Companies with large sales forces, huge product portfolios, and complex incentive plans with many variables need to offer variable pay. This has created opportunities for a new enterprise software category called enterprise incentive management (EIM), or incentive compensation management (ICM).
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Incentive Technology Corporation ( ITC ), which is the recent spin-off from Centive which continues to sell the former Centive''s CompCentral on-premise software), Oracle , SAP , Practique Associates , and one of the first companies in this market, Synygy , all provide EIM or ICM solutions. By and large, they enable powerful, flexible ICM by automating many of the major tasks related to sales compensation: modeling compensation plans from strategy to execution processing and calculating incentive