Selecting a new enterprise customer relationship management (CRM) solution is an undertaking that requires careful planning and managed execution. And in fact, there are a number of common mistakes that organizations make. Failing to execute the selection process in an objective and structured fashion can be an expensive financial mistake—as well as a fatal hit to your professional reputation.
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the saying goes, If it quacks like a duck, has feathers and waddles ... Well, you know the rest. Bonnie L. Buchanan Bonnie L. Buchanan is operations and marketing member of Independence2, LLC, an Ohio-based start-up door hardware company. Over the past decade, she has been involved with three start-up companies in the fields of Internet advertising, RTM computer software and medical management. She has utilized knowledge garnered from years of experience in marketing, sales, business development,