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Kentico Enterprise Marketing Solution (version 7) for Web Content Management Systems Certification Report
Kentico Enterprise Marketing Solution (EMS) is now TEC Certified for online evaluation of Web content management (WCM) solutions in the Information Management

marketing solution  Enterprise Marketing Solution (version 7) for Web Content Management Systems Certification Report Kentico Enterprise Marketing Solution (EMS) is now TEC Certified for online evaluation of Web content management (WCM) solutions in the Information Management and Collaboration Evaluation Center. The certification seal is a valuable indicator for organizations relying on the integrity of TEC research for assistance with their software selection projects. Download this report for product highlights, Read More...
Enterprise Marketing Management (EMM)
The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively an...
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Documents related to » marketing solution


Sales and Marketing
Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and

marketing solution  and Marketing Sales (the function that directly generates revenue through the sale of products or services) and marketing (the function that addresses customer needs and wants through communication) are two indispensible pillars of today’s businesses. Due to the affinity between sales and marketing, the two are commonly considered to be in the same category of business area. A few trends in this business area: Read More...
Amdocs Overhauls Its Marketing
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization, realize that they need to

marketing solution  Overhauls Its Marketing Amdocs' Profile Amdocs (NASDAQ: DOX), is a leading provider of billing systems, customer care, and support for the communications industry in North America, Europe, and the rest of the world. A global company with revenue of about $1.8 billion (USD) in fiscal 2004, Amdocs employs over 9,500 IT professionals and serves customers in more than 40 countries around the world. Headquartered in Ra'anana, Israel, Amdocs has long been the leader in the world of telecommunications Read More...
Reviewer's Guide for Kentico Enterprise Marketing Solution


marketing solution  Guide for Kentico Enterprise Marketing Solution Read More...
Marketing Automation: Coming of Age Slowly
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve

marketing solution  (ERM) or call centers. Marketing automation point solution providers have also fallen prey to pessimistic investors and diminishing global corporations' appetites for technology. They have taken the impact of the slowdown because of a more budding market yet to create the market awareness of its true value proposition, and because of the slower adoption of information technology (IT) in marketing departments (such as a cultural resistance to software automation, which is perceived as restrictive to the Read More...
A Marketing Survival Guide
Find out in the white paper data quality: a marketing survival guide.

marketing solution  Marketing Survival Guide Duplicate customer and prospect records. Incomplete data. Incorrect data. Fraudulent data. Do these problems sound familiar? These problems can frustrate your marketing efforts by undermining your business potential—and they cost you money. But how can you prevent these problems from occurring? And how do you deal with them if they've already taken root? Find out in the white paper Data Quality: A Marketing Survival Guide . You'll learn the different types of data problems, why Read More...
Selling Management on a New Business Intelligence Solution
BI is a complex solution that involves new concepts, new procedures, and a learning curve. Management with knowledge of BI must assess whether there is a real

marketing solution  Management on a New Business Intelligence Solution BI is a complex solution that involves new concepts, new procedures, and a learning curve. Management with knowledge of BI must assess whether there is a real need for a new BI solution and whether a chosen solution would provide any measurable benefit. This white paper assesses the results from a recent BI survey of 2200 end users of BI software. Considerations to take into account when selecting a BI solution are followed by a look at the future Read More...
Do You Need a State-of-the-art ERP Solution?
As your company grows, you must continually evaluate whether your work processes and IT solutions can solve your problems and help grow your business. By

marketing solution  customer data to sales, marketing, and service personnel to produce significant reductions in the cost of acquiring customers, cost of sales, and cost to retain and serve customers. Integrated BI solutions ensure that every staff member has the right information to perform his or her job effectively by consolidating data from disparate sources and providing users with meaningful business performance indicators. The Need for Gap Analysis Because the ERP marketplace is highly dynamic and innovative, your Read More...
Finding the Right BPM Solution-and Making It Work for You
In a previous blog post, I discussed the importance of data management capabilities of a business intelligence (BI) solution. To recap briefly, the Pareto chart

marketing solution  the Right BPM Solution-and Making It Work for You In a  previous blog post , I discussed the importance of data management capabilities of a business intelligence (BI) solution . To recap briefly, the Pareto chart below reveals the most sought-after functionalities of BI software solutions according to TEC data, with data management and business performance management (BPM) coming out on top. Now let’s discuss the second most popular functionality of a BI solution: BPM. Many organizations today Read More...
APOS Location Intelligence Solution
The APOS Location Intelligence Solution joins business intelligence (BI) to geospatial intelligence. It lets information consumers see information in its

marketing solution  Location Intelligence Solution The APOS Location Intelligence Solution joins business intelligence (BI) to geospatial intelligence. It lets information consumers see information in its geospatial context, helping them comprehend and communicate more effectively, and helping them reach informed decisions more quickly. Location intelligence creates greater speed to insight, and thus greater competitive advantage. Read More...
Beyondsoft outsourcing solution
Beyondsoft is an IT outsourcing company with global delivery centers. Beyondsoft offers IT consulting, application development and maintenance (ADM

marketing solution  outsourcing solution Beyondsoft is an IT outsourcing company with global delivery centers. Beyondsoft offers IT consulting, application development and maintenance (ADM), enterprise resource planning (ERP), and and business process outsourcing (BPO) services to clients across the globe. The company focuses on achieving the highest quality in its deliveries and becoming a trusted brand to achieve consistent growth in its repeat business with its clients Read More...
The Case for a New CRM Solution
CRM software has gone well beyond being a

marketing solution  Case for a New CRM Solution CRM software has gone well beyond being a good to have capability. Senior management is now generally quite clear that this genre of software is needed. However, it also often acknowledged that companies that have deployed CRM software solutions have not obtained the benefits that were promised. When we understand the reasons for this dissatisfaction, we can make the case for a new CRM solution. See the benefits of a new CRM solution. Read More...
Epicor Announces System Backup and Recovery Solution
As Superstorm Sandy battered the east coast of the US, Epicor announced a new System Backup @ Recovery solution.  The solution is designed for small and midsize

marketing solution  Announces System Backup and Recovery Solution As Superstorm Sandy battered the east coast of the US, Epicor announced a new System Backup & Recovery solution.  The solution is designed for small and midsize businesses that require an alternative to costly and complex backup and recovery solutions. The solution is available to Epicor ERP, Epicor Vantage, and Epicor Vista customers running Microsoft SQL Server. Many small, midsize, and even large companies often have disaster preparedness and Read More...
The High-stakes World of E-marketing
In marketing, customer lifetime value (CLV) is the present value of the future cash flows attributed to a customer relationship. Using CLV as a metric tends to

marketing solution  High-stakes World of E-marketing In marketing, customer lifetime value (CLV) is the present value of the future cash flows attributed to a customer relationship. Using CLV as a metric tends to place a greater emphasis on customer service and long-term customer satisfaction than on short-term sales. Find out how to calculate CLV and why assigning customers a potential total monetary figure can be a useful metric when evaluating customer acquisition cost. Read More...

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