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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 leap marketing automation maturity assessment

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Sales Force Automation (SFA)

Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining contact data. Systems often include various levels of analytic and reporting capabilities. 

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Evolution to Revolution: The Test Automation Maturity Curve


The evolution of test automation towards data-driven and key/action word frameworks reflects the realization that the process becomes more efficient if there is less code to develop and maintain. Instead of taking twenty years to evolve towards efficiency, you can take a revolutionary leap with a code-free approach that makes it easier to implement, manage, and maintain automated tests.

leap marketing automation maturity assessment  Leap Automation Processes | Leap Marketing Automation Maturity Assessment | Leap Evolution to Revolution Test Automation | Leap Empiricism Theory Automation | Leap Process Automation Technologies | Leap Control and Automation Maturity | Leap Correct Level of Automation | Leap Integration Maturity Model | Leap Automation Processes and Systems Maturity | Leap Take Sample Automation Maturity | Leap Review Automation Fundamentals | Leap Main Automation Maturity Levels | Leap Basic Level of Automation Read More

Sales Force Automation (SFA)


Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining contact data. Systems often include various levels of analytic and reporting capabilities.

leap marketing automation maturity assessment  Force Automation (SFA) Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining contact data. Systems often include various levels of analytic and reporting capabilities. Read More

Microsoft Dynamics AX Upgrade Assessment




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Vendor Analysis: Interliant's Security Vulnerability Assessment


A security vulnerability assessment service is a risk management process. Interliant's security vulnerability assessment service enables its clients to understand what risks their online transaction systems and network infrastructure face. Relevant Technologies has taken an in-depth look at Interliant's security vulnerability assessment service to find out what their tactical strategy is in helping organizations minimize risk, how this strategy evolved, and what IT decision makers can expect to gain from using their services.

leap marketing automation maturity assessment  Analysis: Interliant''s Security Vulnerability Assessment Vendor Analysis: Interliant''s Security Vulnerability Assessment Featured Author -  Laura Taylor - January 14, 2002 Introduction A security vulnerability assessment service is a risk management process. Interliant''s security vulnerability assessment service enables its clients to understand what risks their online transaction systems and network infrastructure face. Relevant Technologies has taken an in-depth look at Interliant''s security Read More

Microsoft Dynamics CRM 2015 Unifies Sales and Marketing


Microsoft is launching Microsoft Dynamics CRM 2015—a release that promises to unify sales and marketing by delivering personalized customer experiences, and hence providing more effective marketing campaigns and increased sales opportunities.

leap marketing automation maturity assessment  Dynamics CRM 2015 Unifies Sales and Marketing Microsoft is launching Microsoft Dynamics CRM 2015 , which includes updates to Microsoft Dynamics CRM Online, Microsoft Dynamics Marketing , and Microsoft Social Listening services. These updates will be generally available in the fourth quarter of 2014 and will introduce significant new capabilities to help sellers and marketers more effectively collaborate and gain insights to deliver a more personalized experience to their customers.   The new Read More

Leveraging 3-D for Sales Automation


Product knowledge is now readily available to buyers online, so it’s no surprise that salespeople are seeking new tools and new skills to close sales. A powerful new set of tools has taken its place in the salesperson’s arsenal: 3-D applications.

leap marketing automation maturity assessment  3-D for Sales Automation Originally published - November 9, 2007 The Googlization of information has leveled the playing field between sales representatives and prospects. With easy access to information, buyers are initiating purchasing cycles by performing extensive product research on the Internet long before inviting a sales representatives into the process. Increasingly, buyers today know as much, if not more, about the product and the competition''s products as the seller knows. Product Read More

Understanding the ROI of Marketing Automation


Over the past decade, marketing professionals have seen their field change substantially thanks to advances in technology and the ever-increasing use of social media. Keeping up with marketing tasks in this new environment of constant connection can be extremely difficult. Marketing automation has emerged as a solution for company leaders who want to focus on generating leads without sacrificing other types of marketing campaigns. For many sales professionals, automation systems provide the best way possible to pare down leads and focus on the prospects most likely to buy. But before you can decide if a marketing automation system is right for your company, you need to know more about automation and its return on investment (ROI).

