly expanding customer base and shortened product life cycles. This led the company to add more contract manufacturers to its supply chain, meaning more complex decisions had to be made in less time. To stay competitive, the company implemented response management technology. Learn more about the company’s rapid growth and the software that helped make it possible.
Related Topics: Outsourcing, Forecasting, Manufacturing Management, Strategy, Supply Chain Management (SCM)
Related Keywords: supply chain manager, supply chain software, business supply chain, supply chain solutions, service supply chain, lean supply chain, Kinaxis, global supply chain, supply chain, integrated supply chain
Source: Kinaxis
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