To reduce time to market and realize the full value of its intellectual property, Cadbury plc needed to ensure compliance with government regulations. The company launched a long-term data management strategy, which included storing all data in a central repository—a product lifecycle management (PLM) system. Find out how Cadbury not only ensured compliance but also improved its response to consumer and customer queries.
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Filter Technical Data , Free Technical Data , Manufacturers Technical Data , Presenting Technical Data , Product Technical Data , Provides Technical Data , Provisioning Technical Data , Stock Technical Data . About the company. Cadbury plc, formerly Cadbury Schweppes plc, is the largest confectionery company in the world, ranked number one or number two in nearly half of the confectionery markets. Cadbury creates chocolate, gum, and candy brands such as Cadbury® Easter eggs, Trident®, Dentyne®, and