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 sociale media

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Documents related to » sociale media

Improving Revenue and Customer Engagement with Social Media Analytics


Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be new to the channel—not to say a bit skeptical. Fortunately, advances in social media analytics now offer retailers the ability to act on intelligence gleaned from online conversations occurring across both professional and consumer-generated media sites. Learn more now.

sociale media  Revenue and Customer Engagement with Social Media Analytics Social media possess tremendous potential to drive revenue. But defining a business-effective social media strategy can be challenging for retailers who may be new to the channel—not to say a bit skeptical. Fortunately, advances in social media analytics now offer retailers the ability to act on intelligence gleaned from online conversations occurring across both professional and consumer-generated media sites. Learn more now. Read More

Social Job Distribution: Making Job Listings Visible on Facebook and Twitter


Wondering if you're making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to get your job listings seen by the right people. This brief will give you some best practices for automating your recruiting in social media channels to best reach new audiences—and the right audiences—on Facebook and Twitter.

sociale media  Job Distribution: Making Job Listings Visible on Facebook and Twitter Wondering if you''re making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to get your job listings seen by the right people. This brief will give you some best practices for automating your recruiting in social media channels to best reach new audiences—and the right audiences—on Facebook and Twitter. Read More

Attensity Analyze


Attensity Analyze gives customer service organizations the tools to analyze subscriber conversations across external media, including review sites, blogs, forums, Twitter, Facebook, YouTube videos, mainstream news sites, and others, as well as the free-form notes stored in internal sources such as customer relationship management or contact center notes, surveys, and incoming e-mail, and to relate those conversations to internal data on sales figures, inventory numbers, customer service records, and more. A wide variety of out-of-the-box reports help to track and analyze ongoing relevant conversations about brands, products, and competitors to identify influential opinion leaders and sources and understand sentiment and issues, along with industry trends.  

sociale media   Read More

Newspaper and Magazine Publishing with SAP for Media


Rising costs, stagnating circulation figures, and ever-increasing competition for advertisers—times have never been tougher for newspaper and magazine publishers. It takes reliable, up-to-the-minute information to deliver the products and high-quality service your customers demand. But all too often, business processes span multiple departments and information technology (IT) systems, slowing responsiveness and impeding access to crucial facts and figures.

sociale media  and Magazine Publishing with SAP for Media Rising costs, stagnating circulation figures, and ever-increasing competition for advertisers—times have never been tougher for newspaper and magazine publishers. It takes reliable, up-to-the-minute information to deliver the products and high-quality service your customers demand. But all too often, business processes span multiple departments and information technology (IT) systems, slowing responsiveness and impeding access to crucial facts and figur Read More

Media Kit


Technology and business decision makers rely on TEC Web sites and newsletters for enterprise software-related information, resources, and best practices. Find out about TEC's global audience, media partners, and services.

sociale media  Kit Technology and business decision makers rely on TEC Web sites and newsletters for enterprise software-related information, resources, and best practices. Find out about TEC''s global audience, media partners, and services. Read More

Social ERP Emerges, Transforms the Way People Work (Part 1)


It is no secret that social networks and media—Facebook, Twitter, LinkedIn, Wikipedia, etc.—are having a huge impact on all aspects of people’s lives. Enterprise resource planning (ERP) systems are not immune to the tide of social media changes that are sweeping across the technology landscape. All the large ERP solution providers have made or are making large investments to keep up with the

sociale media  ERP Emerges, Transforms the Way People Work (Part 1) It is no secret that social networks and media—Facebook, Twitter, LinkedIn, Wikipedia, etc.—are having a huge impact on all aspects of people’s lives. Enterprise resource planning (ERP) systems are not immune to the tide of social media changes that are sweeping across the technology landscape. All the large ERP solution providers have made or are making large investments to keep up with the social revolution that is sweeping across the Read More

MindShare


Mindshare is a global media and marketing services company. Mindshare Worldwide was created in 1997 as the first global full-service media company, according to RECMA.

sociale media  Mindshare is a global media and marketing services company. Mindshare Worldwide was created in 1997 as the first global full-service media company, according to RECMA. Read More

Customer Analytics in the Age of Social Media


This TDWI Best Practices Report examines organizations’ current practices and future plans for customer analytics technology implementations, with a special focus on how organizations are adapting to the knowledge potential as well as challenges of social media networks. The report offers recommendations for achieving greater return on investment (ROI) from customer analytics processes.

