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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 successful crm and customer relationship management product


Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer
Most of your customers and prospects expect you to be involved in social media@and they’ll be more likely to do business with you if you are. So how do you

successful crm and customer relationship management product  involved in building a successful social CRM strategy, conversations are at the heart of it. Having meaningful conversations with those searching for the help you can provide is the turning point in transforming clicks into customers. The processes involved are aimed at making it easy for people to find us (through our content) and invite us into a conversation ' on their terms. This may take the form of a comment left on a blog post, following your company on Twitter, or possibly embedding your

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Customer Relationship Management (CRM)

Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they are phone, mail, Web, or field. The company can then use this data for specific business purposes, marketing, service, support or sales while concentrating on a customer centric approach rather than a product centric. Customer relationship management defines methodologies, strategies, software, and other web-based capabilities that help an enterprise organize and manage customer relationships. Customer relationship management applications are front-end tools designed to facilitate the capture, consolidation, analysis, and enterprise-wide dissemination of data from existing and potential customers. This process occurs throughout the marketing, sales, and service stages, with the objective of better understanding one’s customers and anticipating their interest in an enterprise’s products or services. 

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Documents related to » successful crm and customer relationship management product

17 Rules of the Road for Customer Relationship Management


Customer relationship management (CRM) is more than a product—it’s a philosophy. That’s why, when it comes to CRM systems, it’s important to understand all the benefits of an integrated application before beginning the selection process. After all, just as a chain is only as strong as its weakest link, a CRM solution is only as good as its implementation.

successful crm and customer relationship management product  pays. To ensure a successful CRM project, planning is essential. Begin by defining the need for a CRM solution. Arm yourself with the background information to justify the investment costs and to demonstrate where the benefits, savings, and ROI will come from. Next, define the stakeholders in the project and use the needs analysis and benefits projections as a foundation for establishing a common, company-wide goal for CRM. With this groundwork completed, you can now establish a budget, planning for the Read More

Software as a Service for Customer Relationship Management and Sales


Major vendors are noting the growing demand for software as a service. However, smaller providers are forging new ground by offering services for inventory and collaborative planning.

successful crm and customer relationship management product  and development), and a successful stock market offering in 2004 has made Salesforce.com unavoidable in any SaaS-related conversation (see Comparing On-demand CRM Service Alternatives ). In fact, Salesforce.com is regarded as the technology champion and market leader in on-demand CRM applications. Salesforce.com recently announced the general availability of both AppExchange , the on-demand platform and directory (i.e., enterprise applications bazaar), and Winter '06 , the nineteenth generation of its Read More

Deploying Customer Relationship Management Effectively: Beyond Implementation


A customer relationship management (CRM) solution is now a standard business requirement. With origins as a system for sales teams, CRM has clearly evolved into a mandatory tool for providing benefit to the entire organization. However, methodology and training play instrumental roles in successful CRM implementations; if designed well, these critical components will ultimately ensure user buy-in and success.

successful crm and customer relationship management product  of Contents Introduction Overview: Successful CRM Deployment The Challenge The Solution Implementation Methodology The Role of Methodology Phases Defined Comprehensive Training Completing the Methodology What is Training? Training Best Practices Teach Reinforce Assess Inform Nurture Feedback and Follow-Up Introduction Customer Relationship Management (CRM) solutions are one of today's standard business requirements. With origins as a system for sales teams, CRM has clearly evolved as a requisite tool to Read More

A Lexicon for Customer Relationship Management Success


Despite technological advances, users are dissatisfied with customer relationship management (CRM) systems. Ambiguous terms do not provide the vocabulary for concrete action and measurable expectations. Thus, CRM is perceived to be about intangibles, and is approached with a let's-hope–for-the-best mentality.

successful crm and customer relationship management product  one of the first successful national implementations of SFA in the United States. He has held senior level management positions with system integration and end user organizations. As a consultant, he developed a number of proprietary facilitation techniques to help organizations to better understand technology, and how to rally around a single threaded, phased implementation approach. Prior to founding GSP & Associates, Petersen was senior vice president at ONE, Inc. and Ameridata. He has authored six Read More

