By recently undertaking a number of both prudent and bold initiatives, ACCPAC International, still largely considered an accounting solutions provider, may have gotten the wherewithal to be reckoned with by all earnest enterprise mid-market contenders.
sfa effective demand generation
providing sales force automation (SFA), call center automation, marketing automation, customer and partner Internet self-service, and integrated workflow. To that end, sales team leaders should be able to oversee up-to-the-minute opportunity management activities including sales cycle analysis, territory alignment, call-list assembly and proposal generation. Customer care specialists should in turn be able to use ACCPAC eCRM incident logging, tracking, escalation and resolution management functions to