Home
 > search for

Featured Documents related to »  customer retention marketing


I-Impact Predicts Your Customer Retention!
More and more, the market is requesting that a CRM or an ERP application include analytics which can be used in a myriad of businesses to predict customer

customer retention marketing  modeling product on increasing customer retention and thus lowering churn (the telecommunication industry uses churn to describe the turnover of users of a service). Product Definition In particular, I-Impact has targeted the banking and the wireless telecommunication industries where customer retention and churn are a key concern. Predictive modeling is a statistical calculation that allows companies to identify their profitable customers and their long term behavior. The objective is to make sure Read More
Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
Start evaluating software now
Country:

 
   

 Security code
Already have a TEC account? Sign in here.
 
Don't have a TEC account? Register here.

Documents related to » customer retention marketing


Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer
Most of your customers and prospects expect you to be involved in social media@and they’ll be more likely to do business with you if you are. So how do you

customer retention marketing  Customer Relationships Management | Customer Retention | Customer Retention Management | Customer Retention Program | Customer Retention Strategies | Customer Satisfaction | Customer Segmentation | Customer Service | Customer Service Management | Customer Service Software | Customer Services | Customer Software | Customer Solution | Customer Solutions | Customer Standards | Customer Strategies | Customer Strategy | Customer Support System | Customer Systems | Customer Technology | Customer Tools | Read More
Five Ways to Positively Impact Customer Retention and Business Operations
Maintaining strong business performance and retaining loyal customers requires continual vigilance and assessment. Establishing metrics that focus on value

customer retention marketing  Ways to Positively Impact Customer Retention and Business Operations Leading customer-focused companies view every customer interaction as an opportunity to make a new offer, improve retention, increase revenue, build loyalty, or strengthen their brand. Infor CRM Epiphany helps companies optimize customer relationships by integrating marketing, sales, and service. By providing a full 360-degree view of customers, the system enables a consistent and continuous customer dialogue based on real-time Read More
Amdocs Overhauls Its Marketing
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization, realize that they need to

customer retention marketing  appropriate communication to the customer immediately after they exhibit a behavior representing a cross-sell, up-sell, or retention opportunity, thus answering the question when to initiate a marketing interaction. Further, the Xchange 9 EDM (Event Driven Marketing) Option allowed users to observe data from multiple sources within the enterprise, look for changes to the state of the customer, and change direct marketing via the Xchange 9 platform. This development is in sharp contrast to using Read More
Get Closer to Your Best Customers: A Shift in Customer Strategies in a Time of Crisis
An unsettled economy needs a different approach to managing revenues. Companies must identify their most profitable customers and the most effective marketing

customer retention marketing  Winning Customer Strategies , Customer Retention Strategy , Measuring Your Customer Strategies , Customer Strategy Provides , Enhances Customer Strategy , Evolving Your Customer Strategy , Make Customer Strategies , Understand Customer Strategies , Customer Satisfaction Lost Customer , Customer Service Strategies , Managing Customer Relationships . The extraordinary circumstances of the current economic crisis have changed the operating rules for companies of every size, in every industry. Tactics used Read More
The High-stakes World of E-marketing
In marketing, customer lifetime value (CLV) is the present value of the future cash flows attributed to a customer relationship. Using CLV as a metric tends to

customer retention marketing  of E-marketing In marketing, customer lifetime value (CLV) is the present value of the future cash flows attributed to a customer relationship. Using CLV as a metric tends to place a greater emphasis on customer service and long-term customer satisfaction than on short-term sales. Find out how to calculate CLV and why assigning customers a potential total monetary figure can be a useful metric when evaluating customer acquisition cost. Read More
6 Success Factors for a Best-Run Marketing Organization
In the white paper six success factors for a best-run marketing organization, you'll learn that in order to build a successful marketing operation ...

