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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 marketing account management

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » marketing account management

Insights to Accelerate Services Growth: Account Management, Service Metrics, and Customer Dashboards


A service business should be managed and measured based on the maturity of the business and the specific requirements of its customers. To take this approach, you need a framework for understanding how a services company and its customer engagement should be measured. Learn about the various ways to support strategic account management at each stage of your company’s evolution, which metrics are most relevant, and more.

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The Case for Pricing Management


Savvy and dynamically optimized pricing can mean the difference between survival and failure. In many environments it might be smarter, quicker, and more useful to calculate pricing based on systematic analysis rather than on fuzzy thinking or human emotions.

marketing account management  majority of sales and marketing executives typically still cannot provide short and snappy rationales for where their list and actual product prices come from. Typically, we hear that is what the market demands. Or else a convoluted business process is described, that at best involves educated pricing analysts who perform detailed financial, or competitive analyses (using variables such as demand, buyer type and preferences, and sales channel characteristics), or any other spreadsheet-based evaluation Read More

Sales Performance Management


A productive sales force must concentrate on acquiring, growing, and retaining profitable relationships with its clients. This requires clear, detailed views of prospects, customers, and the market—and the ability to turn insight into action. The right sales force automation (SFA) system can help you determine priorities and action plans to achieve the best results with your customers—and boost your profit margins.

marketing account management  efficient collaboration between sales, marketing, and service teams to align efforts on fulfilling customer needs. Source : SAP Resources Related to Sales Performance Management : Customer Relationship Management (CRM) (Wikipedia) Sales Performance Management Performance Management is also known as : Performance Management , Effective Performance Management , Innovation Management , Learn Performance , New Performance Managment , Performance Management Virtualised , Quality Performance Reviews , Read More

A Customer Relationship Management Solution Aims To Cover all the Bases


Surado Solutions aims to provide a complete customer relationship management suite. We'll analyze Surado CRM 5.0 from the perspectives of core functionality, its distinguishing factors, and the challenges users may face when considering the Surado solution.

marketing account management  in the areas of marketing automation, sales force automation, customer service and support, and partner management. In the areas of contract management and creation, and project management, Surado''s performance is above average, but below the highest-rated competitor. B2B (Business-to-Business) CRM Module Ratings Source: http://www.vendor-showcase.com/software/281-16091-idealprofile/Customer-Relationship-Management-CRM/Surado-CRM-by-Surado-Solutions/ideal_customer.html Contact and Account Management This Read More

Dealing with Global Trade Management Complexity


To optimally complete the global trade cycle, a business must automate, track, and provide visibility to the entire global trade management process to optimize its supply and distribution chains.

marketing account management  usually only have product marketing descriptions in their item master data, not technical descriptions needed for regulatory compliance. So, for example, if Apple Computer is importing PowerBooks , its name and associated marketing description would not be adequate for US Customs. Trade compliance applications should be able to take the marketing description off of the purchase order and associate it with a commercially acceptable description and the correct Harmonized Tariff Schedule (HTS) Read More

Oil and Gas: Upstream Data and Information Management Survey


Oil and gas companies have numerous information systems, each churning through vast amounts of data to support business decisions. Successful management of these information systems is not simply a case of keeping the systems running and providing suitable backup mechanisms. It also includes the adoption of professional data management practices. Download this report to learn about effective practices for addressing data management challenges.

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Risk Management with Investigation Process Design, Execution, and File Management: The BPS Server Concept


Client processes and risk control contextualization can be greatly improved through investigation process design, process execution, and file management issues. Learn how BPS Server uses process templating concepts, separates fact management activities, and uses COSO centric mechanisms to accomplish this. This the second part to Risk, Risk Mitigation, and Functional Requirements in Dynamic Compliance Environments. This is part two of a two part white paper. Part One Risk Mitigation and Functional Requirements in Dynamic Compliance Environments.

marketing account management  risk,investigation,BPS,database,criteria,compliance Read More

deFacto Performance Management: Enterprise Performance Management Redefined


In this product analysis report, TEC analyst Jorge Garcia takes an in-depth look at the deFacto enterprise performance management (EPM) solution in the context of today's EPM landscape. The report covers an introduction to deFacto and its approach to EPM, deFacto product highlights, and a general look at EPM and its history, role, importance, and value in modern enterprises.

