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PPM for Internal Departments
A business practice that assists organizations to align their portfolio of projects with their business strategy. Typically IT departments employ an IT governance framework to ensure that their PPM...
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Documents related to » md social investment decisions


IT Investment Decision Making: Getting to
Many technology sales cycles get bogged down in the IT department. But while it is unlikely that a sale will get anywhere without IT management buy-in, IT

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Evolution of Social Networks into Virtual Organizations
Modern online social networks are successful and popular, and have been since the mid-1990s. The question now before us is this: what is this phenomenon and

md social investment decisions  of Social Networks into Virtual Organizations Modern online social networks are successful and popular, and have been since the mid-1990s. The question now before us is this: what is this phenomenon and where do we go from here? Find out how online social networking and the many related user trends can impact businesses, governments, and other organizations—including virtual organizations—with a detailed account of the types of social network users. Read More
Social Job Distribution: Making Job Listings Visible on Facebook and Twitter
Wondering if you''re making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to

md social investment decisions  Job Distribution: Making Job Listings Visible on Facebook and Twitter Wondering if you''re making the most of social media in your talent acquisition efforts? Or even where to get started? To recruit the best talent, you need to get your job listings seen by the right people. This brief will give you some best practices for automating your recruiting in social media channels to best reach new audiences—and the right audiences—on Facebook and Twitter. Read More
Market Focus Report: The Value of Mobile and Social for CRM
Nucleus Research surveyed 223 CRM decision makers to analyze the benefits of adding mobile device access and social capabilities to CRM. Respondents included

md social investment decisions  Focus Report: The Value of Mobile and Social for CRM Nucleus Research surveyed 223 CRM decision makers to analyze the benefits of adding mobile device access and social capabilities to CRM. Respondents included small, medium, and large enterprises using both on-demand and on-premise CRM applications. Results show that adding mobile access and social collaboration to CRM delivers significant benefits to organizations. See why you should consider mobile and social CRM adoption. Read More
Creating an Effective Social Recruiting Strategy—A Guide
This white paper explains how to best use social media (e.g., Facebook and LinkedIn) to reach highly qualified candidates and passive job seekers, build company

md social investment decisions  an Effective Social Recruiting Strategy—A Guide This white paper explains how to best use social media (e.g., Facebook and LinkedIn) to reach highly qualified candidates and passive job seekers, build company brand recognition, and reduce sourcing costs to meet company objectives. Read More
The Seven Cs of Social Learning: How Social Learning Technologies Can Meet Today’s Business Challeng
Social learning can be classified as any type of learning where a person learns vicariously through observations of, or interactions with, others. Useful social

md social investment decisions  Seven Cs of Social Learning: How Social Learning Technologies Can Meet Today’s Business Challeng Social learning can be classified as any type of learning where a person learns vicariously through observations of, or interactions with, others. Useful social technologies enable providers and users to navigate what is now called the “seven Cs”: content, consumption, contribution, conversation, collaboration, connections, and control, while remaining meaningful to the workflow of the business. BEGINL Read More
Tips for Social Marketers
Does social marketing meet the expectations that businesses or marketers have set for it? There are many claims according to which social marketing is very

md social investment decisions  for Social Marketers Does social marketing meet the expectations that businesses or marketers have set for it? There are many claims according to which social marketing is very effective; perhaps more effective than e-mail marketing for certain generations of consumers or market segments. From a business perspective, recognizing the social as becoming an important space for advertising and finding prospects or reaching the masses is somewhat predictable as a business strategy. Increasingly, Read More
Make Better Decisions with Social Media Analytics
Learn how IBM Social Media Analytics can help you improve marketing, customer service, product development, and human resources, with a deeper, more personal

md social investment decisions  Better Decisions with Social Media Analytics Learn how IBM Social Media Analytics can help you improve marketing, customer service, product development, and human resources, with a deeper, more personal understanding of your target audience. Read More
CRM and Social Networking: Engaging the Social Customer


md social investment decisions  and Social Networking: Engaging the Social Customer Read More
Improving Customer Engagement with Social CRM
In a previous post I discussed how the social revolution impacted customer relationship management (CRM) and underlined that while processes designed to derive

md social investment decisions  Customer Engagement with Social CRM In a  previous pos t I discussed how the social revolution impacted customer relationship management (CRM) and underlined that while processes designed to derive value in CRM remain valid, they are far from being sufficient in the context of social CRM (SCRM). Yet most organizations need structure to conduct their activities. As far as CRM is concerned, the social aspect has brought to the surface what already existed but had been dodged by businesses, for a Read More
IBM Social Analytics: The Science behind Social Media Marketing
Social media represents both a major opportunity and a major challenge. Read this white paper to learn how marketers are using technology to learn about their

md social investment decisions  Social Analytics: The Science behind Social Media Marketing Social media represents both a major opportunity and a major challenge. Read this white paper to learn how marketers are using technology to learn about their customers’ attitudes, preferences, and buying habits from what they say on social media and through other platforms. Discover how marketers are combining customer analytics with other sources of customer information to guide marketing decisions and shape marketing campaigns, Read More
Social Media Kit
From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you

md social investment decisions  Media Kit From small business to global enterprise, social media has taken the corporate world by storm, and it’s here to stay. So what is social media? And how do you decide where it fits in your online strategy? This white paper aims to offer users a social media “kit” which can help answer these questions. Read More
Social Media for Lead Generation
Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and

md social investment decisions  Media for Lead Generation Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for lead generation. Learn what types of messaging work best on which channels. Read More
The Return of Manufacturing Investment
The recent economic downturn dramatically changed investment habits for mid-market manufacturers—and not for the better. Nevertheless, some savvy executives

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Wipro Point of View: Universal Investment Banking Retracing Growth Path
The recent financial meltdown has led to the downfall of some of the biggest universal investment banks (UIBs). Tightened regulatory norms have put pressure on

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