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Abstract:
One of the most effective and efficient ways to develop a successful marketing position for B2B software is to begin with
the sales channel, especially if you have limited time and resources. (...)
Excerpt related to
customers successful:
One of the most effective and efficient ways to develop a successful marketing position for B2B software is to begin with
the sales channel, espec...
Published:
2005-02-28
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Abstract:
Part 2 of a series on Business Process Reengineering: Long Live Business Process Reengineering. In this Part, we discuss
some practical steps for actually performing business process analysis and fostering change in your company. (...)
Excerpt related to
customers successful:
Part 2 of a series on Business Process Reengineering: Long Live Business Process Reengineering. In this Part, we discuss some
practical steps for ...
Published:
2001-08-23
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Abstract:
There is a method to take you through the positioning process, where success depends on understanding three Cs--your Customer,
your Competition, and your Channel. This series of articles will explain how to use them to gather intelligence, challenge
assumptions, and test your positioning. (...)
Excerpt related to
customers successful:
There is a method to take you through the positioning process, where success depends on understanding three Cs--your Customer,
your Competition, a...
Published:
2005-02-21
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Abstract:
ROI Systems' strategy in terms of enhancing its product only in tune with ensuring its customers' delight has apparently
been paying off in terms of staffing and resellers expansion and company growth. This should come as welcome news these days
when even much bigger competitors that have traditionally t (...)
Excerpt related to
customers successful:
ROI Systems' strategy in terms of enhancing its product only in tune with ensuring its customers' delight has apparently
been paying off in terms ...
Published:
2003-06-02
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Abstract:
To ensure a positive customer experience, companies must first learn what their customer values, and then determine how they
are measuring up to those values. Obtaining and taking action on customer feedback is what customer experience management
is all about. (...)
Excerpt related to
customers successful:
To ensure a positive customer experience, companies must first learn what their customer values, and then determine how they
are measuring up to t...
Published:
2007-02-28
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Abstract:
Software testing vendors are forming alliances and partnerships with the vendors who actually service and support the delivery
of Internet content. Thus do the realities of testing Internet applications sink in. Two instances: Mercury Interactive formed
a strategic alliance with Akamai Technologies, and (...)
Excerpt related to
customers successful:
Software testing vendors are forming alliances and partnerships with the vendors who actually service and support the delivery
of Internet content...
Published:
2000-12-08
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Abstract:
When negotiating a contract with a computer maintenance management system (CMMS) vendor the guiding principals and definition
of the project must first be determined. Deliverables, pricing options, payment terms, continuance, product and service quality,
and liabilities are additional areas that must be (...)
Excerpt related to
customers successful:
... Maintenance Software—How to Negotiate Successful Contracts with CMMS Vendors Featured
Author ... Can you sell access to the software by suppliers and customers? ...
Published:
2004-02-25
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Abstract:
You need conviction to skillfully handle the inevitable criticism during the positioning process. Otherwise, you're likely
to try something different every time someone challenges you. This doesn't need to happen. Adopt a positioning process that
includes an evaluation criterion. (...)
Excerpt related to
customers successful:
... Successful positioning requires a thorough understanding of your customers,
your competition, and your channel (that is, how you sell—either direct or ...
Published:
2007-03-21
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Abstract:
One of the most effective and efficient ways to develop a successful marketing position for B2B software is to begin with
the sales channel, especially if you have limited time and resources. (...)
Excerpt related to
customers successful:
One of the most effective and efficient ways to develop a successful marketing position for B2B software is to begin with
the sales channel, espec...
Published:
2005-02-28
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Abstract:
In continuing our first-time ever questions-and-answers series for software applications vendors, Infor and IFS, two upper
mid-market, stalwart vendors, express their views on market trends, platform approaches, and mid-market issues. (...)
Excerpt related to
customers successful:
In continuing our first-time ever questions-and-answers series for software applications vendors, Infor and IFS, two upper
mid-market, stalwart ve...
Published:
2007-07-06
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Abstract:
The preferred agile architecture will rationalize business processes without ripping out current application investments.
In such cases, Agresso will have to explain whether its solution can leverage existing applications and fill in the cracks
that exist in current business processes. (...)
Excerpt related to
customers successful:
The preferred agile architecture will rationalize business processes without ripping out current application investments.
In such cases, Agresso w...
Published:
2006-10-19
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Abstract:
Business strategy, a road map telling us how the business plans to be successful, does not guarantee success. Strategy execution
requires business processes that do what the strategy calls for--and do it well. In today's automated world, these business
processes rely on business systems. Therefore, a dir (...)
Excerpt related to
customers successful:
... Excellent business processes do not guarantee a successful business strategy, but ...
its business by building custom products for new and existing customers. ...
Published:
2004-07-31
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Abstract:
Everything stems from your keywords since it is these words that will let you be visible to the billions of online searchers. (...)
Excerpt related to
customers successful:
Everything stems from your keywords since it is these words that will let you be visible to the billions of online searchers.
Published:
2003-01-12
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Abstract:
The same type of technology used to identify and suppress certain types of traffic can also be used for good - geo targeting
can supply geographically specific traffic to your site. (...)
Excerpt related to
customers successful:
The same type of technology used to identify and suppress certain types of traffic can also be used for good - geo targeting
can supply geographic...
Published:
2003-01-18
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Abstract:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits. (...)
Excerpt related to
customers successful:
Online advertising is no longer an option, it is a requirement. Sales analysis and customer information gathering are just
a few of the benefits.
Published:
2003-01-05
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Abstract:
Successful e-businesses of the future will be those who treat e-business as the collection of processes, which allow multiple
companies to work cooperatively and collaboratively to produce a seemingly seamless integration of businesses operating as
a virtually vertical enterprise. And with this integrati (...)
Excerpt related to
customers successful:
Successful e-businesses of the future will be those who treat e-business as the collection of processes, which allow multiple
companies to work co...
Published:
2004-04-15
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Abstract:
Following the path of other E-procurement vendors, Concur announced a purchasing network for large companies. At the same
time, Concur announced that its entire suite of products, including access to its purchasing network, will be available to
small and mid-sized companies as an outsourced, Web-based pr (...)
Excerpt related to
customers successful:
Following the path of other E-procurement vendors, Concur announced a purchasing network for large companies. At the same
time, Concur announced t...
Published:
1999-12-15
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Abstract:
Two companies that are redefining themselves for an ASP future enter into a partnership. Elcom’s eProcurement applications
will be the first outsider in Infinium’s new eBusiness unit. (...)
Excerpt related to
customers successful:
Two companies that are redefining themselves for an ASP future enter into a partnership. Elcom’s eProcurement applications
will be the first outs...
Published:
2000-06-23
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Abstract:
Although Jeeves has developed a very fruitful relationship with its partners, it will still have to overcome challenges that
are mainly about lack of respect or recognition—that is, if there is even any recognition of Jeeves at all. (...)
Excerpt related to
customers successful:
Although Jeeves has developed a very fruitful relationship with its partners, it will still have to overcome challenges that
are mainly about lack...
Published:
2006-04-20
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Abstract:
A CRM solution, to be successful, has to support cross-business processes and a number of operations within the business,
from Marketing to Service, including Sales. This integration of what, historically, has been treated as very separate parts
of the organization, provides the opportunity to rethink e (...)
Excerpt related to
customers successful:
A CRM solution, to be successful, has to support cross-business processes and a number of operations within the business,
from Marketing to Servic...
Published:
2003-07-10