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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 generation marketing sfa

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Sales Force Automation (SFA)

Sales Force Automation (SFA) systems help sales and marketing teams with functions related to taking orders, generating proposals or quotes, managing territories, managing partners, and maintaining contact data. Systems often include various levels of analytic and reporting capabilities. 

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Documents related to » generation marketing sfa

B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

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These are the Times of CRM Vindication and Validation - Part 3


Part 1 of this series analyzed two white papers entitled “Customer Relationship Management: The Winning Strategy in a Challenging Economy” and “Maximizing CRM Effectiveness During Lean Times” and authored by Microsoft Dynamics CRM and Oracle CRM, respectively. The blog post made the case for forward-looking enterprises to leverage customer relationship management (CRM

generation marketing sfa  Companies must link demand generation to sales execution in order to cancel any marketing activities that are not aligned with the actual sales capacity. Better targeting is not enough, since organizations need to be able to track campaign details throughout the campaign lifecycle across all channels. For example, organizations that rely heavily on events should be able to track all event venue details, attendees, registrations, cancellations, and customer details within their CRM solution, enabling them Read More

Getting Back to Selling


Faced with longer sales cycles, declining sales productivity, and increasingly discerning customers, companies are being forced to streamline and automate how sales information is processed, and change the mechanics of deal-making. Learn more about the strategies that best-in-class (BIC) companies are employing to improve sales effectiveness, boost productivity, and ultimately remain competitive.

generation marketing sfa  Standard approach to proposal generation and proposal management Central repository of sales and product marketing information Incentive/ Compensation Management Order/ Quote Generation Contact Management Software Customer Relationship Management Solutions Sales force Automation Product Configuration Forecast Management Although the issues of sales knowledge management and sales process management are both a focus of BIC organizations from a strategic standpoint, there has been a higher adoption rate in s Read More

SSA GT Beefs Up BPCS V8 Through Partnerships' Spree


With a flurry of alliance making activities, SSA GT is executing a strategy to save the company from oblivion by extending the value proposition to existing customer base. SSA GT seemingly intends to achieve its all-round product portfolio and implementation approach through in-depth strategic partnerships with specialized application providers. There are significant differences however between SSA GT's and other vendors (for example, Baan's or Ross Systems') comeback approaches.

generation marketing sfa  cycle, from initial lead generation through qualification, closure, order fulfillment and follow-on (after) sales. BPCS CRM Service - a customer service and support module for managing globally distributed customers and partners and their Service Level Agreements (SLAs). BPCS CRM Helpdesk - an enterprise-wide incident (call) management system that enables IT groups to assist internal staff with their requests and schedules and coordinates training courses for internal staff and maintains profiles on skill Read More

SaaSy Discussions (Part Ia)


Part I of this blog post introduced the common software deployment models and Consona CRM's approach in that regard. To the end of enabling Total Customer Management (TCM) via an adaptive CRM offering, Consona CRM is built with a superior core infrastructure (customer data model, BPM, BI, SOA) and a holistic, best-of-breed product portfolio. Consona claims to be one of the market’s rare CRM

generation marketing sfa  greater extensibility. The SQL Generation capability is a new data access architecture that is data-driven, which at runtime performs parameter substitution to construct SQL statements. All SQL (structural query language) procedures require no SQL coding, while there is referential integrity throughout the database. A seamless calendar integration with Microsoft Outlook for increased efficiency to associate individual or group appointments from Outlook to companies, individuals or incidents in Onyx. Users Read More

Billing Foundations for Successful Next-generation Service Strategies


Dramatic progress in communication and media industries are pushing service providers to seek new differentiation strategies. Next-generation services can play a major role in your future as a service provider. But first you need to understand the implications for your operational- and business-support systems—in particular your billing system. Learn how to make the most of next-generation services to generate revenue.

generation marketing sfa  Foundations for Successful Next-generation Service Strategies Dramatic progress in communication and media industries are pushing service providers to seek new differentiation strategies. Next-generation services can play a major role in your future as a service provider. But first you need to understand the implications for your operational- and business-support systems—in particular your billing system. Learn how to make the most of next-generation services to generate revenue. Read More

