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White Paper Description
Arrow Electronics, Inc., a leading distributor of electronic components and computer products, supports more than 600 suppliers and 150,000 OEM and commercial customers with 200 sales offices and 18 distribution centers in 41 countries. Employees at Arrow were using spreadsheets and manual processes which made it difficult to support its large original equipment manufacturer (OEM) partners (HP, IBM, EMC, Sun) and 1,500 member reseller network. Arrow worked with Click Commerce to build and implement Information Support Services, a centralized, easy-to-use platform that creates a company-wide view for Arrow to manage multiple channels and business units. It also enables OEM and reseller partners to work together on customer solutions.
Related Topics: Customer Relationship Management (CRM), Partnership Management
Related Industries: Computer and Electronic Product Manufacturing, Information
Related Keywords: original equipment manufacturers, software, channel and customer data, information support, hardware, branding
Source: Click Commerce
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