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Documents related to » strategic event marketing oem


SSA Global Forms a Strategic Unit with an Extended-ERP Savvy Part One: Event Summary
SSA Global seems to be doing some proper thinking while continuing to acquire new software companies. Recent unification of its broadening collection of supply

strategic event marketing oem  Global Forms a Strategic Unit with an Extended-ERP Savvy Part One: Event Summary Event Summary Just when many might have begun to think that SSA Global , a Chicago, IL-based extended enterprise solutions and services provider for process manufacturing, discrete manufacturing, consumer, services, and public companies worldwide, which had turned into a ravenous enterprise applications market consolidator over the last few years, had finally satisfied its voracious urge, the vendor struck again. To be Read More...
Can Webplan Reconcile Planning and Execution? Part One: Event Summary
According to the early signs, it appears that key elements of Webplan''s business plan are producing results with dividends. These elements involve positioning

strategic event marketing oem  been negotiating) and strengthened strategic partnerships with other renowned technology organizations including Intel, RedPrairie Corporation (a referral partner that also does account planning, pursuing joint pipeline accounts, and exploring ways to embed the Webplan technology into its supply chain execution [SCE] solution), Intuitive Manufacturing Systems (a mid-market ERP vendor looking to embed Webplan''s multisite planning technology and currently negotiating a Webplan original equipment Read More...
Great Plains’ Latest Product Offering &; Ready to Stampede the SME Market?
Great Plains announced during its Stampede 2000 annual partner meeting significant extensions to its product offering. The following is our view of Great Plains

strategic event marketing oem  and e-commerce were two strategic areas of focus for the forthcoming period. It has even gone a mile further by putting together a comprehensive product offering that includes supply chain management and business intelligence. Great Plains has indeed made a great noise and established itself as an undisputed global small-to-medium enterprises (SME) market leader. It has significantly expanded outside of the US market and has the potential of reaching $300 million in revenues in fiscal 2001. Its extensive Read More...
Made2Manage Systems ''One Year After'': Reenergized and Growing Part One: Event Summary
Made2Manage Systems'' decision to go private under wealthy Battery Ventures'' wing appears to have been wise. Despite a draconic exodus of former executives and

strategic event marketing oem  (SME) market, Made2Manage Systems'' strategic goal remains focusing more resources on servicing existing customers than on attracting new ones. Its balanced approach to success is supported by several key initiatives across the business, which are driven by actual customer needs versus vendors'' needs imposed upon customers. This is Part One of a five-part note. Part Two will present future direction. Part Three will discuss the market impact. Part Four will present quality management processes. Part Five Read More...
Extricity Makes a Move into IBM’s Sphere of B2B Influence
B2B/EAI software vendor Extricity announced that International Business Machines is shipping the Extricity B2B platform as part of IBM’s WebSphere BtoBi Partner

strategic event marketing oem  vendors must increasingly seek strategic relationships with larger, better-established firms to add missing functionality quickly. In addition, they must protect their market share and prevent takeover attempts in this exceptionally competitive market. User Recommendations Before speaking to any vendor, potential buyers must attempt to understand just exactly what the differences are perceived to be between B2B, EAI, and the newest entry to the acronym wars, IAI (inter-enterprise application Read More...
Case Study: Advantage Sales & Marketing LLC
Advantage Sales & Marketing (ASM) didn’t become a national company until six years ago. Before then, it was a group of 26 regional brokers with the challenge of

strategic event marketing oem  hr policies,employee turnover,talent manager,human capital management,workforce planning,payroll outsourcing,human resources benefits,human resource software,human resource system,strategic hr,hr systems,human resources services,human resources software,human resources payroll,human resource consulting Read More...
Strategic Communications, Inc.
Strategic Communications (StratComm) is a management and content development company. Content StratComm specializes in includes training, skill assessments, and

strategic event marketing oem  Communications, Inc. Strategic Communications (StratComm) is a management and content development company. Content StratComm specializes in includes training, skill assessments, and editorial services. Read More...
Design Can Be Your Next Asset to Manage: E-mail Marketing
In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time

