-
Abstract:
Midsize companies seeking high annual growth rates rarely have the resources to pursue risky new businesses or markets. Instead,
they must start by protecting their existing businesses and further penetrating existing markets, while keeping an eye out
for possible product diversification or extension int (...)
Excerpt related to
market segmentation research:
Uncovering Hidden Value in a Midsize Manufacturing Company. Source: SAP. Document Type: White Paper Description: Midsize companies
...
Published:
2010-03-11
-
Abstract:
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent
for similar deals. The process quantifies similarity by empirically determining which deal circumstances affect price response,
enabling companies to benchmark prices against s (...)
Excerpt related to
market segmentation research:
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent
for similar deals...
Published:
2007-05-25
-
Abstract:
Lectra, a specialized vendor in the CAD, CAM, and PLM industry is introduced in this comprehensive vendor note. A brief introduction
to Lectra, a specialized vendor in the CAD, CAM, and PLM industry, including history, product offerings, and achievements,
as well as expectations and recommendations to the (...)
Excerpt related to
market segmentation research:
... Thirty years ago, Michael Porter introduced three best generic strategies—cost leadership, differentiation,
and market segmentation (or focus)—in his 1980 ...
Published:
2010-07-27
-
Abstract:
Despite the logic behind combining customer relationship management (CRM) and business intelligence (BI) elements, the implementation
of marketing automation (MA) has been stunted by slow markets, and pessimistic investors. Vendors in CRM and BI are building
alliances in order to gain market share and il (...)
Excerpt related to
market segmentation research:
Despite the logic behind combining customer relationship management (CRM) and business intelligence (BI) elements, the implementation
of marketing...
Published:
2005-08-17
-
Abstract:
Since no variable can influence margins as much as pricing, almost all companies need to approach the management of selling
prices, discretionary discounts, and potential price increases with the same firmness they use to manage manufacturing and
procurement costs. (...)
Excerpt related to
market segmentation research:
Since no variable can influence margins as much as pricing, almost all companies need to approach the management of selling
prices, discretionary ...
Published:
2007-05-18
-
Abstract:
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and
how they can enable a company to achieve and measure margin lift, or return on investment, of their price management applications. (...)
Excerpt related to
market segmentation research:
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and
how they can enable a co...
Published:
2007-05-28
-
Abstract:
After a long history as a contact management and relationship tracking tool, ACT! 2005, is expanding to offer more sales
force automation features for small to midsize businesses. Now available in a workgroup version, it offers new templates,
enhanced opportunity management, additional security, contact (...)
Excerpt related to
market segmentation research:
After a long history as a contact management and relationship tracking tool, ACT! 2005, is expanding to offer more sales force
automation features...
Published:
2004-08-31
-
Abstract:
Zilliant, a data-driven, price management software provider, aims to enable business-to-business companies to optimize revenue
and margins through decision support and automation software that delivers more effective discount guidelines, in-depth price
analytics, intelligent deal management, and successf (...)
Excerpt related to
market segmentation research:
Zilliant, a data-driven, price management software provider, aims to enable business-to-business companies to optimize revenue
and margins through...
Published:
2007-06-06
-
Abstract:
Commerce One has partnered with Sagent Technology to add analytic tools to its enterprise e-purchasing application. Also,
Ariba has partnered with Informatica to add analytic tools to its enterprise e-purchasing application. (...)
Excerpt related to
market segmentation research:
Commerce One has partnered with Sagent Technology to add analytic tools to its enterprise e-purchasing application. Also,
Ariba has partnered with...
Published:
2000-07-20
-
Abstract:
Software vendors strive to be leaders in their areas of expertise and Retalix seems to be no exception. But how do we recognize
a segment pack leader and what are the key elements that characterize a supply chain pack leader? (...)
Excerpt related to
market segmentation research:
Software vendors strive to be leaders in their areas of expertise and Retalix seems to be no exception. But how do we recognize
a segment pack lea...
Published:
2005-10-18
-
Abstract:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Amdocs' systems, and deliver the conclusions and recommendations to the operator's decision-makers in the
form of graphs and practical reports. (...)
Excerpt related to
market segmentation research:
Collaboration between Amdocs and SAS, if truly committed to by both, should make it possible to collect and analyze information
stored in these Am...
Published:
2005-08-05
-
Abstract:
Business intelligence (BI) represents the tools and systems that play a key role in the strategic planning process by allowing
a company to manipulate corporate data for decision-making. But what exactly are the primary components of BI? (...)
Excerpt related to
market segmentation research:
Contemporary Business Intelligence and Its Main Components. TEC Analysts - March 23, 2009. Comments: 0. Read Comments.
Published:
2009-03-23
-
Abstract:
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent
for similar deals. The process quantifies similarity by empirically determining which deal circumstances affect price response,
enabling companies to benchmark prices against s (...)
Excerpt related to
market segmentation research:
The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent
for similar deals...
Published:
2007-05-25
-
Abstract:
There are two trends in open source adoption that make it imperative that you consider open source solutions for your future
IT initiatives. This article describes each of the trends and discusses their importance for your business. (...)
Excerpt related to
market segmentation research:
There are two trends in open source adoption that make it imperative that you consider open source solutions for your future
IT initiatives. This ...
Published:
2005-04-13
-
Abstract:
Retalix, a supply chain software provider is positioning itself to be a segment pack leader through vendor positioning, vertical
differentiation, and horizontal influences. It may be poised to oust industry heavyweights including IBM and SAP as the retail
food industry software provider. (...)
Excerpt related to
market segmentation research:
Retalix, a supply chain software provider is positioning itself to be a segment pack leader through vendor positioning, vertical
differentiation, ...
Published:
2005-10-19
-
Abstract:
Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever
to such inadequate if not harmful practices? TEC principal analyst P.J. Jakovljevic finds out and sits down with two vendor
execs to see how B2B pricing software allows companies to (...)
Excerpt related to
market segmentation research:
Why are some companies still managing their prices with spreadsheets—and leaving their single most important profit lever
to such inadequate if no...
Published:
2012-01-16
-
Abstract:
Trying to stake its claim on the rapidly-growing enterprise storage market, Hewlett-Packard announced the formation of its
new Storage Organization, while unveiling products it hopes will give it a credible presence in the Network-Attached Storage
market. (...)
Excerpt related to
market segmentation research:
Trying to stake its claim on the rapidly-growing enterprise storage market, Hewlett-Packard announced the formation of its
new Storage Organizatio...
Published:
2000-04-13
-
Abstract:
Tools under the business intelligence (BI) umbrella combine to convert data into information, and information into decisions
for action. Dashboards and scorecards are two such tools. Though often confused, they have functional difference, especially
in modern BI suites. (...)
Excerpt related to
market segmentation research:
... Generally, these systems will illustrate BI in the areas of customer profiling, customer support, market
research, market segmentation, product profitability ...
Published:
2005-06-28
-
Abstract:
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and
how they can enable a company to achieve and measure margin lift, or return on investment, of their price management applications. (...)
Excerpt related to
market segmentation research:
Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and
how they can enable a co...
Published:
2007-05-28
-
Abstract:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linked to the global sales force. SDMO Industries, a global manufacturer of power generators, sells its
broad product line through a variety of sales channels. Comm (...)
Excerpt related to
market segmentation research:
A global sales force spread over five continents becomes more effective with Cameleon. Find Free IT Guides, Case Studies,
and Other Resources Linke...
Published:
2010-03-11