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Documents related to » generation marketing


Next Generation GIS
Next Generation GIS systems are quickly becoming the products of choice as companies strive to balance tactical needs with strategic return on investment objectives. Systems that are flexible, scaleable, and firmly rooted in ROI deliver real value throughout the enterprise. GTViewer provides a more efficient way to manage GIS data between the office, the field, and across the web.

GENERATION MARKETING: Next Generation GIS Next Generation GIS Source: The COGNET Group Document Type: White Paper Description: Next Generation GIS systems are quickly becoming the products of choice as companies strive to balance tactical needs with strategic return on investment objectives. Systems that are flexible, scaleable, and firmly rooted in ROI deliver real value throughout the enterprise. GTViewer provides a more efficient way to manage GIS data between the office, the field, and across the web. Next Generation GIS
5/8/2006 1:28:00 PM

Second Generation IP Telephony
As much as 80 percent of day-to-day business activity is taken up by digitally-based messaging. Integrating telecommunications with your messaging environment is crucial. Second generation IPT leverages data networks, and increases productivity through voice application integration. It integrates directly with customer relationship management or enterprise resource planning systems, Lotus Notes, and Outlook, Word, and Excel, to digitally capture information for compliance and traceability.

GENERATION MARKETING: Second Generation IP Telephony Second Generation IP Telephony Source: PSC Group Document Type: White Paper Description: As much as 80 percent of day-to-day business activity is taken up by digitally-based messaging. Integrating telecommunications with your messaging environment is crucial. Second generation IPT leverages data networks, and increases productivity through voice application integration. It integrates directly with customer relationship management or enterprise resource planning systems,
3/15/2006 11:42:00 AM

Case Study: Seventh Generation
Seventh Generation, distributor of environmentally friendly products, sought an enterprise resource planning (ERP) solution to support its supply chain more efficiently, including monitoring the environmental impact of its suppliers and products. Microsoft ® Dynamics NAV helped the company automate business processes and streamline supply chain management while pursuing its mission of corporate responsibility. Find out how.

GENERATION MARKETING: Case Study: Seventh Generation Case Study: Seventh Generation Source: Microsoft Document Type: Case Study Description: Seventh Generation, distributor of environmentally friendly products, sought an enterprise resource planning (ERP) solution to support its supply chain more efficiently, including monitoring the environmental impact of its suppliers and products. Microsoft ® Dynamics NAV helped the company automate business processes and streamline supply chain management while pursuing its mission of
2/20/2009 10:05:00 AM

“B” Before “e” When Marketing to “C”
ResponseLogic launches a personalized marketing tool based on expert systems technology. Promising to improve the bottom line of any Web business that markets to consumers, the company charges only when the product makes a valid recommendation.

GENERATION MARKETING: “B” Before “e” When Marketing to “C” “B” Before “e” When Marketing to “C” D. Geller - May 15, 2000 Read Comments D. Geller - May 15, 2000 Event Summary The name of ResponseLogic, Inc. s newly released product is ADAPTe. While the e is probably intended to represent the expert systems technology at the product s heart, they are sending another message by putting the e after the name. While definitely an e-commerce company, ResponseLogic has its roots and focus in business. Their
5/15/2000

The Next Generation of Business Intelligence
Business intelligence (BI) 2.0 is used more and more to refer to the next generation of BI solutions, which allow better access to information, and enable communication and collaboration amongst all users. But how is BI changing exactly? For one thing, BI 2.0 allows Web-based interactive reporting. Learn about other differences—and how BI 2.0 can make a difference in your organization’s data warehousing and other activities.

GENERATION MARKETING: The Next Generation of Business Intelligence The Next Generation of Business Intelligence Source: Logi Analytics Document Type: White Paper Description: Business intelligence (BI) 2.0 is used more and more to refer to the next generation of BI solutions, which allow better access to information, and enable communication and collaboration amongst all users. But how is BI changing exactly? For one thing, BI 2.0 allows Web-based interactive reporting. Learn about other differences—and how BI 2.0 can make a
12/31/2007 4:17:00 PM

Search Engine Marketing - Best Practices
The Internet has an important role to play in marketing campaigns. Learn the three basic steps to build a successful web strategy that will leverage and optimize the power of the World Wide Web.

