A productive sales force must concentrate on acquiring, growing, and retaining profitable relationships with its clients. This requires clear, detailed views of prospects, customers, and the market—and the ability to turn insight into action. The right sales force automation (SFA) system can help you determine priorities and action plans to achieve the best results with your customers—and boost your profit margins.
sfa sales force productivity
to deploy the appropriate SFA system before you attempt to address your sales processes and anticipated objectives. DETERMINE KEY PERFORMANCE INDICATORS THE RIGHT PERFORMANCE MEASUREMENTS CAN MAXIMIZE SALES OPPORTUNITIES Sales analytics, which you can use to assess KPIs, offer enormous opportunities to improve the ways you measure your sales organization. Industry analysts, for example, believe an average organization loses a great deal of sales if it has limited visibility into sales activities.