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 demand generation best practices sfa


B2B Demand Generation: How Successful Companies Are Improving Sales and Marketing Results
For decades, solution-selling and marketing methodologies have used the principle of identifying pains associated with business processes, in order to create

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Software Functionality Revealed in Detail

We’ve opened the hood on every major category of enterprise software. Learn about thousands of features and functions, and how enterprise software really works.

Get free sample report
Compare Software Solutions

Visit the TEC store to compare leading software by functionality, so that you can make accurate and informed software purchasing decisions.

Compare Now

Documents related to » demand generation best practices sfa

War Looms in the On-demand CRM Market (and Beyond)-But Will You Profit from It?


Salesforce.com is now an almost unstoppable force in the world of on-demand customer relationship management. However, it may be the architect of its own downfall—and Microsoft is poised to take advantage. But will you profit from the Salesforce.com-versus-Microsoft war?

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These are the Times of CRM Vindication and Validation - Part 3


Part 1 of this series analyzed two white papers entitled “Customer Relationship Management: The Winning Strategy in a Challenging Economy” and “Maximizing CRM Effectiveness During Lean Times” and authored by Microsoft Dynamics CRM and Oracle CRM, respectively. The blog post made the case for forward-looking enterprises to leverage customer relationship management (CRM

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Software Giants Make Courting A Small Guy Their "Business One" Priority


As the battle for the mid-market intensifies, each Tier 1 vendor is exhibiting its bag of tricks for small-to-medium enterprises. While PeopleSoft is refining its fixed-price & time proposition to the upper-end of the mid-market, SAP is trying a twofold strategy of promulgating its mySAP All-in-One similar offering for the higher-end of the mid-market, while offering SAP Business One product to appeal to complexity-adverse smaller enterprises. Oracle seems to be dabbling with both approaches…

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Scala and Microsoft Become (Not So) Strange CRM Bedfellows Part Three: Challenges and User Recommendations


Whether this is a temporary stint, a true long-term alliance, or just a prelude to nuptials down the track, Microsoft should turn out as a beneficiary in every way.

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Demand at the Fount of Open Source Part Two: A Primer Based in Demand Trends


Organizations globally, are contributing to increased demand for Free and open source software but vendors may not yet be meeting this demand. This article highlights FOSS fundamentals with the goal of adding clarity for the uninitiated.

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SAP Tackles Real-time Demand Sensing


SAP has announced the general availability of the SAP Enterprise Demand Sensing application, with new capabilities to improve companies’ demand management and business planning processes. The idea is to transform supply chains to become demand-driven or even market-driven, whereby supply chain professionals and their marketing counterparts can work more closely together. Capabilities within the

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When it comes to demand intelligence, which comes first? The right solution or the right architecture?


Hands down, it’s the right business intelligence (BI) architecture. If your enterprise currently uses retail demand data in a manner that favors either tier one (corporate users) or tier two members (retail sales team), then you don’t have the right architecture in place. And that means you don’t have the right demand intelligence (DI) solution. Read on to learn about what's important in a demand intelligence architecture strategy and how to choose the right DI architecture for your company.

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Managing On-demand Package Implementations


Why choose on-demand when there are so many integrated software solutions on the market? Because on-demand packages provide a number of benefits that can help IT focus on innovation and creating true business value, rather than dealing with network headaches. But along with the benefits there are a number of challenges. Read more about these challenges and how you can manage your on-demand implementation project.

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The Move to PCI Express in Next-generation Systems


The next-generation input/output interconnect standard for the PC industry arises from PCI Express and PICMG 1.3 specifications. However, as platforms change to incorporate these standards, they’re virtually eliminating space for high-end telephony boards. When building telephony solutions, vendors must be aware of the changes in these specifications so that they can better use current and future systems for communications applications.

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Collaborative Demand Planning


In theory, demand planning is the foundation for profitable operations. But in practice, it is often a difficult endeavor. Accuracy can fluctuate wildly, and companies tend to react to inaccuracies with new investments in technology, processes, and people. However, new investments do not guarantee better forecasts. There are often fundamental issues that need to be addressed before achieving positive results.

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