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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 oem strategic event marketing

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » oem strategic event marketing

SSA Global Forms a Strategic Unit with an Extended-ERP Savvy Part One: Event Summary


SSA Global seems to be doing some proper thinking while continuing to acquire new software companies. Recent unification of its broadening collection of supply chain management (SCM) solutions under the SSA SCM brand and formation of a specialized Strategic Solutions division--which also includes other extended enterprise capabilities, such as customer relationship management (CRM), product lifecycle management ([PLM), and more—are both aimed at nurturing existing customers while attracting new prospects with products that exceed far beyond mere enterprise resource planning (ERP) capabilities.

oem strategic event marketing  the original equipment manufacturer (OEM) partnership with Cognos SSA SCM, including Supply Chain Planning (SCP), Supply Chain Collaboration and SCE, which originate from former interBiz, Baan and EXE acquisitions, and from the partnership with Logility for demand planning SSA CRM , including Sales Management, Marketing Management, Enterprise Service Management and Collaborative Order Management, which originate from Baan, Ironside (the order management area), and partly from the recent organic product Read More

The Importance of Component Event Management in a PLM Strategy


Component event management promises an answer. Component event management is a methodology to systematically detect and resolve component events in the most timely and efficient manner possible. This paper will introduce the philosophy of component event management and introduce a new category of software that is being developed to help implement this concept and improve business performance.

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Made2Manage Systems 'One Year After': Reenergized and Growing Part One: Event Summary


Made2Manage Systems' decision to go private under wealthy Battery Ventures' wing appears to have been wise. Despite a draconic exodus of former executives and the subsequent one-time restructuring, the vendor has produced tangible benefits for existing customers.

oem strategic event marketing  company''s original equipment manufacturer (OEM)-like integrated Best Software''s SalesLogix solution through CRM Connect , which appeals to larger manufacturers that need forecasting, unfettered access, automated work flow management, and other advanced features. Instead, M2M Sales Center is designed to serve smaller manufacturers that require less complex CRM functionality but increased visibility into their enterprise-wide customer data. M2M Shop Floor Data Collection Along similar lines, Made2Manage Read More

Great Plains’ Latest Product Offering &; Ready to Stampede the SME Market?


Great Plains announced during its Stampede 2000 annual partner meeting significant extensions to its product offering. The following is our view of Great Plains’ latest announcements and its strategic direction.

oem strategic event marketing  and eEnterprise through an OEM agreement with Encore Business Solutions, Inc. Great Plains Cash Flow Management allows financial managers to view summaries, at their desktop, of a day''s cash inflow and outflow. Forecasting features identify shortfalls or excesses and help management analyze line of credit positions and other investment potentials. Last but not least, presenters showcased new multinational features found within Release 6.0, the most comprehensive release in the company''s history. These Read More

Extricity Makes a Move into IBM’s Sphere of B2B Influence


B2B/EAI software vendor Extricity announced that International Business Machines is shipping the Extricity B2B platform as part of IBM’s WebSphere BtoBi Partner Agreement Manager. An OEM alliance with IBM is bound to provide Extricity with additional credence and leverage in the ever-expanding B2B/EAI market.

oem strategic event marketing  two companies announced an OEM agreement in September wherein IBM licensed Extricity''s B2B process technology to be integrated as a critical component of the WebSphere Business-to-Busines s Integrator offering. IBM believes that their enhanced WebSphere Business-to-Business platform now offers a full range of B2B solutions that span customer requirements from simple connectivity and supply chain integration, to complete e-marketplace development and management. Extricity and its process capabilities Read More

Kinaxis and WNS Enter a Strategic Partnership


Early in 2013, WNS Holdings Ltd, a provider of global business process outsourcing (BPO) services, announced its strategic partnership with Kinaxis, the provider of RapidResponse, an enterprise cloud service for supply chain management (SCM) and sales and operations planning (S@OP). RapidResponse is a single product that delivers the underlying planning, simulation, and collaboration capabilities

oem strategic event marketing  and WNS Enter a Strategic Partnership Early in 2013, WNS Holdings Ltd , a provider of global business process outsourcing (BPO) services, announced its  strategic partnership with Kinaxis , the provider of RapidResponse , an enterprise cloud service for supply chain management (SCM) and sales and operations planning (S&OP). RapidResponse is a single product that delivers the underlying planning, simulation, and collaboration capabilities essential to making long-term and short-term demand and Read More