The B2B Online Marketing Playbook: A CEO's Guide to Risks and Rewards


How do you know which online marketing tactics will reward your company with more buyers? And which will drain away your time and resources with nothing to show for the risk? This playbook is a practical, easy-to-use guide to help you make these decisions. You'll get a quick introduction to 10 key online marketing concepts with the information you need to make smart investments, generate higher quality leads, boost your company's revenue, and avoid costly, time-wasting mistakes.

generation marketing sfa  B2B Online Marketing Playbook: A CEO''s Guide to Risks and Rewards How do you know which online marketing tactics will reward your company with more buyers? And which will drain away your time and resources with nothing to show for the risk? This playbook is a practical, easy-to-use guide to help you make these decisions. You''ll get a quick introduction to 10 key online marketing concepts with the information you need to make smart investments, generate higher quality leads, boost your company''s Read More

The High-stakes World of E-marketing


In marketing, customer lifetime value (CLV) is the present value of the future cash flows attributed to a customer relationship. Using CLV as a metric tends to place a greater emphasis on customer service and long-term customer satisfaction than on short-term sales. Find out how to calculate CLV and why assigning customers a potential total monetary figure can be a useful metric when evaluating customer acquisition cost.

generation marketing sfa   Read More

Fast Facts: Latest Sales & Marketing Stats


Here are the latest facts and stats about digital sales and marketing. This collection of new marketing stats will help you stay in sync with the latest industry trends and inform your marketing automation strategies, including lead generation, e-mail, social media, and more.

generation marketing sfa  automation strategies, including lead generation, e-mail, social media, and more. Read More

Marketo Launches New Component of the Marketing Nation


The marketing automation provider Marketo introduces Marketo Program Exchange, a new addition to its Marketing Nation platform. Marketing Nation is a free-of-charge network that can be joined by any Marketo customer. Marketo Program Exchange provides users with access to a pre-built marketing programs library. These templates have been created and deemed as best-of-breed by Marketo customers

generation marketing sfa  Launches New Component of the Marketing Nation The marketing automation provider Marketo  introduces Marketo Program Exchange , a new addition to its Marketing Nation platform. Marketing Nation is a free-of-charge network that can be joined by any Marketo customer. Marketo Program Exchange provides users with access to a pre-built marketing programs library. These templates have been created and deemed as best-of-breed by Marketo customers. The press release states that the templates were Read More

Enterprise Marketing Management (EMM)


The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.

generation marketing sfa  Marketing Management (EMM) The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features. Read More

Accelerate Your Marketing ROI with Analytics


Use customer insights to design effective marketing strategies. Extract insights from diverse data sources, including social media and financial systems, regardless of role or environment. Capture real-time insights that help improve the customer experience. Using integrated measurement across multiple channels, your business will experience comprehensive marketing ROI. Watch this video to learn more.

generation marketing sfa  Your Marketing ROI with Analytics Use customer insights to design effective marketing strategies. Extract insights from diverse data sources, including social media and financial systems, regardless of role or environment. Capture real-time insights that help improve the customer experience. Using integrated measurement across multiple channels, your business will experience comprehensive marketing ROI. Watch this video to learn more. Read More

Next-generation Workforces


Less than one third of manufacturers can boast world-class employee engagement (the ability to “secure a competitive performance advantage by having superior systems in place to recruit, hire, develop, and retain talent”). Discover how workforce management systems can help manufacturers more effectively measure employee performance, direct human resources (HR), and leverage talent in order to compete effectively.

generation marketing sfa  generation Workforces Less than one third of manufacturers can boast world-class employee engagement (the ability to “secure a competitive performance advantage by having superior systems in place to recruit, hire, develop, and retain talent”). Discover how workforce management systems can help manufacturers more effectively measure employee performance, direct human resources (HR), and leverage talent in order to compete effectively. Read More

Blue Tent Marketing


There are currently no details available for this vendor. However, we are working to update this vendor’s information in our database as soon as possible. Please check back again.

generation marketing sfa  Tent Marketing There are currently no details available for this vendor. However, we are working to update this vendor’s information in our database as soon as possible. Please check back again. Read More