A sales portal is one of many tools that can be used to help transform a business, especially a consumer packaged goods company. In this article, key structural and functional elements, as well as the advantages of implementing and effectively using a sales portal, are discussed.
improve online sales
as a tool to improve the productivity of the sales personnel. The availability of online data improves the sales team's efficiency of service to the outlets (that is, the sales team is able to effectively cover a greater number of outlets, as they spend less time performing paperwork, data analysis, and updates). Channel partners' sales and inventory data will help the company's sales officers to monitor their channels effectively. Sales officers can also focus more on managing the distributor sales team