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White Paper Description
An unsettled economy needs a different approach to managing revenues. Companies must identify their most profitable customers and the most effective marketing and sales vehicle for reaching them—with a shrinking budget. And shifts in customer spending demand a fresh look at the value proposition of your current products and services. Find out how you can stay close to your customers as their needs change.
Related Topics: Customer Relationship Management (CRM), Customer Service and Support, Marketing Automation, Risk Management, Data Management and Analysis
Related Keywords: SAP, customer relationship, the economic crisis, customer relationship management crm, crm system, us economic crisis, customer relationship management software, customer relationships, crm systems, customer relationship marketing, customer strategies, of customer relationship management, and customer relationship, customer profitability, causes of economic crisis
Source: SAP
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