I recently had the opportunity to speak with IBM and take a closer look at the vendor’s SPSS product portfolio, some if its main functions and features, and how it fits within IBM’s overall analytics strategy. Here’s a sneak peek into SPSS and IBM’s analytics strategy.
SPSS Part of IBM’s Smarter Planet Initiative
In recent years, particularly with the acquisitions of important analytics
saas open source initiative
software as a service (SaaS), is well equipped with Big Data connection capabilities and a set of prebuilt dashboards and reports. It also has the ability to easily generate demographic and behavioral analytics, and has advanced options for segmentation and sentiment analysis in different languages: English, German, French, Chinese, Spanish, and Dutch. In addition, there is strong integration of SPSS with IBM’s Decision Management platform, which acts as an integrated companion for IBM CPLEX, IBM’s