strategic event marketing oem  that reflects your firm. STRATEGIC B2B MARKETING TACTICS These tactics allow you to see how just one medium can be crucial in marketing your firm in a smarter, leaner and more focused manner that is geared toward achieving a quicker ROI. Here are their benefits of this approach:   E-mail Marketing Techniques   With an ROI of approximately $43 for every dollar spent (Direct Marketing Association) e-mail marketing has consistently proven itself to be an extremely cost-effective solution to grow your firm'' Read More...
The Customer as a Strategic Asset
Ask 500 CEOs to define the word “customer,” and you’ll come up with 500 different answers—with a few common denominators. It turns out these denominators are

strategic event marketing oem  Customer as a Strategic Asset Ask 500 CEOs to define the word “customer,” and you’ll come up with 500 different answers—with a few common denominators. It turns out these denominators are the same ones used to describe an organization’s long-term strategic assets. Yet for many organizations, customers aren’t considered assets at all; and yet they’re expected to constitute the lifeblood of the business itself. Read More...
Six Success Factors for Building a Best-run Marketing Organization
To address evolving market demands, companies must take new approaches to marketing activities and integrate all company functions. Customer relationship

strategic event marketing oem  deliver on the company''s strategic and tactical goals. Energizing Growth amid Constant Change To address evolving demands of the market and increased globalization, companies must establish specific programs across their range of operations. To this end, companies are increasingly looking to the marketing organization to attain sustainable, profitable growth through initiatives that shape market perceptions and foster organizations that focus on serving customers'' evolving needs. Through new, integrated m Read More...
Technology Sales Leads (TSL Marketing)


strategic event marketing oem   Read More...
FSN and Oracle: The New Competitive Advantage-Strategic CFOs Embrace the Cloud
This Oracle FSN white paper provides chief financial officers (CFOs) with a strategic playbook on how to leverage the cloud to drive greater agility in response

strategic event marketing oem  officers (CFOs) with a strategic playbook on how to leverage the cloud to drive greater agility in response to economic and competitive change, and more flexibility and choice in how you deploy and manage enterprise applications. Read More...
SAP Finds CRM Partner for Marketing Tools
On December 6, SAP revealed it had entered into a partnership with Recognition Systems Group of the United Kingdom to add marketing-planning and campaign

strategic event marketing oem  Finds CRM Partner for Marketing Tools Event Summary On December 6, SAP revealed it had entered into a partnership with Recognition Systems Group of the United Kingdom to add marketing planning and campaign-management features to its customer-relationship management suite. SAP and Recognition Systems have agreed to jointly develop integration between SAP''s enterprise resource planning and data warehouse packages and Recognition''s Protagon suite, which offers customer-segmentation tools to help marketing Read More...
Positioning Makes Your Marketing Budget Go Further-and Hit the Target
Many business-to-business (B2B) software companies don''t have a formal positioning process, and it''s costing them time, money, and much more—a marketing message

strategic event marketing oem  demand. Lawson has held strategic marketing positions with several B2B software companies, including Navision, Applix, TM1 Software, and Timeline. He is a journalist by trade, and has more than fifteen years of executive management experience in the software industry. Lawson can be reached at labinan@attglobal.net or (1) (425) 688-0104 Read More...
B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results
For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create

strategic event marketing oem  MarketingProfs, 2006 The CMO''s Strategic Agenda Series: Creating a Customer-Centric Marketing Orgainziation, Aberdeen Group, 2006 Best Practices: Case Studies in Event Triggered Marketing, Forrester Research, 2005 Five Fundamentals for Useful Marketing Metrics , MarketingProfs, 2004 Marketing Analytics to the Rescue: The Next Big Thing? , DM Direct Special Report, 2003   contents Introduction Multiple Communication Challenges Managing and Segmenting Data Demand Generation Lead Routing Prospect Read More...

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