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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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Visit the TEC store to compare leading software solutions by funtionality, so that you can make accurate and informed software purchasing decisions.
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 search engine marketing analytics


“Skunkworks” for Search Engine Marketing and Optimization
Search engine marketing (SEM)? We’re talking about tactics for Web site promotion@increasing both a site’s visibility to Google (and other search engines) and

search engine marketing analytics  for Search Engine Marketing and Optimization Search Engine Optimization (SEO) is a magical word that everybody is spealing about in the online world. SEO can influence the search engine in order to show your links on the top positions for special keywords. Source : bwired Resources Related to “Skunkworks” for Search Engine Marketing and Optimization : Search Engine Optimization (SEO) (Wikipedia) “Skunkworks” for Search Engine Marketing and Optimization Search Engines is also

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » search engine marketing analytics

Meridian Global LMS Gets Recertified


Meridian Knowledge Solutions has participated in Technology Evaluation Centers (TEC) programs since 2007; however, it wasn’t until 2009 that I had the opportunity to meet the folks at Meridian to see what Meridian Global LMS was all about. As part of the TEC Certification process, Meridian demonstrated its learning management system (LMS) product to me during a three-hour session, following a

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Going from Good to Great


Creating a great Website depends on strategy, and the investment of time and energy in continuous improvement. Learn how techniques like search engine marketing and search engine optimization (SEM and SEO), maximizing lead generation, increasing conversions, improving customer service, and engaging target audiences can take your Website from good to great—and help you maximize return on investment (ROI).

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Informix Decides to Start Analyzing Websites


Informix, a leader in data warehousing and business intelligence software, has developed an application named i. Decide Web Success that promises to provide dot-coms and clicks-and-mortar organizations with a database independent platform for analyzing their web data.

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Surado! A Rising Mid-market CRM Provider


Our quest for quality and well-priced mid-market CRM software solutions, takes us this week to review Surado Solutions Inc. developers of Surado CRM Solutions. Surado positions itself high in many functional areas, against many mid-market software vendors such as SalesLogix, Epicor, Microsoft CRM, Kana, and Commence Corporation.

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Smarter Customer Service with IBM Business Analytics


With IBM Business Analytics for Customer Service, you can grow revenue by building better relationships with your customers.

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Got CRM? Why You Need Marketing Automation, Too


When you create a campaign in your marketing automation system, it should map back to your customer relationship management (CRM) so that you can tie closed deals back to the campaigns that created them. This closed-loop reporting capability allows you to measure your ROI and make data-driven marketing decisions. Learn how the systems complement each other, and why you need both.

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Business Analytics for Midsize Businesses: Challenges and Benefits


Business intelligence derived from analytics has given large companies an edge for years. And now, midsize businesses are increasingly eager to reap similar benefits. A recent survey of information technology (IT) managers in midsize companies, conducted by Slashdot, identified the key challenges and incentives midsize businesses face around business analytics and intelligence. Read the results of the survey.

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Business Analytics-Turning Data into Insight


In an era of smarter analytics, it is imperative that businesses leverage the massive quantities of data available to them. In order to remain competitive, data must be transformed. Watch this video to learn more.

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Attensity Social Analytics Suite


Attensity’s suite of social analytics and engagement applications is built on Attensity's text analytics platform and offers organizations the key capabilities they need to leverage customer conversations as a business asset.  

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Achieving customer loyalty with customer analytics


In this white paper, learn how organizations like yours are using customer analytics to build and sustain customer loyalty. Customer analytics helps answer key questions about who your customers are, what they want and will do next, and which actions and strategies are most likely to generate loyalty. It’s a powerful and innovative technology, but still operates on the traditional business axiom that customer loyalty begins with customer satisfaction.

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