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Case Study Description
New Star Asset Management was looking to maximize its existing sales channels and drive more information gathering via the Web. In order to achieve its aggressive targets, it needed to find a way to make better use of the Web, while reducing costs. Since integrating a Web content management system, New Star has seen a significant drop in Web-related expenditure—with cost savings of nearly 68 percent in the first year.
Related Topics: Asset Management, Business Intelligence (BI), Database Management System (DBMS), Documentation, Documentation
Related Industries: Manufacturing, Retail Trade, Transportation and Warehousing, Information, Finance and Insurance
Related Keywords: Mediasurface, NSAM, asset management, international fund business, migrating content, New Star Asset Management, content management solutions, fund management companies, web maintenance, shared content
Source: Mediasurface
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