Since no variable can influence margins as much as pricing, almost all companies need to approach the management of selling prices, discretionary discounts, and potential price increases with the same firmness they use to manage manufacturing and procurement costs.
sales force compensation b2b
policies can help manage sales force compensation, promotional expenditures, incentive programs, cost allocations, and operational planning. This is because smart pricing can do much more for a company than simply allow it to increase margins and grow revenue. Smart pricing processes and approaches can help companies gain market share, apply pressure to competitors, improve the use of production capacity, or reduce the risk associated with new product launches. Quantitative, systematic, optimized pricing