The on demand paradigm and enterprise incentive management market seem to have established a viable cross-section to the extent that, going forward, some players feel comfortable enough to opt solely for the software-as-a-service, subscription-based delivery model.
roi demand generation tactics
rapid return on investment (ROI). Compel subscription terms extend for one, two, or three years, whereas pricing is per seat, with discounts offered for prepay, volume, and multiyear subscriptions. The GA product launch came after the Compel beta program launch in the fourth quarter of 2004. This was soon after Centive had reportedly witnessed an overwhelming response from small and midsized organizations seeking a comprehensive, yet easier-to-implement solution to automate sales compensation management.