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Software Functionality Revealed in Detail
We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.
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 eol strategic event marketing

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Enterprise Marketing Management (EMM)

The Enterprise Marketing Management (EMM) Knowledge Base research helps determine support levels of various systems that help companies market their services or products effectively and efficiently. EMM tools help manage strategic planning and marketing resources (sometimes referred to as marketing resource management or MRM). This KB also covers rule-based techniques, pattern recognition, and other profiling features.  

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The Importance of Component Event Management in a PLM Strategy


Component event management promises an answer. Component event management is a methodology to systematically detect and resolve component events in the most timely and efficient manner possible. This paper will introduce the philosophy of component event management and introduce a new category of software that is being developed to help implement this concept and improve business performance.

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Zooming into an Inventory Free Flow


FreeFlow, a provider of business services with a patented technology, aims to help companies improve product life cycle profitability by providing a unique, online auction platform where companies can reduce their at-risk and excess inventory.

eol strategic event marketing  still active inventory and EOL or obsolete inventory), both are fully hosted solutions that require no internal IT involvement and offer pay-as-you-use services that are easier on the budget. The solutions can be used on a monthly, flat fee subscription basis or on a transaction fee basis. As a business services provider, FreeFlow hosts the software application and provides all related administrative and operational process support. The user enterprise is in charge of the key decisions (such as what Read More

Is There a Smarter Way to Handle Excess Active and Obsolete Inventory?


Imagine the convenience of a 24x7 intranet marketplace where companies could sell off their inventory to the highest bidder. FreeFlow is one such business service provider, helping companies find buyers to sell their products to and increase inventory asset recovery.

eol strategic event marketing  active inventory. The end-of-life (EOL) stock and obsolete inventory are the inevitable results of unsold active inventory that has since been displaced by newer-generation products, or otherwise discontinued. But what about inventory returns , the items that are returned to the manufacturer as defective, obsolete, over aged, etc.? An inventory item record transaction records the return or receipt into physical stores of materials from which the item may be scrapped. To make things even more painful, Read More

Understanding the ROI of Marketing Automation


Over the past decade, marketing professionals have seen their field change substantially thanks to advances in technology and the ever-increasing use of social media. Keeping up with marketing tasks in this new environment of constant connection can be extremely difficult. Marketing automation has emerged as a solution for company leaders who want to focus on generating leads without sacrificing other types of marketing campaigns. For many sales professionals, automation systems provide the best way possible to pare down leads and focus on the prospects most likely to buy. But before you can decide if a marketing automation system is right for your company, you need to know more about automation and its return on investment (ROI).

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B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

eol strategic event marketing  Demand Generation: How Successful Companies Are Improving Sales and Marketing Results B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results s If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Score your leads, nurture them and convert them to customers automatically. Silverpop Engage B2B (formerly Vtrenz) is the leading on-demand marketing automation solution forB2B marketers. Source : Vtrenz Inc Read More

Turn the Social Data Flood into Solid Marketing Decisions


Improve customer satisfaction, identify trends, and make smarter marketing decisions with IBM Social Media Analytics.

eol strategic event marketing  social media, IBM, customer analytics, marketing, IBM social media, social media analytics, real-time analytics, customer data, customer trends Read More

Three Steps to Strategic Planning Excellence in Wholesale Distribution Companies


A strategic planning process is critical for distribution companies. Not unlike personal financial planning, distribution executives have to select the best investments needed now to create profitable growth in the future. If you fail to make the right commitments at the right time, you will miss opportunities and increase your risk. This paper outlines a set of core analytics customized for wholesaler distributors.

eol strategic event marketing  Steps to Strategic Planning Excellence in Wholesale Distribution Companies A strategic planning process is critical for distribution companies. Not unlike personal financial planning, distribution executives have to select the best investments needed now to create profitable growth in the future. If you fail to make the right commitments at the right time, you will miss opportunities and increase your risk. This paper outlines a set of core analytics customized for wholesaler distributors. Read More