Maximizer CRM 12: CRM Certification Report


Maximizer CRM 12 is now TEC Certified for online evaluation of customer relationship management (CRM) solutions in the CRM Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary.

successful crm and customer relationship management product  CRM 12: CRM Certification Report Maximizer CRM 12 is now TEC Certified for online evaluation of customer relationship management (CRM) solutions in the CRM Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, competitive analysis, product analysis, and in-depth analyst commentary. Read More

Talent Management


Talent management solutions encompass all the applications necessary for handling personnel-related tasks for corporate managers and individual employees from the point of hire to the point of retire. This talent management model includes functionality for recruitment and staffing management, personnel management, career development, succession planning, learning management, performance and compensation management, and workforce management and planning.

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Protect Product Safety: How Manufacturers Can Boost Efficiency and Profitability with a Holistic, Proactive Product Compliance Strategy


Process manufacturers can no longer rely on purely reactive strategies to product safety. Now, reactive strategies such as lot tracking need to be incorporated into holistic strategies that include proactive measures to assess risk and prevent costly quality assurance (QA) events like product recalls. Learn how you can develop a product safety master plan that reduces risk, protects products, and improves profitability.

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How to Achieve a Great--and Profitable--Customer Experience


Profitable customer experience (CE) strategies are holistic, sustainable, and focused on creating competitive differentiation. If you can deliver highly valuable experiences to your customers, in a sustainable way, the reward will be loyal, engaged advocates who help you grow your business. Read more to better understand how companies can provide a superlative customer experience and still make a profit.

successful crm and customer relationship management product  customer segmentation software,customer experience strategy,customer segmentation in banking,customer segmentation tools,customer segmentation analytics,customer segmentation analysis,customer segmentation in insurance,insurance customer segmentation,retail banking customer segmentation,customer segmentation models,online customer segmentation,retail customer segmentation,customer segmentation in retail,customer segmentation,banking customer segmentation Read More

Business Process Management as a Blueprint for Mobile Workforce Management


As service organizations strive to achieve business objectives with limited resources, there is a growing need for greater visibility into business process effectiveness. This is made more difficult by ever-changing business processes and exceptions management. This white paper explains how business process management (BPM) benefits mobile workforce management and outlines how a service-focused BPM solution enables faster BPM adoption.

successful crm and customer relationship management product  mobile workforce management,field service scheduling,field service optimization,services organizations,workforce sheduling optimization,ViryaNET,BPM,BPM and workforce management Read More

Document Management and Digital Asset Management Is There a Difference and What Might It Be?


As enterprises seek better content management systems, documentation management (DM) and digital asset management (DAM) are growing in popularity. Despite market confusion, the two solutions serve different functions, but can still be integrated to meet an enterprise's needs.

successful crm and customer relationship management product  document management,content,on-line,digital,asset DAM,DM,digital asset management,content management Read More

Applying an Economic Model to IT Management: Operations Management in the Virtual Data Center


Virtualization systems have been replacing traditional, silo-based IT architectures to consolidate resources and workloads, but virtualization requires resource and performance management technologies designed to handle dramatically different, complex behaviors. This white paper describes a supply chain economy approach, which combines monitoring, analytics, and actions to enable proactive virtualization management.

successful crm and customer relationship management product  virtualization management, virtualization systems, resource and performance management Read More

Configuration and Change Management for IT Compliance and Risk Management


To keep your IT infrastructure healthy, strong operational processes are essential to managing changes—both planned and unexpected. A streamlined, integrated approach that incorporates hardware and software assets is a key foundation for meeting regulatory compliance requirements. Find out how you can benefit from applications that enable continuous compliance with operational processes and tools—and reduce your business risk.

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Polymita Technologies

Case Study: More Efficient Hospital Management Systems with Content Management Tools


Hospital de la Santa Creu i Sant Pau I is the oldest hospital in Spain, with over 34,000 admissions each year and 150,000 emergencies. In 1999, the hospital began to implement an intranet to provide information to employees, with an update in 2003 to provide visibility of corporate information. Learn how the company is integrating a content management system with portal tools to integrate processes and improve efficiency.

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