customer retention marketing  much attention to hard customer data—it didn't exist. Now, with the help of new tools and methods, marketers are expected to drive customer demands and are being held accountable for their contributions to profitable growth . In the white paper Six Success Factors for a Best-run Marketing Organization , you'll learn that in order to build a successful marketing operation you must forget old models and embrace powerful new trends that are shaping the function of marketing. Trends, such as a shift from a Read More
Design Can Be Your Next Asset to Manage: E-mail Marketing
In an unpredictable economy, you need to refocus your marketing efforts to be more cost-effective, while achieving measurable results in even shorter time

customer retention marketing  expand market share,market share,differentiate brand,brand differentiation,build brand awareness,brand awareness,e-mail roi,B2B e-mail marketing,e-mail best practices,email platforms,e-mail marketing,Liquid Comma Read More
Salesforce Marketing Cloud Unveiled Today
Today at Dreamforce Salesforce introduced the Marketing Cloud. The platform offers several capabilities that appear to be handy for marketers. Social listening

customer retention marketing  that are close to customers (social networks, mobile apps, or Web sites). Social engagement allows for multichannel communication with customers. Social advertising enables marketing teams to organize and deliver social ad campaigns. Social workflow and automation uses analytics to filter and organize the large mass of conversations occurring simultaneously. Track campaign ROI displays real-time feedback regarding the profitability of campaigns. Read More
The Sales and Marketing Stimulus Package
One obstacle standing between demand generation and lead management is the lack of sales and marketing alignment necessary to create demand and capitalize on

customer retention marketing   Read More
The Seven Deadly Sins of Software Marketing
Huge amounts of money are spent on marketing collateral—you need to ensure that you get your money's worth. This article discusses seven common mistakes made

customer retention marketing  that is plastered with customer testimonials, but with either no indication of what it is selling or, at best, with its products or services written in small print? It's like lighting a candle and covering it with a basket. You need to tell your audience what you are selling, what services you offer, and what support you provide. Tell them up front that We offer software designed for the process manufacturing industry, We cater to the food and beverage industry, or Our software was developed to Read More
Customer-oriented Banking and Account Origination
A decline in customer loyalty has put a great deal of pressure on financial institutions of late. Thus, as banks tailor products and services to meet customer

customer retention marketing  Origination A decline in customer loyalty has put a great deal of pressure on financial institutions of late. Thus, as banks tailor products and services to meet customer demands, they must also boost revenue. That’s why it’s essential to target your most profitable customers with real-time insight that helps you drive revenue, increase profitability, and build long-term relationships with those customers. Read More
Customer Care and Billing (CC&B)
Customer care and billing (CC@B) solutions typically support providers of utilities, telephony, cable, or other services providing companies. CC@B software

customer retention marketing  Care and Billing (CC&B) Customer care and billing (CC&B) solutions typically support providers of utilities, telephony, cable, or other services providing companies. CC&B software includes functionality for mediation, provisioning, rating, reporting, financial systems, and billing for voice, data, content, and utility services. Read More
Is Your Store Customer-centric?
Most retailers might say that they are customer-centric, but what does that really mean? After all, there is a huge difference between simply serving a customer

customer retention marketing  between simply serving a customer and centering on a customer's specific needs and satisfaction. Students of Your Customers Customer-centric stores are students of their customers, which means that they literally go to school to learn as much as they can about their customers' needs, wishes, dreams, hopes, wants, and desires. Every customer is different. A customer-centric retailer recognizes this fact, and also recognizes that it cannot create a different environment for each individual customer. Read More
Rules-based Marketing: Helping Companies Transform Leads into Sales
For years, small to medium businesses have envied the powerful marketing campaigns of their larger counterparts. But today, bigger budgets and marketing

customer retention marketing  such as when a customer fills out an online form. Or they can be highly sophisticated, involving multiple tracks of information, dynamic content and new rule sets that change or take effect after each communication. Perhaps most important, because rules-based marketing is triggered by actions taken by your prospects or customers, communications tend to be highly effective. Why? Two reasons. First, the information is highly relevant because it’s not only based on expressed interest, but also based on Read More

Recent Searches
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Others