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Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
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Documents related to » customer behaviour


Telecom Re-invention: Optimizing the Online Customer Experience
As networks, devices, and media converge, telecom companies have increasingly complex catalogs of products and services on offer to customers who are, in turn

customer behaviour  capacity to meet ever-increasing customer demands whilst still delivering on shareholder expectations. Telcos face a number of complex dilemmas, including: Traditional or new services : revenues from voice are falling, and data is typically offered in all-you-can-eat tariffs. Operators must develop broader catalogues and be full service providers. New entrants or new partners : IT players such as Apple and Google are shifting the revenue share balance of power. Operators need to be flexible, innovative Read More...
Case Study: Levi Strauss & Co.
Levi Strauss SA needed a marketing application that would support its customer relationship management (CRM) programs. In addition to insight into customer

customer behaviour  that would support its customer relationship management (CRM) programs. In addition to insight into customer behavior, Levi’s wanted to know about customers’ preferred communication channels and their response to brand campaigns. Learn about the solution that helps Levi’s achieve this, as part of Levi’s Loop program, by expanding the company’s communication channels. Read More...
Omnivex Corporation
Since 1991, Omnivex has been helping transform the way businesses interact with their audiences by empowering them to deliver targeted visual messaging, using a

customer behaviour  employee productivity, and improve customer loyalty. It is a single solution that works across all industries and all departments.. Read More...
The Collaboration Advantage: Customer-focused Partnerships in a Global Market
Survey data shows that companies want to improve their strategic business partnerships. Reflecting on lessons learned from past business relationships, 60

customer behaviour  leak out, or vital customer data may end up in the hands of a competitor. A network of business partnerships is highly complex, requiring an alignment of objectives among companies. Corporate cultures may be very different, as partners are likely to be located in several parts of the world. All of these issues serve to undermine the success of collaborative partnerships. One way of overcoming these challenges is to make full use of a wide range of technological tools designed to enable companies to get Read More...
Product Configurators Pave the Way for Mass Customization
''Mass customization'' is the buzzword of the current decade. Customers demand products with lower prices, higher quality and faster delivery; yet they also want

customer behaviour  combined. That is, given customer requirements and built-in product descriptions, the configurator will first search from all possible product options and combinations within the restrictions imposed by design constraints, and then generate a valid product configuration exactly matching the customer''s specific needs. An engineer-to-order type of configuration is an extension of this such that, each component type is also associated with a pre-defined set of parameters, where each parameter has a Read More...
Flexible Customer Data Integration Solution Adapts to Your Business Needs
Siperian''s master data management and customer data integration (CDI) solutions allow organizations to consolidate, manage, and customize customer-related data.

customer behaviour  Customer Data Integration Solution Adapts to Your Business Needs Customer data integration (CDI) has become one of the buzzwords within the master data management (MDM) industry. Although the concept of creating a single organizational view of the customer is noble and desirable, its value should also be justified by organizations. To implement a customer data hub that only creates a centralized view of an organization''s customer-related data does not affect a company''s bottom line, unless Read More...
Service: Reduce Cost While Maintaining Customer Satisfaction
Maximizing profit by providing top-quality service at minimum cost is no longer optional – it’s imperative. Reducing the cost of service while keeping customers

customer behaviour  Reduce Cost While Maintaining Customer Satisfaction Maximizing profit by providing top-quality service at minimum cost is no longer optional – it’s imperative. Reducing the cost of service while keeping customers happy is the primary objective of customer service organizations. Customer relationship management (CRM) applications help you streamline customer service processes and reduce cost, enabling you to keep your customers happy and grow your business. Find out how. Read More...
Rent.com Selects KANA Cloud Offering for Customer Service
The announcement that KANA Express, a cloud customer service offering, was selected by Rent.com for improved customer engagement was one of more important