Everything You Need to Know About Digital Marketing


Digital marketing involves using your Web site and associated marketing tools to promote your business online. You can learn some basic skills in both search engine optimization (SEO) and search engine marketing. But for optimal results, you’re advised to consult a professional, who can provide you with insight into what SEO services should entail, allowing you to make an informed decision when selecting a supplier.

eol strategic event marketing  bwired,digital marketing,search engine optimization,search engine optimisation,SEO,SEO marketing,SEO tips,SEO strategies,SEO strategy,marketing and advertising,online marketing,web marketing,SEO services,digital marketing strategy,website rankings Read More

Deltek Acquires Traffic LIVE for Marketing Agencies’ Front Office


Deltek has acquired Sohnar and its Traffic LIVE cloud-based resource planning solution for the creative marketing communications world. This acquisition broadens and deepens Deltek’s portfolio of professional services automation (PSA) solutions.

eol strategic event marketing  industry watch, erp, crm, deltek, maconomy, professional service automation, psa, marketing agencies Read More

Powering Marketing Success


Marketing organizations are often the first to face spending and resource cuts—even as they face increased pressure to contribute to revenue goals. These organizations need to drive demand more effectively and support sales efforts. They must also prove their value to the organization. Learn about customer relationship management (CRM) applications that can help align your organization to increase marketing success.

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7 Secrets to Effective Follow-up Marketing


Apply these seven secrets to your marketing, and you’ll get two to four times the number of deals from a batch of leads. Sounds outrageous? Well, how about this, then? You don’t need an army of telemarketers or a team of slick sales people to do it, either.

eol strategic event marketing   Read More

Transforming Inventory into a Strategic Weapon


Strategic inventory management requires a deep understanding of how the end-to-end supply chain is managed. From intelligently micro-segmenting products to creating continuous inventory process improvements, few businesses are capable of transforming their inventory into a competitive advantage. Some forward-looking leaders—backed by technology and expertise from JDA—are changing the definition of inventory optimization. Read how.

eol strategic event marketing  Inventory into a Strategic Weapon Strategic inventory management requires a deep understanding of how the end-to-end supply chain is managed. From intelligently micro-segmenting products to creating continuous inventory process improvements, few businesses are capable of transforming their inventory into a competitive advantage. Some forward-looking leaders—backed by technology and expertise from JDA—are changing the definition of inventory optimization. Read how. Read More

“Skunkworks” for Search Engine Marketing and Optimization


Search engine marketing (SEM)? We’re talking about tactics for Web site promotion—increasing both a site’s visibility to Google (and other search engines) and the site’s prominence in search engine results. We’re talking about pulling visitors through search engine optimization (SEO) and improved organic listing and using paid placement to push visitors to a site. Learn more about how to develop an effective SEM process.

eol strategic event marketing  for Search Engine Marketing and Optimization Search Engine Optimization (SEO) is a magical word that everybody is spealing about in the online world. SEO can influence the search engine in order to show your links on the top positions for special keywords. Source : bwired Resources Related to “Skunkworks” for Search Engine Marketing and Optimization : Search Engine Optimization (SEO) (Wikipedia) “Skunkworks” for Search Engine Marketing and Optimization Search Engines is also Read More

Strategic Planning Applications for Better Decision Making


Successful strategic planning relies on your ability to develop and evaluate alternative strategies to identify the most viable approach. But when the outcomes are dependent on complex systems that are difficult to predict, you might conclude that the unknowns are insurmountable. Avoid making decisions based on intuition—develop models using computer simulation for clearer pictures of the outcomes of your strategies.

eol strategic event marketing  Planning Applications for Better Decision Making Successful strategic planning relies on your ability to develop and evaluate alternative strategies to identify the most viable approach. But when the outcomes are dependent on complex systems that are difficult to predict, you might conclude that the unknowns are insurmountable. Avoid making decisions based on intuition—develop models using computer simulation for clearer pictures of the outcomes of your strategies. Read More