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Enhancing the Customer Experience with Loyalty Management: Strengthen the Brand and Improve Customer Retention
Customer churn is very costly—it’s many times more expensive to acquire a new customer than to keep an existing one—so retaining customers by offering a

customer retention  the Brand and Improve Customer Retention Customer churn is very costly—it’s many times more expensive to acquire a new customer than to keep an existing one—so retaining customers by offering a superior experience is a top priority. Also, delivering unique experiences to different customer segments is a valuable strategy. Read about how to increase brand equity and retain customers by offering a better experience. Read More
Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
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Documents related to » customer retention


Five Ways to Positively Impact Customer Retention and Business Operations
Maintaining strong business performance and retaining loyal customers requires continual vigilance and assessment. Establishing metrics that focus on value

customer retention  Ways to Positively Impact Customer Retention and Business Operations Leading customer-focused companies view every customer interaction as an opportunity to make a new offer, improve retention, increase revenue, build loyalty, or strengthen their brand. Infor CRM Epiphany helps companies optimize customer relationships by integrating marketing, sales, and service. By providing a full 360-degree view of customers, the system enables a consistent and continuous customer dialogue based on real-time Read More
The Extended Enterprise in Action: Promoting Brand Image, Increasing Customer Retention, Boosting Agility, Improving Business Performance
Building on the limitations of traditional learning management systems—e.g., in federating information to external reps, SumTotal’s Extended Enterprise solution

customer retention  Promoting Brand Image, Increasing Customer Retention, Boosting Agility, Improving Business Performance Building on the limitations of traditional learning management systems—e.g., in federating information to external reps, SumTotal’s Extended Enterprise solution can bring about the efficient delivery of knowledge for the strategic purpose of transforming business performance. See how this platform can help specific verticals, such as financial services/insurance, promote and sell their products to Read More
The Loyalty Connection: Secrets To Customer Retention And Increased Profits
Customer churn rates are higher than ever: although businesses say they are devoted to loyalty, their management systems and budgets do not support that claim

customer retention  Loyalty Connection: Secrets To Customer Retention And Increased Profits Customer churn rates are higher than ever: although businesses say they are devoted to loyalty, their management systems and budgets do not support that claim. But in a landscape of similar products, cutting down on defection—or churn—is vital. There are in fact four steps to improving loyalty and retention which, if focused on the appropriate customers, will improve profitability. Read More
Video demonstration of how Microsoft Dynamics CRM can improve customer retention


customer retention  Dynamics CRM can improve customer retention Read More
A Tectonic Shift in Communications Customer Life Cycle Management
Amdocs recently announced a complete revamp of its marketing philosophy and its offering to its customers, which it believes to be the most important shift

customer retention  Tectonic Shift in Communications Customer Life Cycle Management Three Tenets of Amdocs' New Go-to-Market Strategy Amdocs (NASDAQ: DOX) recently unveiled a new marketing philosophy—one so significant that it is touted as the most important development since the company went public in 1998. Amdocs is an Israel-based company that provides billing systems, customer care, and support to communications companies throughout the world. Its corporate paradigm shift aims to give companies stronger, more Read More
How to Measure Customer Satisfaction
Organizations often rely on surveys and questionnaires to determine customer satisfaction ratings, but such methods merely offer a perceived customer rating

customer retention  to Measure Customer Satisfaction Originally Published - April 30, 2008 Project-based organizations place a lot of emphasis on customer satisfaction, and rightly so, as customer satisfaction is the key for improving these companies' internal processes. A customer satisfaction rating (CSR) is often obtained through a questionnaire—the customer satisfaction survey (CSS). This method, however, suffers from the drawback of customers likely being emotionally influenced while filling out these questionnaires Read More
Turning Customer Experiences Into Competitive Edge: Nikon’s Journey to Leadership
Many of the familiar avenues for gaining a competitive edge, such as product innovation or speed-to-market, are not as effective as they once were. Customer

customer retention  Customer Experiences Into Competitive Edge: Nikon’s Journey to Leadership Many of the familiar avenues for gaining a competitive edge, such as product innovation or speed-to-market, are not as effective as they once were. Customer experience is currently the prime battleground for advantage, and a company’s competitive edge now depends on delivering a consistent, satisfying customer experience. How do the leaders get it done? Read More
Defining the Value of Customer Loyalty
What does customer relationship management (CRM) mean to you? What is its value? Thousands of companies have ventured down the CRM path@many successfully, and

customer retention  the Value of Customer Loyalty What does customer relationship management (CRM) mean to you? What is its value? Thousands of companies have ventured down the CRM path—many successfully, and others not. The reason may lie in the fact that CRM is sometimes viewed incorrectly, or may in fact be misunderstood. We provide some insights about the value of CRM in defining customers, increasing customer loyalty, and increasing your profits. Read More
Customer Satisfaction Analytics for Market Metrix
GoodData supports Market Metrix customers by helping them answer key questions. They can get results immediately with a drag-and-drop interface and customize

customer retention  Satisfaction Analytics for Market Metrix GoodData supports Market Metrix customers by helping them answer key questions. They can get results immediately with a drag-and-drop interface and customize their own reports. Read More
Customer Profile: Multi-Chem
Oilfield production chemicals company Multi-Chem needed a new workflow solution to help manage key documents and processes. The solution needed to reflect the

customer retention  Profile: Multi-Chem Oilfield production chemicals company Multi-Chem needed a new workflow solution to help manage key documents and processes. The solution needed to reflect the processes employees were currently using, control the workflow of those processes, and pinpoint the location and status of documents. Find out how the company implemented a solution that helped it move away from hard copy forms and inefficient processes. Read More
Building the Customer-centric Enterprise
The insurance industry’s turn from an underwriting-oriented vision to a customer-centric view has been painfully slow. Success isn’t just a matter of delivering

customer retention  services, but of incorporating customer insight into enterprise strategy on an ongoing basis. Learn how you can use your customer segment data for customer analytics that can help you determine which segments to grow and which to retain. Read More
Mastering the Customer Experience
Focusing on the customer is not new. But some companies are going deeper into a customer experience management strategy to become customer-centric. Can you

customer retention  the Customer Experience Focusing on the customer is not new. But some companies are going deeper into a customer experience management strategy to become customer-centric. Can you manage every part of the interaction and experience your customers have with your company? Learn how to develop a customer-centric approach that will make your customers feel not only connected, but delighted, loyal, and able to be a consistent advocate of your brand. Read More
Is Your Store Customer-centric?
Most retailers might say that they are customer-centric, but what does that really mean? After all, there is a huge difference between simply serving a customer

customer retention  between simply serving a customer and centering on a customer's specific needs and satisfaction. Students of Your Customers Customer-centric stores are students of their customers, which means that they literally go to school to learn as much as they can about their customers' needs, wishes, dreams, hopes, wants, and desires. Every customer is different. A customer-centric retailer recognizes this fact, and also recognizes that it cannot create a different environment for each individual customer. Read More
Serving the Uncompromising Customer
Everybody’s talking about how improving customer experiences increases loyalty, advocacy, and profitability. And you know you need to do something to deliver

customer retention  the Uncompromising Customer Everybody’s talking about how improving customer experiences increases loyalty, advocacy, and profitability. And you know you need to do something to deliver great customer experiences across your organization (rather than just at the retail store or call center). So now what? Download this white paper to find out how to kick-start your customer experience improvement initiative. Read More

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