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Abstract:
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications
grew; namely, the customer. Ignore him at your peril. (...)
Excerpt related to
customer crm:
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications
grew; namely, the...
Published:
2002-06-22
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Abstract:
For this Showdown, we looked at all three of the main CRM modules: sales force automation, marketing automation, and customer
service and support. To eliminate any chance of bias and to ensure a level playing field, all the criteria that make up these
three modules in our CRM Evaluation Center were given (...)
Excerpt related to
customer crm:
For this Showdown, we looked at all three of the main CRM modules: sales force automation, marketing automation,
and customer service and support....
Published:
2008-09-29
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Abstract:
Building customer relationships requires six key elements to be in place and working together to maximize your customer relationship
management (CRM) investment. Because these strategies are synergistic, one missing piece can have an impact on the effectiveness
of the other parts. Find out about the six (...)
Excerpt related to
customer crm:
... Building customer relationships requires six key elements to be in place and working
together to maximize your customer relationship management (CRM) investment ...
Published:
2010-03-11
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Abstract:
This buyer's guide reviews the latest innovations in customer relationship management (CRM), focusing on cloud, mobile, and
social options, and provides several valuable CRM resources. Customer relationship management (CRM) has matured, and offers
more choices than ever before. This buyer’s guide review (...)
Excerpt related to
customer crm:
This buyer's guide reviews the latest innovations in customer relationship management (CRM),
focusing on cloud, mobile, and social options, and pro... ...
Published:
2011-11-21
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Abstract:
With the rising popularity of Web 2.0 technologies, companies are marketing their products and services to an increasingly
savvy customer base. Customers today are taking greater control of their own consumer experiences. Learn how some vendors
are leveraging social computing to build our customer relati (...)
Excerpt related to
customer crm:
... Learn how some vendors are leveraging social computing to build our customer relationship
management (CRM) communities, and building Web 2.0-based CRM ...
Published:
2010-09-01
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Abstract:
Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer. Find Free Guidelines and Other
Solutions to Define Your Acquisition In Relation To Social CRM. Most of your customers and prospects expect you to be involved
in social media—and they’ll be more likely to do (...)
Excerpt related to
customer crm:
Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer.
Find Free Guidelines and Other Solutions to Define Your...
Published:
2010-03-11
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Abstract:
The dot-com revolution has left few impressions as significant as the hosted software phenomenon. In fact, its success has
caused many organizations with reservations about hosted solutions to think twice. So what exactly are its advantages and
disadvantages? (...)
Excerpt related to
customer crm:
The dot-com revolution has left few impressions as significant as the hosted software phenomenon. In fact, its success has
caused many organizatio...
Published:
2006-07-07
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Abstract:
Companies implement a customer relationship management (CRM) system to balance increasing revenue, decreasing costs, while
enhancing the customer experience. However, many implementations fail to do this. Companies, however, can meet these goals
by implementing a customer-centric CRM. In this system, all (...)
Excerpt related to
customer crm:
Companies implement a customer relationship management (CRM) system to balance increasing
revenue, decreasing costs, while enhancing the customer ... ...
Published:
2010-03-11
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Abstract:
Customer experience is now a competitive differentiator. As customers become more informed and more demanding, companies
need to step outside of their comfort zone and explore non-traditional customer relationship management (CRM) areas. This
paper explores a sampling of CRM improvements that allow compa (...)
Excerpt related to
customer crm:
... more informed and more demanding, companies need to step outside of their comfort zone and explore non-traditional
customer relationship management (CRM) areas ...
Published:
2011-03-15
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Abstract:
This paper evaluates various service software solutions for customer service and business process professionals to create
differentiated customer experiences and build stronger buyer loyalty. Customers are increasingly online, want self-service
options, and demand real-time responses. Also, social media (...)
Excerpt related to
customer crm:
The Forrester Wave: CRM Suites Customer Service Solutions, Q3 2010. ...
Download <strong>The Forrester Wave: CRM Suites Customer Service Solutions, Q3 2010</strong>.
...
Published:
2011-03-14
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Abstract:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship management initiative to supply the extensive interactive reporting, analysis, and scorecarding functionality
needed to leverage the data supplied by products like (...)
Excerpt related to
customer crm:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship mana...
Published:
2000-11-06
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Abstract:
Many organizations find it challenging to adopt sales force automation and customer relationship management solutions. Formal
sales training and the related reinforcement tools can make the difference. We examine the key challenges and propose some
solutions. (...)
Excerpt related to
customer crm:
Many organizations find it challenging to adopt sales force automation and customer relationship management solutions. Formal
sales training and t...
Published:
2006-05-23
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Abstract:
The customer relationship management (CRM) market is changing. Over half the market is served by small vendors. Fully integrated
business suites like NetSuite standalone solutions like salesforce.com, are heeding the demand for software as a service,
but they are approaching the market with very differen (...)
Excerpt related to
customer crm:
The customer relationship management (CRM) market is changing. Over half the market is served
by small vendors. Fully integrated business suites l...
Published:
2005-12-06
-
Excerpt related to
customer crm:
... As for the future customer relationship management (CRM) offering,
I could quite understand Agresso’s initial temptation for leveraging Microsoft Dynamics ...
Published:
2008-01-28
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Abstract:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable business definitions mapped to the different CRM system schemas throughout the organization. (...)
Excerpt related to
customer crm:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable bus...
Published:
2002-12-25
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Abstract:
Mid-sized companies have the agility of small businesses, and are resource-rich enough to handle CRM implementation. However,
without comprehensive planning, attainable objectives, metrics, and check points mid-sized companies will not realize success
and full potential from their CRM system. (...)
Excerpt related to
customer crm:
Mid-sized companies have the agility of small businesses, and are resource-rich enough to handle CRM implementation. However,
without comprehensiv...
Published:
2005-02-14
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Abstract:
More and more, the market is requesting that a CRM or an ERP application include analytics which can be used in a myriad
of businesses to predict customer behavior and help businesses increase the effectiveness of their customer acquisition, retention,
and cross-sell programs. It is a costly operation to (...)
Excerpt related to
customer crm:
More and more, the market is requesting that a CRM or an ERP application include analytics which can be used in a myriad of
businesses to predict ...
Published:
2004-01-30
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Abstract:
Just as back-office automation became critical for competitive success in the last half of the twentieth century, customer
relationship management (CRM) is today’s imperative for success. However, the key to creating business value with CRM is remembering
that business strategy and technology strategy (...)
Excerpt related to
customer crm:
... as back-office automation became critical for competitive success in the last half of the twentieth century,
customer relationship management (CRM) is today ...
Published:
2010-03-11
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Abstract:
Georg Fischer, a global provider of fluid-handling systems, was using a simple database to manage customer contact information.
But the company couldn’t effectively track the progress of customer relationships, opportunities, and projects, and so key
data was often lost. By implementing an integrated e (...)
Excerpt related to
customer crm:
Case Study: Georg Fischer’s CRM Investment Improves Transparency and Customer Service. Source:
Maximizer Software. Document Type ...
Published:
2010-03-11
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Abstract:
A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition and retention
by gathering data from each contact with customers and prospects. Collecting data, however, cannot be isolated from a strategy
for actually using that data. Here is an overview of how (...)
Excerpt related to
customer crm:
A customer relationship management (CRM) system is inherently valuable for supporting customer
acquisition and retention by gathering data from ea...
Published:
2003-07-03