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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 strategic event marketing eol

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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The Importance of Component Event Management in a PLM Strategy


Component event management promises an answer. Component event management is a methodology to systematically detect and resolve component events in the most timely and efficient manner possible. This paper will introduce the philosophy of component event management and introduce a new category of software that is being developed to help implement this concept and improve business performance.

strategic event marketing eol  Event Planning Software , Strategic Event Marketing , Organize Events , Event Management Program , Event Management Systems , Event Management Supplier , Facilities Event Software , Scheduling Event Software , Event Management Info , Event Planner , Free Event Management , Event Management Research , Event Management Services . Executive Overview There is a fundamental disconnect in the lifecycle of products that contain electronic components that drives excess costs for OEMs and contract manufacturers Read More

Is There a Smarter Way to Handle Excess Active and Obsolete Inventory?


Imagine the convenience of a 24x7 intranet marketplace where companies could sell off their inventory to the highest bidder. FreeFlow is one such business service provider, helping companies find buyers to sell their products to and increase inventory asset recovery.

strategic event marketing eol  severely impair a company''s strategic initiatives. However, risk and consequences are unusually high, and top management approval is thus often required. Again, a more elegant solution could be a buyer portal acting as a private reverse auction or bidding platform that allows the company to go to the open market and solicit as many sources as needed to ensure competitive bidding, yet go anonymously under the banner of the portal provider. That is to say that, as a surrogate bidder, service providers like Read More

Zooming into an Inventory Free Flow


FreeFlow, a provider of business services with a patented technology, aims to help companies improve product life cycle profitability by providing a unique, online auction platform where companies can reduce their at-risk and excess inventory.

strategic event marketing eol  FreeFlow, along with its strategic partners, has developed a target-pricing model that forms the underlying bidding process of the auction site. Thus, all inventory advertised on the site will have a target price assigned to it which will enable the bidding party to ascertain what the minimum expected recovery is on certain items. By bidding on or above the target price, bidding members will secure their allocation of this inventory automatically on the assumption that the inventory is still available. Read More

“B” Before “e” When Marketing to “C”


ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

strategic event marketing eol  Before “e” When Marketing to “C” “B” Before e When Marketing to C D. Geller - May 15, 2000 Event Summary The name of ResponseLogic, Inc.''s newly released product is ADAPTe. While the e is probably intended to represent the expert systems technology at the product''s heart, they are sending another message by putting the e after the name. While definitely an e-commerce company, ResponseLogic has its roots and focus in business. Their technological approach is, as President Jim Read More

A Marketing Survival Guide


Find out in the white paper data quality: a marketing survival guide.

strategic event marketing eol  marketing survival guide,marketing,survival,guide,survival guide,marketing guide,marketing survival. Read More

Marketo Launches New Component of the Marketing Nation


The marketing automation provider Marketo introduces Marketo Program Exchange, a new addition to its Marketing Nation platform. Marketing Nation is a free-of-charge network that can be joined by any Marketo customer. Marketo Program Exchange provides users with access to a pre-built marketing programs library. These templates have been created and deemed as best-of-breed by Marketo customers

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The Art and Science of E-mail Marketing


When crafting an e-mail marketing campaign, a few guidelines should be followed in order to maximize its effectiveness. Believe it or not, e-mail marketing is not only an art, but a science as well. Carefully balancing the needs of the audience, properly communicating your inspiring message, and using the right technology to manage the interaction are some of the key ingredients needed to make it a success.

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Measuring Marketing Success: Know Each Customer in Context


Monitoring the performance of marketing activities is a critical function of marketing departments and has become important to business growth. This report provides an analyst perspective on effective practices and tools for accurately measuring marketing performance, as well as reviews the features and functions of IBM’s Marketing Performance Analytics offering and the business benefits it can afford organizations.

strategic event marketing eol  marketing performance, marketing performance analytics, IBM Marketing Performance Analytics, marketing success, IBM Cognos Business Intelligence, IBM Cognos TM1, marketing performance measurement Read More

Fast Facts: Latest Sales & Marketing Stats


Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.

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Blue Tent Marketing


There are currently no details available for this vendor. However, we are working to update this vendor’s information in our database as soon as possible. Please check back again.

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Case Study: Advantage Sales & Marketing LLC


Advantage Sales & Marketing (ASM) didn’t become a national company until six years ago. Before then, it was a group of 26 regional brokers with the challenge of getting separate businesses to act like one company. Learn how ASM found a comprehensive and efficient learning and talent management solution that fostered collaboration among its distributed workforce and unified several areas of human resources (HR).

strategic event marketing eol  hr policies,employee turnover,talent manager,human capital management,workforce planning,payroll outsourcing,human resources benefits,human resource software,human resource system,strategic hr,hr systems,human resources services,human resources software,human resources payroll,human resource consulting Read More

Five Keys to Marketing Analytics Excellence


Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes.

strategic event marketing eol  customer intelligence platform, campaign management, campaign management infrastructure, marketing analytics, multichannel measurement, analytics technology, multichannel campaign management Read More

CEO Perspective: 5 Ways Marketing Automation Can Optimize & Grow Your Business


Learn how automation improves ROI by making sales and marketing more efficient and more effective, and makes marketing accountable through measurement.

strategic event marketing eol  marketing automation, e-mail campaign, marketing automation platform, marketing campaign, Act-On Read More