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Software Functionality Revealed in Detail
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 ge marketing account management

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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Documents related to » ge marketing account management

Insights to Accelerate Services Growth: Account Management, Service Metrics, and Customer Dashboards


A service business should be managed and measured based on the maturity of the business and the specific requirements of its customers. To take this approach, you need a framework for understanding how a services company and its customer engagement should be measured. Learn about the various ways to support strategic account management at each stage of your company’s evolution, which metrics are most relevant, and more.

ge marketing account management  Major Account Management | GE Marketing Account Management | Read More

The Wizardry of Business Process Management - Part 3


Part 1 of this blog series provided a lengthy discussion about business process management’s (BPM's) necessary parts and parcels, and the software category’s value proposition. At the end of the article, I mentioned my recent attendance of a witty presentation that attempted to explain the essence of BPM via some humor and metaphor of the classic “Wizard of Oz” movie. Namely, on March 23, 2009,

ge marketing account management  Wizardry of Business Process Management - Part 3 Part 1 of this blog series provided a lengthy discussion about business process management’s (BPM''s) necessary parts and parcels, and the software category’s value proposition . At the end of the article, I mentioned my recent attendance of a witty presentation that attempted to explain the essence of BPM via some humor and metaphor of the classic “Wizard of Oz” movie. Namely, on March 23, 2009, Alan Trefler, Pegasystems ’ founder and CEO, gave Read More

Strategies for Profitable Growth: Chemical Industry


You may have survived the slowdown of the last few years, but you must still find new growth opportunities to stay competitive. However, you can only cut so much. Midsize businesses in particular need to ask new questions: What strategies and practices are right for the company? And what are the best solutions for facilitating—and even improving them?

ge marketing account management  Polymers, Germany Döhler, Germany GE Bayer Silicones, Germany Hydro Agri, Norway K+S Group, Germany MG Industries, Germany NOVA Chemicals, Canada Polyone, USA Reichhold Inc., USA Resolution Performance Products, USA Rohm, Germany Rohm & Haas, Global Sasol, South Africa Vinnolit, Germany Waters Corp., USA www.sap.com/contactsap Searches related to Strategies for Profitable Growth: Chemical Industry : Chemical Companies | Chemical Manufacturer | Chemical Marketplace | Chemical Branch | Chemical Industry | Read More

Global Product Development Seen as a Boon for Product Lifecycle Management Vendors


An enterprise that wants to shift to a global product development strategy must invest in modern product lifecycle management (PLM) technology. Therefore, the PLM software market could be on the edge of a significant growth cycle.

ge marketing account management  workflow. Major companies like GE , United Technologies , and Toyota have leveraged this technology in conjunction with low-cost offshore engineering and manufacturing services capabilities, to exploit the benefits of global product development. By rearranging product development activities, personnel, and processes around the globe to take advantage of advantageous cost structures, these companies have experienced increased product development productivity with real and quantifiable financial rewards. Read More

Business Intelligence Standardization


Business intelligence (BI) is often an area of friction between information technology (IT) (who provide information) and the business users (who need it to do their jobs). By allowing you to connect goals, metrics, and people across the enterprise, an enterprise BI standard helps organizations manage and optimize information flows like other business processes, leading to improved alignment and transparency.

ge marketing account management  companies such as Pfizer, GE Power Systems, France Telecom, Vodaphone, and Kraft. We have dedicated consulting teams that have helped organizations like yours successfully implement BI standards, working with you to get buy-in from the business units and avoid the typical challenges faced by BI projects. Your Installed User Base Throughout your organization, you probably have more licenses of our BI products than any other vendor''s, and most of your existing operational and management reports and Read More

Project Portfolio Management for Service Organizations: Bridging the Gap between Project Management and Operations


There are two types of project portfolio management (PPM) solutions for professional services organizations (PSO). For smaller PSOs, best-of-breed vendors provide hosted solutions with out-of-the-box integrations, while integrated PPM solutions provide the complete back-office systems preferred by many larger PSOs.

ge marketing account management  non-billable information, and the generation of customizable invoices are key features. Moreover, the integration of project costing and billing with accounting is necessary to provide the integrated solution that PSOs need. CRM. This is extensively employed by professional services firms. Service organizations require complete customer support, demand management, and pipeline and opportunity management capabilities to capture and analyze client and contract details prior to a project engagement. CRM Read More

New Realities of Retail Workforce Management: Myths versus Facts


With an economic recovery underway, retailers are leveraging workforce management (WFM) tools to help them address their most pressing needs—cost reduction, return on investment (ROI), and measurably improved performance—while instilling practices that will serve them tomorrow and beyond. Find out how market leaders are leveraging the considerable benefits of WFM systems to gain a significant competitive advantage.

