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The Proof Is in the ROI
A well-thought out, comprehensive ROI (return on investment) marketing and sales program is becoming a must in today's difficult business to business (B2B

what is roi  about their products. Not what they think (and hope) is the products' true nature and value, or what it was designed to be, but the real, bedrock truth. Digging takes effort, and you may not find what you thought was down there. But it's necessary, because you had better be able to prove any claim you make. Positioning depends on being able to make a promise that's unique, relevant, and credible. Most of the claims we see fail at least one of these tests. Generally, they lack uniqueness or credibility. Read More

Discrete Manufacturing (ERP)
The simplified definition of enterprise resource planning (ERP) software is a set of applications that automate finance and human resources departments and help manufacturers handle jobs such as or...
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Documents related to » what is roi


CRM: What Is It and Why Do It? Part One: Historical Background
Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that

what is roi  What Is It and Why Do It? Part One: Historical Background Historical Background Customer relationship management (CRM), a concept that has been around since the mid 90s, has its roots in the technology of sales automation and call center operations. At that time, it was thought that merging the customer data from the field (sales) with the call center interactions would result in more informed interactions with the customer. The concept resonated with user organizations and soon mergers and Read More
Whose ROI is it Anyway? Part Two: Sorting Through Claims
ROI (return on investment) has taken on new importance in examining business initiatives and programs that often involve deployment of enterprise software and

what is roi  a good indicator of what Company Z should expect. Some creative vendors whip up a ROI calculator for their web site—or even hire a specialized consulting firm like ROI4Sales or Alinean to do it for them. Liars' Poker. If the vendor thinks a ROI calculator will give customers the answer they need —the justification to buy—both will be disappointed. But like any good tool, a ROI calculator may have a place in the customer's buying process. Note: we said customer's buying process, which is very Read More
Whose ROI is it Anyway? Part One: Introduction
With growing frequency, we hear business and IT managers asking a technology vendor to

what is roi  will continue the discussion. What is ROI? The concept of ROI ( return on investment ) is not new. It's quite straightforward. ROI relates the benefits of a project, initiative or purchase to the associated costs and investment. It helps compare different programs and investments. Doing the ROI math is easy. Deciding what numbers to plug into the calculations can be tough. Making certain you understand the scope and dynamics of the whole program or initiative presents the great challenges. ROI—Upside Read More
ERP: Is High ROI with low TCO Possible?
Total cost of ownership (TCO) remains a significant factor influencing enterprise resource planning (ERP) strategies and decisions. But focusing exclusively on

what is roi  such projects. Find out what the average company should expect to pay for ERP and how the business can benefit from a successful implementation. Read More
SurfAid is Not Enough: IBM Partners with WebCriteria
IBM is partnering with WebCriteria to make it possible for users of its SurfAid traffic analysis package to use the WebCriteria product for improved analysis of

what is roi  analysis package to understand what your visitors do. If what you find doesn't meet your expectations, then WebCriteria's Max may be able to pinpoint design problems that interfere with your ability to present your message clearly. If you are developing a new website and are evaluating traffic analysis packages, this announcement should give a few extra points to IBM's SurfAid. Read More
ERP ROI in Only 9 Months
Nucleus Research reports that NetSuite, a leading integrated Web-based business software suite, can deliver a positive return on investment (ROI) in fewer than

what is roi  “Before, we didn’t know what we didn’t know. Everything was disjointed, there was no connectivity between the applications, and there was no real time instant communication. There was batch processing with significant delays.” Increased visibility is a significant benefit for NetSuite customers, resulting in better reporting and increased staff productivity. Visibility can be even more important if organizations have more than one physical location. Customers with multiple offices found the Read More
Globalization ROI Components
There are many ways to calculate return on investment (ROI) for globalization projects. It’s important to include variables that relate to your company’s

what is roi  ROI Components There are many ways to calculate return on investment (ROI) for globalization projects. It’s important to include variables that relate to your company’s products, services, market position, and relationships outside your home market. Though language is an obvious component, there is more involved to making a product tailored for locale-specific opportunities. Learn how to calculate ROI for your globalization initiatives. Read More
Time to Value and ROI from BI: The QlikView Customer Experience
The impact of technology projects on organizations is increasingly under scrutiny. The purpose of return on investment (ROI) analysis is to provide a financial

what is roi  to Value and ROI from BI: The QlikView Customer Experience The impact of technology projects on organizations is increasingly under scrutiny. The purpose of return on investment (ROI) analysis is to provide a financial metric with which to measure such projects and provide a like-for-like comparison between initiatives that may have very different justifications and business benefits. This IDC Whitepaper provides a ROI analysis of the QlikView business intelligence (BI) solution. Read More
ROI Case Study: IBM Business Analytics, Accelrys
IBM Cognos Express Xcelerator helped this software and services company earn a 586 percent ROI in just three months by providing deeper insights about products,

what is roi  IBM Cognos Express,IBM business analytics,IBM Cognos Express Xcelerator Read More
ROI Systems Catching Up With e-Commerce
ROI Systems continues with its practice of cautious new technology adoption. On October 10, it announced the offering of XML-based EDI for its customers.

what is roi  Systems Catching Up With e-Commerce ROI Systems Catching Up With e-Commerce P.J. Jakovljevic - November 3, 2000 Event Summary On November 10, ROI Systems, Inc., a privately held provider of extended Enterprise Resource Planning (ERP) solutions for mid-market manufacturing enterprises, announced the offering of XML-based EDI for its clients. ROI's EDI solution will enable users of its flagship MANAGE 2000 software suite to conduct e-commerce over the Web with trading partners across the supply chain. Wh Read More
Is Your Enterprise Application on a Road to Nowhere?
Consolidation is a well-documented trend and is to be expected in the market for enterprise applications. This article outlines the evolution of the enterprise

what is roi  and marketed it. To what extent is this application built with industry-standard technologies, including Java and .NET? Proprietary programming languages, middleware, and development tools will be harder to support as the market evolves away from them. Questions for Unified Technology Companies Unified technology companies provide enterprise applications based on a single integrated platform. Examples include SAP and IFS. Here are key questions to ask unified technology companies: How can this Read More
Survey: Is ERP Meeting the Needs of Higher Education?
Technology Evaluation Centers (TEC) is conducting a research study on the changing needs of higher education institutions. To better understand the enterprise

what is roi  Is ERP Meeting the Needs of Higher Education? Technology Evaluation Centers (TEC) is conducting a research study on the changing needs of higher education institutions. To better understand the enterprise software needs of these institutions, as well as to determine whether their current systems are equipped to handle their changing requirements, we have developed a short survey . If you work in higher education, you are encouraged to participate— the survey takes only 2-3 minutes to complete . Read More
Collaboration is the Key to BPM Success
Customers, employees, and partners are an integral part of any business—each playing an important role in its success. But how is it possible to share vital

what is roi  is the Key to BPM Success Customers, employees, and partners are an integral part of any business—each playing an important role in its success. But how is it possible to share vital information between them? In order to access information, understand trends, and build better processes, a system that enables multi-user collaborative technologies is required. Without these collaboration tools, business process management (BPM) cannot be successful. Read More
Why CRM Is So Hard and What To Do About It: Data is key to making CRM work
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized, reusable business

what is roi  from system to system: what is a customer in one system may be a household in another. Or, worse, what makes up the customer record in one system may be completely different - or even conflict with - what constitutes a customer record in another system. Despite spending millions on CRM systems for call center scripting, campaign management software and the like, companies can't accommodate a marketing department's simple request to link direct mailing or call center results to Web site hits for a Read More

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