customer behaviour  KANA Cloud Offering for Customer Service The announcement that KANA Express, a cloud customer service offering, was selected by Rent.com for improved customer engagement was one of more important announcements preceding the recently held KANA Connections 2012 user conference in Las Vegas, where about 180 attendees were able to hear more about the importance of consistent customer experience via multiple channels of communication. The importance of this news is that KANA Software is now winning customers Read More...
Customer Care & Billing RFI/RFP Template
General Requirements, Mediation, Provisioning, Sales and Marketing, Customer Billing, Customer Care, Packages and Promotions, Accounts Receivable, Financial

customer behaviour  Billing RFI/RFP Template The Customer Care & Billing RFI/RFP Template lists and describes 2473 features and functions found in Customer Care & Billing software solutions. This Customer Care and Billing (CC&B) Template can help you save time, control costs, and communicate clearly with vendors at nearly every stage of your Customer Care & Billing software selection projects. Features and functions included in this Customer Care and Billing (CC&B) Template: General Requirements Mediation Provisioning Sales Read More...
The Key to Achieving Global Customer Visibility
A clear customer focus is an essential part of improving business effectiveness and efficiency. But how can businesses achieve global customer visibility in

customer behaviour  Key to Achieving Global Customer Visibility A clear customer focus is an essential part of improving business effectiveness and efficiency. But how can businesses achieve global customer visibility in today''s competitive market? With the implementation of a master data management (MDM) solution, businesses can gain multidimensional, real-time visibility of their customers, resulting in improved competitiveness, higher profit margins, and reduced business risk. Read More...
A Product Note: Attensity and the Voice of the Customer
Attensity has found a way to truly capture the voice of the customer with its new breed of customer experience management (CEM) solutions. TEC analyst Jorge

customer behaviour  the Voice of the Customer About Attensity Attensity , an organization with more than 10 years of experience in the customer intelligence market, provides solutions for analysis of unstructured data and offers a new breed of Customer Experience Management (CEM) solutions. The company is headquartered in Palo Alto, California, with offices throughout the United States, Germany, and the United Kingdom. As customer conversations can be used to enhance an organization’s products and services, Attensity has Read More...
Social CRM: Customer Relationship Management in the Age of the Socially-empowered Customer
Most of your customers and prospects expect you to be involved in social media@and they’ll be more likely to do business with you if you are. So how do you

customer behaviour  CRM: Customer Relationship Management in the Age of the Socially-empowered Customer Social CRM: Customer Relationship Management in the Age of the Socially-Empowered Customer If you receive errors when attempting to view this white paper, please install the latest version of Adobe Reader. Sage provides business software, services and support to small and medium sized businesses. Whilst our heritage is in the small business market we also have the experience and expertise to meet the needs of Read More...
Building a Customer-centric Enterprise Knowledge Base for Improved Customer Support
Within an organization, knowledge bases (KBs) of known product issues and their resolutions are typically created and managed by customer support teams. Their

customer behaviour  Knowledge Base for Improved Customer Support Within an organization, knowledge bases (KBs) of known product issues and their resolutions are typically created and managed by customer support teams. Their obvious use is to maintain different types of methods for addressing various client issues. KBs thus become an important tool in an organization’s armamentarium used for supporting its customers. But clients are unable to access these resources directly—rather they need to go through a customer Read More...
Integrating Customer Relationship Management through Software As A Service
The customer relationship management (CRM) market is changing. Over half the market is served by small vendors. Fully integrated business suites like NetSuite

customer behaviour  Customer Relationship Management through Software As A Service The CRM Marketplace According to the research firm Gartner , in the past year alone, more then $3.5 billion (USD) was spent on new customer relationship management (CRM) software licenses, but the top four CRM vendors ( SAP, Siebel, PeopleSoft, and Oracle ) accounted for only 38 percent of this total CRM revenue. Part two of the Comparing On Demand Customer Relationship Management Service Alternatives series. So, despite Oracle''s Read More...
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