Brand Management: Leveraging the Power of Integrated Marketing


The strength of a company can be traced to the value of its brands. Brand marketing managers seek to create and develop brand value by converting consumer insights into consumer loyalty. How can you overcome the challenge of developing effective marketing campaigns that convert consumer information into revenue and profit? Leverage the value of your brand with an integrated approach to brand management. Find out how.

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Study Reveals Top 10 Requirements for Improving Event Resolution in IT


A survey of existing IT event resolution processes suggests organizations are unsatisfied with current processes, despite the importance of ensuring that severe service outages do not occur. In fact, over 75 percent of participants identified significant gaps in existing processes. However, it is possible to identify the components of an effective interactive event notification platform to mitigate current process gaps.

oem strategic event marketing  Reveals Top 10 Requirements for Improving Event Resolution in IT Study Reveals Top 10 Requirements for Improving Event Resolution in IT If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. AlarmPoint delivers instant notification, freeing up on-duty personnel to focus on more value-added projects. If you are considering any of the following best practice initiatives, AlarmPoint''s event notification and resolution solutions will deliver Read More

Blue Tent Marketing


There are currently no details available for this vendor. However, we are working to update this vendor’s information in our database as soon as possible. Please check back again.

oem strategic event marketing   Read More

Everything You Need to Know About Digital Marketing


Digital marketing involves using your Web site and associated marketing tools to promote your business online. You can learn some basic skills in both search engine optimization (SEO) and search engine marketing. But for optimal results, you’re advised to consult a professional, who can provide you with insight into what SEO services should entail, allowing you to make an informed decision when selecting a supplier.

oem strategic event marketing  bwired,digital marketing,search engine optimization,search engine optimisation,SEO,SEO marketing,SEO tips,SEO strategies,SEO strategy,marketing and advertising,online marketing,web marketing,SEO services,digital marketing strategy,website rankings Read More

Salesforce Social.com to Enhance Salesforce Marketing Cloud


Salesforce has announced Salesforce Social.com, a product designed for social advertising and meant to enhance Salesforce Marketing Cloud. To date, Salesforce Marketing Cloud includes social listening (Salesforce Radian6), publishing (Salesforce Buddy Media), and social advertising (Social.com). The solution targets brands and agencies that would like to launch social ad campaigns

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Analytics To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions


Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics.

oem strategic event marketing  marketing analytics, Ventana, marketing, marketing data, business analytics, metrics, marketing data Read More

Busting Out of the Inbox: Five New Rules of 1to1® E-mail Marketing


Situating e-mail in a multichannel marketing plan is more complicated than it used to be. Where exactly does e-mail fit in the world of blogs, vlogs, and podcasts—where MSN, Google, and Yahoo! call the shots? Marketers need to understand which strategies and tactics are most effective to ensure that their e-mails will be delivered, opened, and acted upon.

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Case Study: Advantage Sales & Marketing LLC


Advantage Sales & Marketing (ASM) didn’t become a national company until six years ago. Before then, it was a group of 26 regional brokers with the challenge of getting separate businesses to act like one company. Learn how ASM found a comprehensive and efficient learning and talent management solution that fostered collaboration among its distributed workforce and unified several areas of human resources (HR).

oem strategic event marketing  hr policies,employee turnover,talent manager,human capital management,workforce planning,payroll outsourcing,human resources benefits,human resource software,human resource system,strategic hr,hr systems,human resources services,human resources software,human resources payroll,human resource consulting Read More

Oracle Adds Compendium to Oracle Eloqua Marketing Cloud


Oracle has announced the acquisition of Compendium, a cloud-based content marketing platform provider, to augment the capabilities of its Eloqua Marketing Cloud. Compendium’s solution uses a data-driven approach to align relevant content with customer data and profiles, which helps companies more effectively attract prospects, engage buyers, accelerate prospect conversion, and ultimately drive top

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