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Enterprise Marketing Management (EMM)
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Documents related to » strategic event marketing pcn


The Importance of Component Event Management in a PLM Strategy
Component event management promises an answer. Component event management is a methodology to systematically detect and resolve component events in the most

strategic event marketing pcn  Event Planning Software , Strategic Event Marketing , Organize Events , Event Management Program , Event Management Systems , Event Management Supplier , Facilities Event Software , Scheduling Event Software , Event Management Info , Event Planner , Free Event Management , Event Management Research , Event Management Services . Executive Overview There is a fundamental disconnect in the lifecycle of products that contain electronic components that drives excess costs for OEMs and contract manufacturers Read More...
Infor Introduces Inforce Marketing at Dreamforce 2012
Today, at Dreamforce, Infor announced the launch of Inforce Marketing, a marketing automation system developed on the Salesforce Platform. Some of the new

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HR Tech 2013 Interview: Frank Moreno, Director, Product Marketing, Kronos Inc.
HCM Analyst Raluca Druta interviews Frank Moreno, Director of Product Marketing at Kronos, live on the show floor at the 2013 HR Technology® Conference

strategic event marketing pcn  HR,HCM,Human Resources,Huuman Capital Management,Kronos,Workforce Central Read More...
How to Make Marketing Integration a Whole Lot Easier
Want to really frighten someone? Invite the poor soul to a meeting titled “Marketing Integration Planning.” Because when marketers hear “integration” they

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Silverpop Buy Affirms IBM’s Commitment to Marketing
IBM recently announced its intent to acquire Silverpop, Atlanta-based provider of cloud marketing automation software. The giant software vendor values

strategic event marketing pcn  Silverpop, IBM, marketing, marketing automation, cloud marketing, personalization, Universal Behaviors, omnichannel marketing, lead scoring, smarter commerce, enterprise marketing management, EMM Read More...
Deltek Acquires Traffic LIVE for Marketing Agencies’ Front Office
Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. This acquisition

strategic event marketing pcn  industry watch, erp, crm, deltek, maconomy, professional service automation, psa, marketing agencies Read More...
A Business Case for Managing the Marketing Content Supply Chain
In their efforts to accelerate time to market and improve business process efficiency, many marketing organizations adopt customer relationship management (CRM)

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Got CRM? Why You Need Marketing Automation, Too
When you create a campaign in your marketing automation system, it should map back to your customer relationship management (CRM) so that you can tie closed

strategic event marketing pcn  marketing automation, marketing automation platform, marketing campaign management CRM sales system, customer relationship management Read More...
Strategic CFO and Supply Chain Planning
From being gatekeepers of financial and accounting operations, chief financial officers (CFOs) are now expected to have a holistic view of the organization that

strategic event marketing pcn  CFO and Supply Chain Planning From being gatekeepers of financial and accounting operations, chief financial officers (CFOs) are now expected to have a holistic view of the organization that goes far beyond shareholder value. This white paper discusses how CFOs need to be actively involved in supply chain initiatives, supporting them with operational policies for better performance and business sustainability, and the role of analytics in driving this transformation. Read More...
Content Raven Launches Marketing Analytics
Content Raven, a cloud-based file distribution toolkit that adds content control, security, and analytics to files, has announced the addition of Marketing

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Case Study: SAP and Marketing Management
By upgrading to the latest release of the SAP customer relationship management (CRM) application as part of its CRM Clear Vision Program, SAP AG transformed the

strategic event marketing pcn  SAP,crm,online customer relationship management,customer relationship management services,customer relationship management application,customer relationship management model,define customer relationship management,providing customer relationship management,presentation on customer relationship management,customer service,marketing management,microsoft customer relationship management,customer management,microsoft dynamics crm,microsoft crm Read More...
Measure, Analyze, and Manage: Optimizing Marketing Results with Business Analytics
By adopting a data-driven approach that incorporates business intelligence (BI), predictive analytics and performance management capabilities, marketing

strategic event marketing pcn  business intelligence, BI, predictive analytics, performance management, marketing, analytics, personalization, marketing, customer data, customer analytics Read More...
Strategic Systems International
Strategic Systems International (SSI) provides software development services to software companies, information providers, business services firms, and

strategic event marketing pcn  Systems International Strategic Systems International (SSI) provides software development services to software companies, information providers, business services firms, and consulting companies. Read More...
B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results
For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create

strategic event marketing pcn  MarketingProfs, 2006 The CMO''s Strategic Agenda Series: Creating a Customer-Centric Marketing Orgainziation, Aberdeen Group, 2006 Best Practices: Case Studies in Event Triggered Marketing, Forrester Research, 2005 Five Fundamentals for Useful Marketing Metrics , MarketingProfs, 2004 Marketing Analytics to the Rescue: The Next Big Thing? , DM Direct Special Report, 2003   contents Introduction Multiple Communication Challenges Managing and Segmenting Data Demand Generation Lead Routing Prospect Read More...
Blue Tent Marketing


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