ge marketing account management  Realities of Retail Workforce Management: Myths versus Facts With an economic recovery underway, retailers are leveraging workforce management (WFM) tools to help them address their most pressing needs—cost reduction, return on investment (ROI), and measurably improved performance—while instilling practices that will serve them tomorrow and beyond. Find out how market leaders are leveraging the considerable benefits of WFM systems to gain a significant competitive advantage. Read More

IBM Marketing Performance Analytics


The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?”

ge marketing account management  Marketing Performance Analytics The IBM Marketing Performance Analytics solution helps marketing organizations and CMOs understand and justify performance by answering three critical questions: “how are we doing?”; “why?”; and “what should we be doing?” Read More

Competency Management: the Compass for Strategic Talent Management


This white paper examines how to use a competency-based approach to build behaviors, skills, and knowledge. It explains how to integrate competencies into all phases of talent management to onboard, review, develop, motivate, and retain employees. It also shows the valuable contribution competencies can make in managing change and defusing turf battles that arise during downsizings, consolidations, and business reengineering.

ge marketing account management  salesperson was managing to generate. A look at competencies can help the manager make the right decision. In this case, improving the rep''s negotiation and group presentation skills could boost performance. Or, the manager might use the competency profile to match the employee to a better-fit job, such as using his excellent understanding of the physician market to make an instant contribution in a sales support or marketing position. How to Build Your Competency Compass The competencies you use to Read More

Applying an Economic Model to IT Management: Operations Management in the Virtual Data Center


Virtualization systems have been replacing traditional, silo-based IT architectures to consolidate resources and workloads, but virtualization requires resource and performance management technologies designed to handle dramatically different, complex behaviors. This white paper describes a supply chain economy approach, which combines monitoring, analytics, and actions to enable proactive virtualization management.

ge marketing account management  Economic Model to IT Management: Operations Management in the Virtual Data Center Virtualization systems have been replacing traditional, silo-based IT architectures to consolidate resources and workloads, but virtualization requires resource and performance management technologies designed to handle dramatically different, complex behaviors. This white paper describes a supply chain economy approach, which combines monitoring, analytics, and actions to enable proactive virtualization management. Read More

Intelligent Workload Management


Computing infrastructure today though versatile must be used wisely. Intelligent workload management (IWM) allows for efficient consumption of computing resources while ensuring business tasks are supported by all needed resources—and that this is all done securely. IWM tools support the building, management, monitoring, and securing of workloads. See how to run your cloud computing system with leading-edge technology.

ge marketing account management  Workload Management Computing infrastructure today though versatile must be used wisely. Intelligent workload management (IWM) allows for efficient consumption of computing resources while ensuring business tasks are supported by all needed resources—and that this is all done securely. IWM tools support the building, management, monitoring, and securing of workloads. See how to run your cloud computing system with leading-edge technology. Read More

Enter Enterprise Incentive Management and Incentive Compensation Management


Companies with large sales forces, huge product portfolios, and complex incentive plans with many variables need to offer variable pay. This has created opportunities for a new enterprise software category called enterprise incentive management (EIM), or incentive compensation management (ICM).

ge marketing account management  the team. Managers should get graphical analytics too, so that they can see how their team''s results compare to various modeled scenarios, for example, which goes back to the strategic level of sales compensation managementgiving managers information in time to make a difference. Sales executives typically use EIM analytics software to analyze sales performance by region, team, product, or channel; examine customer growth; monitor sales incentive costs; and detect trends in business performance. On the Read More

Configuration and Change Management for IT Compliance and Risk Management


To keep your IT infrastructure healthy, strong operational processes are essential to managing changes—both planned and unexpected. A streamlined, integrated approach that incorporates hardware and software assets is a key foundation for meeting regulatory compliance requirements. Find out how you can benefit from applications that enable continuous compliance with operational processes and tools—and reduce your business risk.

ge marketing account management  and Change Management for IT Compliance and Risk Management To keep your IT infrastructure healthy, strong operational processes are essential to managing changes—both planned and unexpected. A streamlined, integrated approach that incorporates hardware and software assets is a key foundation for meeting regulatory compliance requirements. Find out how you can benefit from applications that enable continuous compliance with operational processes and tools—and reduce your business risk. Read More

Alfanar IT Solutions-Enterprise Content Management


Alfanar IT, an information technology company operating in Saudi Arabia since 1995, in partnership with OpenText is providing enterprise content management (ECM) solutions to both government and private sectors—two sectors undergoing rapid automation and thus in need of ECM solutions in Saudi Arabia. Read this paper to see how alfanar IT plans to address these market needs and the improvements expected with OpenText.

ge marketing account management  IT Solutions-Enterprise Content Management Alfanar IT, an information technology company operating in Saudi Arabia since 1995, in partnership with OpenText is providing enterprise content management (ECM) solutions to both government and private sectors—two sectors undergoing rapid automation and thus in need of ECM solutions in Saudi Arabia. Read this paper to see how alfanar IT plans to address these market needs and the improvements expected with OpenText. Read More