Faced with longer sales cycles, declining sales productivity, and increasingly discerning customers, companies are being forced to streamline and automate how sales information is processed, and change the mechanics of deal-making. Learn more about the strategies that best-in-class (BIC) companies are employing to improve sales effectiveness, boost productivity, and ultimately remain competitive.
data marketing automation maturity assessment
manage large amounts of data and put it to good use. Bestin- Class organizations are, on average, 1.2 times more likely than Average organizations, and 1.4 times more likely than Laggards, to take more formal approaches to proposal generation-management and sales processes. Technology: Tools leveraged by Best-in-Class knowledge-based sales organizations optimize the collection, management and use of information. Best-in-Class firms are 1.3 times more likely than Average organizations to provide, or plan