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Quote-to-Order (Q2O) Systems
Quote-to-order (Q2O) solutions (sometimes known as configure, price, and quote or CPQ) enable manufacturers to mobilize their mass customization initiatives. These systems can reduce time-consuming...
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Documents related to » putting salesforce b2b


How to Rise Above Today’s Economic Challenges: Equip Your Sales Force with Mobile CRM
In today’s tough economic climate, companies need their sales teams operating at peak performance. But traditional customer relationship management (CRM) may be

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2012 State of B2B E-commerce
As digital commerce has transformed all commerce over the last decade, customers have been offered increasing control over their buying experience. Ease of use,

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Differences in Complexity between B2C and B2B E-commerce
Business-to-business (B2B) selling has proven to be more intricate than business-to-consumer (B2C) selling, as B2B involves dealing with longer-term contracts

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Magic Quadrant for B2B Gateway Providers
Business-to-business (B2B) gateway solutions have matured to the point where they can support a wide range of projects. However, there are still functional

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Efinity Offers B2B Clients WAP Access to Supply-Web Site
Prior to the end of 2003 we expect close to 1 Billion wireless access phone users globally (Probability 75%), simply put, that’s a lot of people. Companies must

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The Three Cs of Successful Positioning Part Two: The Channel
One of the most effective and efficient ways to develop a successful marketing position for B2B software is to begin with the sales channel, especially if you

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Salesforce Marketing Cloud Unveiled Today
Today at Dreamforce Salesforce introduced the Marketing Cloud. The platform offers several capabilities that appear to be handy for marketers. Social listening

putting salesforce b2b  Marketing Cloud Unveiled Today Today at Dreamforce Salesforce introduced the  Marketing Cloud . The platform offers several capabilities that appear to be handy for marketers. Social listening enables users to gain real-time insight into more than 400 million social sources. Social content facilitates the publishing of content on venues that are close to customers (social networks, mobile apps, or Web sites). Social engagement allows for multichannel communication with customers. Social Read More...
Provider of B2B Price Management and Optimization Speaks Out
In addition to growing at a breakneck pace for the last few years, Vendavo has recently rounded out its suite for price and margin management. The market should

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Saltare.com Prepares LEAP Into B2B Fray
Saltare.com offers a sound value proposition for companies who want to manage important events in their supply chains in real-time.

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Enterprise Messaging: SMS Evolving from P2P to B2B
Although short message service (SMS) messaging is a cheap and efficient communication channel, many enterprises are still reluctant to deploy it as a corporate

putting salesforce b2b   Read More...
VSI Putting Its Service Management Feelers Out
Enterprise resource planning (ERP) solution providers are beginning to recognize that manufacturing companies now view aftermarket service as a strategic

putting salesforce b2b  Putting Its Service Management Feelers Out For many manufacturers, aftermarket sales and service is where they cement a valued customer experience. Enterprise resource planning (ERP) solution providers are beginning to recognize that manufacturing companies now view aftermarket service as a strategic initiative. Along these lines, several ERP firms have announced partnerships with Vertical Solutions Inc. (VSI) to extend their solutions for companies to connect back-office and service operations. VSI Read More...
The (Underappreciated) Value of B2B Pricing Software
Conventional wisdom would suggest that pricing, as a key component of a business’s financial performance, is a critically important discipline within any

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Is Your LMS Missing the Big Picture? Putting Context Engines in Perspective
Contextual engines have become popular in many areas of enterprise software. They initially emerged to support the customer-centric approach to business

putting salesforce b2b  Missing the Big Picture? Putting Context Engines in Perspective Contextual engines have become popular in many areas of enterprise software. They initially emerged to support the customer-centric approach to business development and success. Contextual engines in any software are based on continuously collecting data about an individual and matching that one profile to other similar profiles to recommend potentially interesting and relevant shopping items for that individual. For example, if you’re Read More...
Positioning Starts With A Message Strategy
In business-to-business (B2B) software marketing, you''ll get little debate about the importance of positioning. Yet few B2B software companies do it well, thus

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Two Vendor Execs Discuss the Current B2B Pricing Market (and its Future)
Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever to such inadequate if not harmful

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