Companies are turning toward product innovation to achieve revenue growth, but to generate return on an innovation idea, the idea must be fully developed. When the concept has been fully defined, validated, and transformed into a product, it is then ready for commercial launch and execution from a sales, marketing, manufacturing, and logistics perspective.
technical data form plm
discarded due to a technical limitation, for example, may become a viable product based on new technology from a supplier. There is a large amount of value and intellectual property developed in the design process. This information is often difficult to reuse, however, because it is largely unstructured. If this information is readily accessible to other designers, and readily searchable, then it is valuable and will promote reuse of ideas and concepts. Reuse is very valuable because it creates new value