-
Abstract:
To ensure a positive customer experience, companies must first learn what their customer values, and then determine how they
are measuring up to those values. Obtaining and taking action on customer feedback is what customer experience management
is all about. (...)
Excerpt related to
experience crm articles:
To ensure a positive customer experience, companies must first learn what their customer values, and then determine how they
are measuring up to t...
Published:
2007-02-28
-
Abstract:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship management initiative to supply the extensive interactive reporting, analysis, and scorecarding functionality
needed to leverage the data supplied by products like (...)
Excerpt related to
experience crm articles:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship mana...
Published:
2000-11-06
-
Abstract:
P.J. Jakovljevic clarifies the market positioning of Sage's enterprise resource planning (ERP) and customer relationship management
(CRM) portfolios. Having developed an extraordinary customer experience (ECE) strategy—“Enrich, Connect, Grow”—Sage is firming
up its enterprise resource planning (ER (...)
Excerpt related to
experience crm articles:
PJ Jakovljevic clarifies the market positioning of Sage's enterprise resource planning (ERP) and customer relationship
management (CRM) portfolio...
Published:
2011-05-13
-
Abstract:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a slew of companies with stronger brand names (not impeded by Cincom’s conservative tacit nature) and/or
financial resources. (...)
Excerpt related to
experience crm articles:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a s...
Published:
2002-11-27
-
Abstract:
Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it
may be the architect of its own downfall—and Microsoft is poised to take advantage. But will you profit from the Salesforce.com-versus-Microsoft
war? (...)
Excerpt related to
experience crm articles:
Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it
may be the architect of ...
Published:
2008-10-13
-
Abstract:
In May, Access Commerce, a French CRM vendor, announced the opening of its first USA office in San Diego, California. During
Explore 2000, QAD’s annual user conference, Access Commerce announced the release of eCameleon for MFG/PRO. (...)
Excerpt related to
experience crm articles:
In May, Access Commerce, a French CRM vendor, announced the opening of its first USA office in San Diego, California. During
Explore 2000, QAD’s a...
Published:
2000-07-05
-
Abstract:
Product lifecycle management (PLM) doesn't work, but it should. Industry's general approach and attitude to PLM mimics the
early days of customer relationship management (CRM) adoption, and lessons from that experience should help when tackling
the "ifs" and "hows" of PLM investment. (...)
Excerpt related to
experience crm articles:
Product lifecycle management (PLM) doesn't work, but it should. Industry's general approach and attitude to PLM mimics
the early days of customer ...
Published:
2005-11-25
-
Abstract:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers upside down. Today, businesses are using social networking sites like Facebook and MySpace or, as is the
case with Procter & Gamble, developing their own social n (...)
Excerpt related to
experience crm articles:
Social networking has collided with customer relationship management, and it's turning the relationship between businesses
and their customers ups...
Published:
2007-10-24
-
Abstract:
Founded in 1990, RTI Software is an Illinois CRM application provider with a feature- rich Enterprise solution targeting
the software and hardware industry and expanding to other industries with similar requirements in service, helpdesk, sales
and marketing. Recently TEC interviewed Michel P.Mallen, RTI (...)
Excerpt related to
experience crm articles:
Founded in 1990, RTI Software is an Illinois CRM application provider with a feature- rich Enterprise solution targeting the
software and hardware...
Published:
2003-08-15
-
Abstract:
The CRM market is shifting. Instead of looking for an all-purpose and horizontal oriented CRM application, customers are
seeking a more specialized and industry specific tool. From the larger organization to the smallest customers, CRM buyers
are expecting their applications to follow their business mode (...)
Excerpt related to
experience crm articles:
The CRM market is shifting. Instead of looking for an all-purpose and horizontal oriented CRM application, customers are seeking
a more specialize...
Published:
2003-05-28
-
Abstract:
Customer relationship management (CRM) functionality can fall into four categories: core functionality; non-core functionality;
vertical, industry-specific features; and accounting-related features. When evaluating and selecting a CRM solution, enterprises
must be aware of the potential issues associated (...)
Excerpt related to
experience crm articles:
Customer relationship management (CRM) functionality can fall into four categories: core functionality; non-core functionality;
vertical, industry...
Published:
2005-12-05
-
Abstract:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that the document clearly delineates assumptions regarding cause and effect plus the mechanism that will be used to
assess results and declare success. (...)
Excerpt related to
experience crm articles:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that t...
Published:
2004-11-09
-
Abstract:
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications
grew; namely, the customer. Ignore him at your peril. (...)
Excerpt related to
experience crm articles:
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications
grew; namely, the...
Published:
2002-06-22
-
Abstract:
An alarming number of companies get on the wrong track when creating a customer relationship management (CRM) vision. Outlined
here are four steps that take the mystery out of what makes an effective CRM vision. The secret? It’s all about people and
relationships. (...)
Excerpt related to
experience crm articles:
An alarming number of companies get on the wrong track when creating a customer relationship management (CRM) vision. Outlined
here are four steps...
Published:
2009-09-16
-
Abstract:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable business definitions mapped to the different CRM system schemas throughout the organization. (...)
Excerpt related to
experience crm articles:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable bus...
Published:
2002-12-25
-
Abstract:
Now in 2001, the catchphrase is 'Collaborative Commerce', where we unite all of the elements of ERP, CRM, E-Procurement,
and SCM into one coherent system within and between organizations. This is the stuff system integrators dream of. (...)
Excerpt related to
experience crm articles:
Now in 2001, the catchphrase is 'Collaborative Commerce', where we unite all of the elements of ERP, CRM, E-Procurement,
and SCM into one coherent...
Published:
2001-09-13
-
Abstract:
C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part two of a three-part article to
provide explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, we continue the Lexicon
of CRM. (...)
Excerpt related to
experience crm articles:
CRM itself is an acronym, standing for Customer Relationship Management. This is part two of a three-part article to provide
explanation and m...
Published:
2001-10-19
-
Abstract:
Microsoft's foray into the CRM arena has not been a bed of roses, despite its indisputably large marketing muscle and R&D
investment, its strong channel, traditionally attractive pricing policies, and the aura and experience within the market segment.
Microsoft CRM remains both a threat and an opportunit (...)
Excerpt related to
experience crm articles:
Microsoft's foray into the CRM arena has not been a bed of roses, despite its indisputably large marketing muscle and
R&D investment, its strong c...
Published:
2003-08-29
-
Abstract:
Customer relationship management is a sophisticated set of customer-facing tools; however, its technology has outpaced the
management strategy used to implement it. Moreover, murky definitions and objectives have caused varying degrees of success
and failure to emerge from the same initiative. Clearly de (...)
Excerpt related to
experience crm articles:
Customer relationship management is a sophisticated set of customer-facing tools; however, its technology has outpaced the
management strategy use...
Published:
2004-10-21
-
Abstract:
Tier2/Tier 3 vendors are prepared to endure the onslaught of the likes of SAP, Oracle, and PeopleSoft, as well as of proverbial
mid-market leaders such as J.D. Edwards, Baan, Intentia, QAD, IFS and Epicor, and newly formed mid-market juggernauts like
Microsoft Great Plains, Best Software (formerly Sage S (...)
Excerpt related to
experience crm articles:
Tier2/Tier 3 vendors are prepared to endure the onslaught of the likes of SAP, Oracle, and PeopleSoft, as well as of proverbial
mid-market leaders...
Published:
2002-04-22