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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 sms marketing services mno

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » sms marketing services mno

How to Choose an SMS Provider


For over 15 years, short message service (SMS) has been a quick and reliable way to receive and deliver information—anytime, anywhere. Today, SMS helps provide dialogue with consumers. Inbound SMS, or mobile originated (MO), is an important tool to enhance customer interaction. Learn the most important factors to consider when choosing an SMS provider, including flexibility, price, international coverage, and reliability.

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TEC 2012 ERP for Services Buyer's Guide


ERP for services solutions are changing the way professional services companies do business by combining powerful project- and resource-management tools with essential back-office functionality. Learn all about these solutions in TEC's 2012 ERP for Services Buyer's Guide. Plus get detailed product comparisons, a comprehensive vendor directory, customer success stories, and thought leadership from industry experts.

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LAN Services


There are currently no details available for this vendor. However, we are working to update this vendor’s information in our database as soon as possible. Please check back again.

sms marketing services mno   Read More

Four Reasons Why QuickBooks Is Failing Your Services Business


This white paper draws on real-world stories of small and medium-sized professional services organizations (PSOs) that have upgraded from QuickBooks at critical junctures in their development. It also outlines four common business process inefficiencies that you might see reflected in your own business—the reasons why QuickBooks may be failing your services organization.

sms marketing services mno  QuickBooks, general ledger solution, growing business accounting, professional services organizations, accounting software upgrade, ERP for services, cloud financials, professional services automation Read More

Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

sms marketing services mno  Marketing Success Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success. Read More

Web-site Strategy for Organizations in the Corporate Services Industry


As marketing budgets shrink and companies in the corporate services industry aim to leverage their Web sites as less expensive alternatives to traditional marketing tools, Web-site strategy is becoming more important. Web-site strategy must focus on enhancing credibility, strengthening existing relationships, generating leads, and more. Get tips on how to create a Web-site strategy that will help you achieve these goals.

sms marketing services mno  developing the most appropriate mechanisms. 5. Improving Operational Efficiency Organisations in the Corporate Services industry must often deal with copious amounts of documentation, which requires handling by multiple parties and coordination with multiple databases. Improving operational efficiency in this particular area can dramatically improve overall operational efficiency. A website that streamlines data collection, storage and processing functionality by providing a centralised area for Read More

The Convergence of ERP and Field Services-One Vendor’s Leadership


Agresso’s experience with people-centric services organizations has led the vendor to design a solution that effectively address these businesses’ need for field services and asset maintenance management. Agresso’s melding of two solutions, and the product’s underlying architecture, support change and tightly couple solution categories.

sms marketing services mno  Convergence of ERP and Field Services-One Vendor’s Leadership There is continued evidence that people-centric services organizations in both the public and private sectors are under increasing pressure to streamline their operations and gain cost efficiencies. For some industries, such as utilities, energy, and real estate management, the divergent needs of managing large physical assets and recurring smaller service needs is a challenge. For more information, please see part one of this series, An Read More

Understanding the ROI of Marketing Automation


Over the past decade, marketing professionals have seen their field change substantially thanks to advances in technology and the ever-increasing use of social media. Keeping up with marketing tasks in this new environment of constant connection can be extremely difficult. Marketing automation has emerged as a solution for company leaders who want to focus on generating leads without sacrificing other types of marketing campaigns. For many sales professionals, automation systems provide the best way possible to pare down leads and focus on the prospects most likely to buy. But before you can decide if a marketing automation system is right for your company, you need to know more about automation and its return on investment (ROI).

sms marketing services mno  the ROI of Marketing Automation Over the past decade, marketing professionals have seen their field change substantially thanks to advances in technology and the ever-increasing use of social media. Keeping up with marketing tasks in this new environment of constant connection can be extremely difficult. Marketing automation has emerged as a solution for company leaders who want to focus on generating leads without sacrificing other types of marketing campaigns. For many sales professionals, Read More

Five Keys to Marketing Analytics Excellence


Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes.

sms marketing services mno  Keys to Marketing Analytics Excellence Marketing is all about finding the most profitable growth opportunities in your data, knowing where to place your bets, taking the best marketing action, and ultimately maximizing the cross-business influence of every dollar you spend. You can accomplish these things through a customer intelligence platform that aligns the customer journey with your marketing systems and processes. Read More

Starmark Services Ltd.


Starmark Services is a global services provider for software products and solutions development. The company offers services for software product companies, spanning the entire product life cycle. Starmark has provided business solutions to enterprises in banking, financial services, and insurance (BFSI), manufacturing, health care, education, logistics, and retail. Clients are provided with customized service and complete solution ownership. In addition to IT services, the company also provides research and development services, system integration, and maintenance and support. Starmark is based in Bangalore (India), with US offices in Rockville, Maryland.

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Radcliffe Advisory Services Ltd


Radcliffe Advisory Services is a company that advises on master data management (MDM) and Big Data, particularly in combination with related topics such as customer relationship management (CRM), data governance, and social networking.

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Understanding SOA, Web Services, BPM, BPEL, and More Part One: SOA, Web Services, and BPM


In the larger schema of things, SOA would espouse general, more abstract concepts of software reusability and encapsulation within certain boundaries (as to then provide access to that software via defined interfaces), Web services would then make these SOA concepts vendor-independent due to their use of generally accepted standards, while BPM and BPEL would be some of the engines making the whole system work.

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ERP for Services (Non-manufacturing)


Typically, ERP systems designed for services industries offer modules that provide back-office support, customer relationship management, time management, expense management, resource management, and project management capabilities. Depending on the vertical market, additional industry-specific functionality may be included to address unique business requirements. Consequently, project-centric systems for accounting, architecture, construction, engineering, and professional services industries will support project management functionality; whereas health care, field service, distribution, and government systems will support functionality unique to those vertical markets.

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The Definitive Guide to Engaging Email Marketing


Email is no longer enough. It's engagement that matters.

This guide walks you through the various aspects of building an email marketing campaign, including creating compelling subject lines, formatting and designing your email for mobile devices, managing your mailing list, leveraging social media, and more. Checklists and worksheets are included to help you devise your strategy. Plus there are examples for you to follow.

Targeted and automated marketing efforts can help ensure effective messaging that is trusted, relevant, conversational, coordinated across channels, and strategic. You'll also learn about the metrics that tell you everything about your strategy's success.

sms marketing services mno  Definitive Guide to Engaging Email Marketing Email is no longer enough. It''s engagement that matters. This guide walks you through the various aspects of building an email marketing campaign, including creating compelling subject lines, formatting and designing your email for mobile devices, managing your mailing list, leveraging social media, and more. Checklists and worksheets are included to help you devise your strategy. Plus there are examples for you to follow. Targeted and automated marketing Read More

Is the Ongoing Marketing Software Arms Race Justified?


Given the slew of marketing software acquisitions by a number of big players, TEC's principal analyst P.J. Jakovljevic rightfully asks whether the vendors' splurges and arms race is justified? And will these companies’ chief marketing officers (CMOs) spend more on technology than chief information officers (CIOs) by 2017—as predicted by Gartner?

sms marketing services mno  the Ongoing Marketing Software Arms Race Justified? Oracle recently acquired Responsys shortly after acquiring Eloqua , paying steep and multiple times these companies’ respective annual revenues. Along similar lines was salesforce.com ’s multi-billion dollar acquisition of ExactTarget , while Adobe wasn’t a slouch either when it acquired Neolane , years after the Omniture acquisition, to bolster Adobe Marketing Cloud . IBM did its share of marketing automation software acquisition via Unica, Corem Read More