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Aligning Sales Territories to Enhance Sales Productivity: Improving Customer Relationships in a Tough Economy
In a tough economy, retaining customers and reducing costs become paramount, and sales force productivity takes center stage. You should also be thinking about
of the sales force. Sales territory decisions - like judgments about marketing promotions and Web channel design - are strategic choices that help define a company's relationship with its customers. However, unlike many customer-facing investments that can be expanded or halted at will, sales forces and their territories cannot be easily reconfigured. Therefore, in a difficult and rapidly changing economic environment, companies must pay close attention to competitive signals, market fragmentation, produc
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Management of opportunities, sales forecasting, leads, accounts and contacts, activities, territories, contracts, quotes and proposals, partners, analytics, reporting, and more
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Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining...
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