marketing account management  enterprise performance management, EPM, BPM, business performance management, BI, business intelligence, enterprise performance Read More

Oracle Announces Transportation Management 6.3 and Oracle Global Trade Management 6.3


Oracle has announced the release of v6.3 of its Oracle Transportation Management (OTM) and Oracle Global Trade Management solutions. Oracle’s new Transportation Management release includes enhancements to: fleet management transportation sourcing, transportation business intelligence transportation operational planning rail transportation workflow and event management

marketing account management   Read More

More Than "Talent": Exploring Talent Management and Workforce Management as a Continuum


“Talent” traditionally refers to key people—executives, experts, rock stars, etc.—that a company does not want to lose, while the majority of the company’s workforce are people who are considered more easily replaceable. But the general workforce can serve as a pool for future talent. This thought leadership explores some of the principles that are driving talent management and workforce management technologies—so you can help each and every one of your employees reach their potential and make the most of your entire workforce.

marketing account management  talent management, TEC 2014 HCM Buyer''s Guide for Medium and Large Enterprises, workforce management, human resources, HR, employee motivation, employee ROI Read More

IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

marketing account management  Marketing Performance Analytics The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?” Read More

Applying an Economic Model to IT Management: Operations Management in the Virtual Data Center


Virtualization systems have been replacing traditional, silo-based IT architectures to consolidate resources and workloads, but virtualization requires resource and performance management technologies designed to handle dramatically different, complex behaviors. This white paper describes a supply chain economy approach, which combines monitoring, analytics, and actions to enable proactive virtualization management.

marketing account management  virtualization management, virtualization systems, resource and performance management Read More

Oracle Transportation Management


Oracle Transportation Management delivers robust transportation planning and execution capabilities to shippers and third party logistics providers. It integrates and streamlines transportation planning, execution, freight payment, and business process automation on a single application across all modes of transportation, from full truckload to complex multileg air, ocean, and rail shipments. Oracle Transportation Management lowers transportation costs, improves customer service and asset utilization, and provides flexible, global fulfillment options. Oracle Transportation Management delivers the capabilities users need in an open-standards-based architecture that allows users to start with a single component or any mix of components, while giving users the flexibility to grow easily, without installing or reinstalling added functionality. Oracle Transportation Management can be used with an enterprise resource planning (ERP) or legacy order management system as well as any commercial best-of-breed or legacy warehouse management system (WMS). Oracle Transportation Management, part of the Oracle E-Business Suite, integrates with Oracle Order Management and Oracle Warehouse Management to ensure effective fulfillment of customer orders.  

marketing account management  transportation management software,transport management software,transportation management system software,transportation software,transportation management systems,transportation management,transportation management system,transportation logistics software,transportation scheduling software,transportation management solution,shipping software Read More

Document Management and Digital Asset Management Is There a Difference and What Might It Be?


As enterprises seek better content management systems, documentation management (DM) and digital asset management (DAM) are growing in popularity. Despite market confusion, the two solutions serve different functions, but can still be integrated to meet an enterprise's needs.

marketing account management  brand resource management (BRM), marketing content management (MCM), and asset management (AM). DAM focuses on organizations specifically with digital assets, such as the entertainment or advertising industry, and is used in situations where asset reproduction is important. Often organizations combine a DAM solution with a CM solution to maintain their web site. Consequently, DAM and CM vendors acquire one or the other to combine their solutions into an integrated solution. Different Views on DM and DAM Read More

LCMS Exposed! Understanding the Differences between Learning Management and Learning Content Management


The Cost of Learning—a Very Brief History Training (or learning) has always been viewed as a cost center (representing a cost of doing business similar to other employee costs such as salary, commissions, and benefits). That's why many organizations in the past have struggled with the challenge of justifying the cost of training in their budgets. Today, organizations are making significant

marketing account management  Exposed! Understanding the Differences between Learning Management and Learning Content Management The Cost of Learning—a Very Brief History Training (or learning) has always been viewed as a cost center (representing a cost of doing business similar to other employee costs such as salary, commissions, and benefits). That''s why many organizations in the past have struggled with the challenge of justifying the cost of training in their budgets. Today, organizations are making significant investments Read More