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 effective demand generation

Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

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Documents related to » effective demand generation

B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results


For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create urgency and demand for products and services. With the foundational premise that marketers need to drive more revenue while optimizing marketing investments, successful business-to-business (B2B) companies have focused on four critical pillars needed to optimize the lead-to-sale process.

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Next-generation EDI: Time to Upgrade from Outdated Technology?


As a mid-market company, you’ve been using electronic data interchange (EDI) for a number of years. It saves time and money—and most importantly, your trading partners need you to. But new technologies offer a streamlined and cost-efficient approach to EDI. These capabilities mean you don’t have to settle for "workarounds," "good enough," or "my vendor left me no choice."

effective demand generation  if you''re using EDI effectively and realizing its full benefits in your operations and on your bottom line. INTRODUCTION As a mid-market company, you''ve been using EDI for a number of years. It saves you time and money, and most importantly, your trading partners need you to. But now it''s 2006 and time to take a fresh look at your EDI solution. New technologies offer a streamlined and cost-efficient approach to EDI. These capabilities, combined with the changes occurring in the enterprise software Read More

How Effective Project Management Leadership Enabled the Logistics Industry to Reap Large Rewards


Just one generation ago, the courier industry was essentially nonexistent. Today, in 2008, it is one of the largest means of transporting daily shipments for all industry sectors. According to the US Department of Commerce statistics, air freight accounted for nearly 40 percent of all international trade merchandise in 2007, equaling about $4.8 trillion (US), with express delivery accounting for

effective demand generation  Effective Project Management Leadership Enabled the Logistics Industry to Reap Large Rewards Just one generation ago, the courier industry was essentially nonexistent. Today, in 2008, it is one of the largest means of transporting daily shipments for all industry sectors. According to the US Department of Commerce statistics, air freight accounted for nearly 40 percent of all international trade merchandise in 2007, equaling about $4.8 trillion (US), with express delivery accounting for 20 percent (or Read More

Using Demand to Modulate Consumer Packaged Goods Supply Networks


Traditionally, the consumer packaged goods supply has been driven to market mostly by upstream manufacturers. But progressive companies are realizing the enduring value of being driven by the market, and they are starting to use demand as a guiding light.

effective demand generation  added complexities and cost. Effective management of promotions and new product introductions Lack of communication or wider collaboration with retailers and distributors (as well as with internal teams) are significant factors in the less-than-stellar performance of CPG companies with respect to promotions and new product introductions. A number of CPG companies do not have formalized internal stage-gate processes to justify and effectively drive new product demand. Also, companies tend to focus more on Read More

Customer Relationship Management and the Next Generation Network


Next generation networks may eventually allow us to interact with the world in a way compatible with how we live. This would have the greatest impact on our ability to add value to the people we do business with.

effective demand generation  not as efficient and effective as we''d like, and things still fall through the cracks. I get terrible cell phone coverage in my house, so when people try to reach me on my cell phone while I''m at home, they don''t get through and are forced to leave a voice mail or try my office. In some cases when I''m just not available, people will leave voice mails on both my mobile and office lines. If they are really trying to reach me they will also lob an e-mail to me, knowing I have a BlackBerry device. So at some Read More

The Effective Supply Chain


In The Effective Supply Chain, learn how your manufacturing operation can employ cross-organizational traceability, kanban loops, EDI, and supplier...

effective demand generation  Effective Supply Chain The Effective Supply Chain Manufacturers are caught in a perfect storm of difficult markets, rising costs, shrinking profit margins, and increased competition. That''s why many are turning to the next wave of supply chain solutions—solutions that offer more effective, more integrated supplier management capabilities. In The Effective Supply Chain , learn how your manufacturing operation can employ cross-organizational traceability, kanban loops, EDI, and supplier portals to: Read More

Gigabit Transceivers ~ the Next Generation


Broadcom Corporation announced they have developed the first transceiver to handle Gigabit Ethernet over existing Category 5 copper cabling.

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Disruptive Innovations? On-demand Pricing Models and Vendors


Vendors must make fundamental changes to sales and support processes to accommodate on-demand, transaction-based pricing. Software vendors must rethink the kinds of functions they provide, how best to deliver those capabilities, and what approaches to take through the channel.

effective demand generation  industry-specific solutions, advanced sales effectiveness capabilities, and an expansion of Siebel CRM OnDemand''s analytic capabilities. Other features include the mail merge capability for Microsoft Word ; pre-built support for reporting and analysis within Microsoft Excel; and enhanced customization. The product costs $70 (USD) per user, per month, whereas industry-specific solutions are also available for $100 (USD) per user, per month. As a response to the challenge, Salesforce.com, recently Read More

Intelligent Response Management Strategies for Managing Demand-Supply Networks


Over 190 companies were surveyed regarding their challenges within demand-supply networks and the top priorities for managing these networks. This paper is based on an analysis of that survey and highlights the need for companies to focus on intelligent response management strategies that bridge planning and execution.

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Effective Labor Management Provides Big Payback


Find out how in top five reasons for a labor management project.

effective demand generation  workforce performance ? An effective labor management strategy helps you determine the amount of time employees spend doing unproductive work; how long it should take to do a specific task; the true capacity of your workforce; and where you need to focus your labor resources. The ability to identify and increase performance levels is a key benefit of a well-designed labor management model. Find out how in Top Five Reasons for a Labor Management Project . Learn how to work smarter . Download your PDF copy Read More

Any Color Including Black: A New Guide to Demand-driven Manufacturing


It’s all of these, plus more. Read this new white paper, Any Color Including Black: A New Guide to Demand-Driven Manufacturing, to find out how successful manufacturers—enterprises of all sizes, in industries as varied as consumer goods, industrial, life sciences, high-tech, and process manufacturing—-are using principles of demand-driven manufacturing to successfully compete again low-cost competitors.

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Creating an Effective Sales Catalog


An effective sales catalog is a key part of configure, price, quote (CPQ), because it makes it easier for salespeople to find products, select and configure the right product for their customers, and create quotes. Read these tips to guide you in creating a useful tool as part of an effective and efficient sales process.

effective demand generation  an Effective Sales Catalog An effective sales catalog is a key part of configure, price, quote (CPQ), because it makes it easier for salespeople to find products, select and configure the right product for their customers, and create quotes. Read these tips to guide you in creating a useful tool as part of an effective and efficient sales process. Read More

Profit from New Generation of BI Dashboards


With the new dashboards, you can more easily...

effective demand generation  visual information for rapid, effective decision making collaborate between business users, stakeholders, and IT staff In Reaping the Benefits of Next Generation Dashboards , learn how to get the timely, accurate information you need to succeed. Download your PDF copy today.   For assistance, please contact customer service. Hours: 8:00 AM to 5:30 PM EST. Phone: +1 514-954-3665, ext.367. Read More

Case Study: Seventh Generation


Seventh Generation, distributor of environmentally friendly products, sought an enterprise resource planning (ERP) solution to support its supply chain more efficiently, including monitoring the environmental impact of its suppliers and products. Microsoft ® Dynamics NAV helped the company automate business processes and streamline supply chain management while pursuing its mission of corporate responsibility. Find out how.

effective demand generation   Read More

Social Media for Lead Generation


Using social media to brand your business isn’t groundbreaking anymore. Been there, done that? But although social is still important for branding and generating buzz, it’s increasingly used for lead generation. Learn what types of messaging work best on which channels.

effective demand generation  digital marketing, lead generation, social media, peer-to-peer influence marketing, social marketing, lead generation strategy Read More