GENERATION MARKETING: Search Engine Marketing - Best Practices Search Engine Marketing - Best Practices Source: brij Document Type: White Paper Description: The Internet has an important role to play in marketing campaigns. Learn the three basic steps to build a successful web strategy that will leverage and optimize the power of the World Wide Web. Search Engine Marketing - Best Practices style= border-width:0px; />   comments powered by Disqus Related Industries:   Internet Publishing and Broadcasting Source: brij Learn
11/7/2005 11:38:00 AM

New Generation of De-dupe for Green Storage Data Protection
IT managers face explosive data growth, which drives up costs for primary storage and storage for backup and disaster recovery. To help reduce costs and footprint while maximizing return on investment (ROI), a single-instance repository de-duplication tool, when integrated with a virtual tape library, could be the answer. Learn about how using this green, flexible, and scalable solution can help with your backup needs.

GENERATION MARKETING: New Generation of De-dupe for Green Storage Data Protection New Generation of De-dupe for Green Storage Data Protection Source: FalconStor Software Document Type: White Paper Description: IT managers face explosive data growth, which drives up costs for primary storage and storage for backup and disaster recovery. To help reduce costs and footprint while maximizing return on investment (ROI), a single-instance repository de-duplication tool, when integrated with a virtual tape library, could be the
6/3/2008 3:48:00 PM

The Marketing Services Provider: A Marketer’s Most Strategic Hire
When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating the services offerings as well as the capabilities of various marketing services providers. Find out how.

GENERATION MARKETING: The Marketing Services Provider: A Marketer’s Most Strategic Hire The Marketing Services Provider: A Marketer’s Most Strategic Hire Source: Alterian Document Type: White Paper Description: When marketing managers look to expand their teams, they measure individuals on a number of different attributes, including creativity and attention to detail. And it’s no different when signing on with a marketing services provider. When outsourcing a database marketing solution, you should spend time evaluating
3/2/2009 12:58:00 PM

Building the Business Case for Operational Marketing
Over the past few years, many marketing departments have been involved in selecting and deploying analytical solutions, building marketing databases, and implementing campaign management. These solutions have helped in some ways, but they do not help manage the marketing process or manage marketing assets and resources. Find out about how operational marketing applications can help you achieve more substantial benefits.

GENERATION MARKETING: Building the Business Case for Operational Marketing Building the Business Case for Operational Marketing Source: Alterian Document Type: White Paper Description: Over the past few years, many marketing departments have been involved in selecting and deploying analytical solutions, building marketing databases, and implementing campaign management. These solutions have helped in some ways, but they do not help manage the marketing process or manage marketing assets and resources. Find out about how
3/2/2009 8:29:00 AM

Precision Marketing: Strengthening the Value of CRM
Precision Marketing: Strengthening the Value of CRM. Search for Articles and Other Solutions to Delineate Your Analysis and for Strengthening the Value of CRM. All organizations, across all industries, have one thing in common—a deluge of customer data idling somewhere waiting to be monetized. Most likely, the similarities end there. The accuracy, depth, and accessibility of data are as varied as the products and services offered by organizations. The use of this data is what separates successful organizations from those who go bankrupt.

GENERATION MARKETING: Precision Marketing: Strengthening the Value of CRM Precision Marketing: Strengthening the Value of CRM Source: Vtrenz Inc. Document Type: White Paper Description: All organizations, across all industries, have one thing in common—a deluge of customer data idling somewhere waiting to be monetized. Most likely, the similarities end there. The accuracy, depth, and accessibility of data are as varied as the products and services offered by organizations. The use of this data is what separates successful
10/30/2006 11:46:00 AM

The Seven Deadly Sins of Software Marketing
Huge amounts of money are spent on marketing collateral—you need to ensure that you get your money's worth. This article discusses seven common mistakes made when developing software marketing collateral. Read on to see if you need to repent.

GENERATION MARKETING: The Seven Deadly Sins of Software Marketing The Seven Deadly Sins of Software Marketing Joseph J. Strub - March 17, 2011 Read Comments Marketing collateral does not come cheap. Costs associated with textual content, graphic design, and production quickly add up. Obviously, you want to get an appropriate return on your investment. This article looks at seven common mistakes, or sins, made when developing marketing collateral for the software industry. The sins in question consider such concepts as
10/1/2007


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