sociale media  Analytics in the Age of Social Media This TDWI Best Practices Report examines organizations’ current practices and future plans for customer analytics technology implementations, with a special focus on how organizations are adapting to the knowledge potential as well as challenges of social media networks. The report offers recommendations for achieving greater return on investment (ROI) from customer analytics processes. Read More

Three Ways to Improve Employee Engagement and Productivity with Social Business Media


The surge in social media use and younger people moving into positions once held by baby boomers are transforming today’s workplace, creating both challenges and opportunities for companies trying to keep employees happy and businesses healthy. This white paper looks at the benefits for employee engagement and productivity that come with social media for business use.

sociale media  Ways to Improve Employee Engagement and Productivity with Social Business Media The surge in social media use and younger people moving into positions once held by baby boomers are transforming today’s workplace, creating both challenges and opportunities for companies trying to keep employees happy and businesses healthy. This white paper looks at the benefits for employee engagement and productivity that come with social media for business use. Read More

The Intelligence of Social Media (Part 2)


In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a product, a service, etc. Two main approaches can be used to perform sentiment analysis or text mining: a knowledge-based approach, which uses linguistic models to classify sentiments; and a learning-based approach, which uses

sociale media  Intelligence of Social Media (Part 2) In the first part of this blog, I mentioned that sentiment analysis measures the polarity of opinion—positive, negative, or neutral—regarding a subject, a product, a service, etc. Two main approaches can be used to perform sentiment analysis or text mining : a knowledge-based approach, which uses linguistic models to classify sentiments; and a learning-based approach, which uses machine learning techniques to classify text. The concept of sentiment analysis Read More

How Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience


With the rising popularity of Web 2.0 technologies, companies are marketing their products and services to an increasingly savvy customer base. Customers today are taking greater control of their own consumer experiences. Learn how some vendors are leveraging social computing to build our customer relationship management (CRM) communities, and building Web 2.0-based CRM applications that help customers achieve success.

sociale media  Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience With the rising popularity of Web 2.0 technologies, companies are marketing their products and services to an increasingly savvy customer base. Customers today are taking greater control of their own consumer experiences. Learn how some vendors are leveraging social computing to build our customer relationship management (CRM) communities, and building Web 2.0-based CRM applications that help customers achieve Read More

Social Media and Collaboration: Not for “Serious” Manufacturers? Think Again.


Many people consider social media as a set of tools for communicating with others and/or entertaining themselves and collaboration as a characteristic of business processes and workflows that allows employees to work together to be more efficient. In reality though, both social media and collaboration can help employees communicate and share information, and thus work more efficiently. In

sociale media  Media and Collaboration: Not for “Serious” Manufacturers? Think Again. Many people consider social media as a set of tools for communicating with others and/or entertaining themselves and collaboration as a characteristic of business processes and workflows that allows employees to work together to be more efficient. In reality though, both social media and collaboration can help employees communicate and share information, and thus work more efficiently. In addition, the success of any social Read More

Social Media Kit


From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions.

sociale media  Media Kit From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More

Everything You Don’t Know about Desktop Search


Despite all the attention the newest breed of desktop search has received in the press, here’s what the media hasn’t told you: 1) today’s newcomers aren’t ready for the enterprise; 2) desktop search is not new; and 3) you get what you pay for. Find out more—and get a 12-step checklist that will help you determine your needs, and evaluate and select the desktop search tool that’s right for you.

sociale media  You Don’t Know about Desktop Search Despite all the attention the newest breed of desktop search has received in the press, here’s what the media hasn’t told you: 1) today’s newcomers aren’t ready for the enterprise; 2) desktop search is not new; and 3) you get what you pay for. Find out more—and get a 12-step checklist that will help you determine your needs, and evaluate and select the desktop search tool that’s right for you. Read More

Case Study: Personalized Follow-up Increases Profit


My Wedding Film is a growing small business media company that specializes in capturing elegant one-of-a kind weddings. The company was looking for a customer relationship management (CRM) solution that could accurately track and automate the contacts they had with their clients, prospects, vendor relationships, and partners. Find out what they chose, and why.

sociale media  Study: Personalized Follow-up Increases Profit My Wedding Film is a growing small business media company that specializes in capturing elegant one-of-a kind weddings. The company was looking for a customer relationship management (CRM) solution that could accurately track and automate the contacts they had with their clients, prospects, vendor relationships, and partners. Find out what they chose, and why. Read More