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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 search engine marketing analytics


“Skunkworks” for Search Engine Marketing and Optimization
Search engine marketing (SEM)? We’re talking about tactics for Web site promotion@increasing both a site’s visibility to Google (and other search engines) and

search engine marketing analytics  for Search Engine Marketing and Optimization Search Engine Optimization (SEO) is a magical word that everybody is spealing about in the online world. SEO can influence the search engine in order to show your links on the top positions for special keywords. Source : bwired Resources Related to “Skunkworks” for Search Engine Marketing and Optimization : Search Engine Optimization (SEO) (Wikipedia) “Skunkworks” for Search Engine Marketing and Optimization Search Engines is also

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » search engine marketing analytics

9 Ways to Drive Down Product Development Costs in a Tough Economy


As consumer demand drops, many companies are being forced to lay off staff. That might help in the short term, but those companies still have to keep operations going, reduce costs, keep profits up, and produce high-quality products—only now with far fewer people. This in-depth guide offers nine product development strategies for your company to weather this downturn and prepare for the eventual economic rebound.

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Infor Finds Its Customer Engagement Rhythm


Infor recently unveiled Infor Rhythm for Commerce, a global, scalable, and secure cloud-based e-commerce and customer engagement platform, now complemented with compelling designs from Infor’s own Hook & Loop creative agency. Read more about the platform and how it came to be in this blogpost.

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Surado! A Rising Mid-market CRM Provider


Our quest for quality and well-priced mid-market CRM software solutions, takes us this week to review Surado Solutions Inc. developers of Surado CRM Solutions. Surado positions itself high in many functional areas, against many mid-market software vendors such as SalesLogix, Epicor, Microsoft CRM, Kana, and Commence Corporation.

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Informix Decides to Start Analyzing Websites


Informix, a leader in data warehousing and business intelligence software, has developed an application named i. Decide Web Success that promises to provide dot-coms and clicks-and-mortar organizations with a database independent platform for analyzing their web data.

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A Marketing Survival Guide


Find out in the white paper data quality: a marketing survival guide.

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Rethinking Analytics for the Social Enterprise


Analytics can be transformative within an enterprise, but it is hard work to make it happen. Innovative organizations need to invest not only in the appropriate technology but also in human capital. This investment will represent an ongoing commitment—the data overload and increased customer expectations that we talk about will continue to accelerate and technology and analytical aptitude will need to keep up. Read this white paper to understand the social enterprise.

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Netsize Mobile Marketing Survey 2009


Can your company and brand rise to the challenge and cash in on mobile marketing opportunities? Companies are often bullish about mobile marketing benefits, but lack the skill set to execute campaigns. And, though the interest in targeting consumers is high, the concern that opt-in databases won’t deliver is also high. Learn more about the dos and don’ts of mobile marketing, so you can ensure more effective campaigns.

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New Version of SAS Analytics Platform


SAS 9.4 is the new version of SAS Business Analytics platform that will be released in June. As the foundation for all SAS analytics products, the SAS Business Analytics platform has been improved to offer a set of features that accommodate requirements demanded by customers and new industry standards. The platform is cloud enabled, and supports both private and public clouds. There are also

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Social Analytics and Intelligence: Converting Contextual to Actionable Insights


Hypatia Research interviewed executives and employees from more than 500 global companies that utilize social analytics and intelligence platforms, tools, and services across numerous industries. This comprehensive report provides survey results and interpretation related to market realities, current vendor landscape, and benchmarks, metrics, and ROI.

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Accelerating Time to Insight for Midsize Companies Using In-memory Analytics


In-memory analytics provides midsize companies with a faster, more flexible, and arguably lower-cost way of accessing and processing information, allowing users to get answers to business questions in seconds rather than hours. By virtue of its high-performance architecture, in-memory has the potential to help midsize organizations become more informed, and respond quicker to changing market conditions. Find out more.

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