leap marketing automation maturity assessment  the ROI of Marketing Automation Over the past decade, marketing professionals have seen their field change substantially thanks to advances in technology and the ever-increasing use of social media. Keeping up with marketing tasks in this new environment of constant connection can be extremely difficult. Marketing automation has emerged as a solution for company leaders who want to focus on generating leads without sacrificing other types of marketing campaigns. For many sales professionals, a Read More

“B” Before “e” When Marketing to “C”


ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

leap marketing automation maturity assessment  Before “e” When Marketing to “C” “B” Before e When Marketing to C D. Geller - May 15, 2000 Event Summary The name of ResponseLogic, Inc.''s newly released product is ADAPTe. While the e is probably intended to represent the expert systems technology at the product''s heart, they are sending another message by putting the e after the name. While definitely an e-commerce company, ResponseLogic has its roots and focus in business. Their technological approach is, as President Jim Read More

The Art and Science of E-mail Marketing


When crafting an e-mail marketing campaign, a few guidelines should be followed in order to maximize its effectiveness. Believe it or not, e-mail marketing is not only an art, but a science as well. Carefully balancing the needs of the audience, properly communicating your inspiring message, and using the right technology to manage the interaction are some of the key ingredients needed to make it a success.

leap marketing automation maturity assessment  Art and Science of E-mail Marketing When crafting an e-mail marketing campaign, a few guidelines should be followed in order to maximize its effectiveness. Believe it or not, e-mail marketing is not only an art, but a science as well. Carefully balancing the needs of the audience, properly communicating your inspiring message, and using the right technology to manage the interaction are some of the key ingredients needed to make it a success. Read More

New Product Delivers Spark to Online Marketing


Responsys has announced public beta availability of a web-based application designed to let small and mid-sized firms conduct online permission marketing campaigns. The company offers free use of the product for small campaigns during the beta period.

leap marketing automation maturity assessment  Product Delivers Spark to Online Marketing New Product Delivers Spark to Online Marketing D. Geller - May 10, 2000 Event Summary Responsys Jumpstart is designed to bring the power of Responsys'' permission marketing engine to smaller companies than its typical customers, which include Verisign, Virgin, eToys and Lands'' End. Responsys products, both the new Jumpstart and the Responsys Insight and Responsys Interact products targeted to the larger companies, offer complete control of e-mail marketing Read More

Sales Force Automation Buyer's Guide


Sales force automation makes it possible, and you can learn how in the sales force automation buyer's guide.

leap marketing automation maturity assessment  sales force automation buyer guide,sales,force,automation,buyer,guide,force automation buyer guide,sales automation buyer guide,sales force buyer guide,sales force automation guide,sales force automation buyer. Read More

IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

leap marketing automation maturity assessment  Marketing Performance Analytics The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?” Read More

Everything You Need to Know About Digital Marketing


Digital marketing involves using your Web site and associated marketing tools to promote your business online. You can learn some basic skills in both search engine optimization (SEO) and search engine marketing. But for optimal results, you’re advised to consult a professional, who can provide you with insight into what SEO services should entail, allowing you to make an informed decision when selecting a supplier.

leap marketing automation maturity assessment  You Need to Know About Digital Marketing Digital marketing involves using your Web site and associated marketing tools to promote your business online. You can learn some basic skills in both search engine optimization (SEO) and search engine marketing. But for optimal results, you’re advised to consult a professional, who can provide you with insight into what SEO services should entail, allowing you to make an informed decision when selecting a supplier. Read More

Analytics To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions


Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics.

leap marketing automation maturity assessment  To Optimize Marketing Performance—Tools Can Help Marketers Make Better Decisions Marketing departments cannot optimize what they are not managing, and they cannot manage what they are not measuring. This analyst piece from Ventana Research shows that to be able to take control and do effective planning, marketers need insights that can only be supplied by marketing analytics. Read More

Leadership Skills Assessment


Is your business throwing away money? SHRM, the Society for Human Resource Management, estimated that it costs $3,500 to replace one $8.00 per hour employee when all costs—recruiting, interviewing, hiring, training, reduced productivity, etc.—were considered. This paper will tell you how to not only save money but improve your human resource talent. It provides a step-by-step approach for assessing and matching the leadership skill set of a new hire or promotion candidate with the skill set best suited for a specific job. Plus, learn how your firm can implement an assessment-based program to reduce turnover costs, improve retention, and select the best candidates for leadership roles.

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