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Customer Relationship Management (CRM)
Customer relationship management (CRM) focuses on the retention of customers by collecting all data from every interaction, every customer makes with a company from all access points whether they a...
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Documents related to » customer behaviour


Telecom Re-invention: Optimizing the Online Customer Experience
As networks, devices, and media converge, telecom companies have increasingly complex catalogs of products and services on offer to customers who are, in turn

customer behaviour  capacity to meet ever-increasing customer demands whilst still delivering on shareholder expectations. Telcos face a number of complex dilemmas, including: Traditional or new services : revenues from voice are falling, and data is typically offered in all-you-can-eat tariffs. Operators must develop broader catalogues and be full service providers. New entrants or new partners : IT players such as Apple and Google are shifting the revenue share balance of power. Operators need to be flexible, innovative an Read More...
“Skunkworks” for Search Engine Marketing and Optimization
Search engine marketing (SEM)? We’re talking about tactics for Web site promotion@increasing both a site’s visibility to Google (and other search engines) and

customer behaviour  but you know your customer best. Some of the most successful results stem from a client’s intimate, quirky knowledge of their customers. 6. Skunkworks Maybe, if your company has substantial dedicated search resource, you’re happily implementing your new financial year web strategy right now. If not, are you wondering how you’re going to hit your figures in the current, complex searchscape? No matter what the company size, there’s a place for SEM skunkworks. Skunk Works is a term widely used to Read More...
Omnivex Corporation
Since 1991, Omnivex has been helping transform the way businesses interact with their audiences by empowering them to deliver targeted visual messaging, using a

customer behaviour  employee productivity, and improve customer loyalty. It is a single solution that works across all industries and all departments.. Read More...
How to Unbalance Your Scorecard to Better Measure Business Performance
The Balanced Scorecard is one of the most popular methodologies for measuring business performance, with a view to enhancing it. First made popular in the early

customer behaviour  Customer. Different measures of customer satisfaction and customer experience will generally lead to customer gain and retention. The Business Process. An efficient organization measures how well internal business processes are performing and ascertains whether these processes lead to customer satisfaction, market gain, and even supply efficiency. The Learning and Growth. This aspect is about improvements to both corporate culture and individual employee practices. How these four perspectives combine is t Read More...
The Collaboration Advantage: Customer-focused Partnerships in a Global Market
Survey data shows that companies want to improve their strategic business partnerships. Reflecting on lessons learned from past business relationships, 60

customer behaviour  leak out, or vital customer data may end up in the hands of a competitor. A network of business partnerships is highly complex, requiring an alignment of objectives among companies. Corporate cultures may be very different, as partners are likely to be located in several parts of the world. All of these issues serve to undermine the success of collaborative partnerships. One way of overcoming these challenges is to make full use of a wide range of technological tools designed to enable companies to get cl Read More...
Is Your Store Customer-centric?
Most retailers might say that they are customer-centric, but what does that really mean? After all, there is a huge difference between simply serving a customer

customer behaviour  between simply serving a customer and centering on a customer''s specific needs and satisfaction. Students of Your Customers Customer-centric stores are students of their customers, which means that they literally go to school to learn as much as they can about their customers'' needs, wishes, dreams, hopes, wants, and desires. Every customer is different. A customer-centric retailer recognizes this fact, and also recognizes that it cannot create a different environment for each individual customer. Read More...
Perfect Orders: Improving Customer Satisfaction and Financial Results
Manufacturers and distributors must keep two groups satisfied—customers and owners. They are connected—what improves the satisfaction of one group can impact

customer behaviour  Orders: Improving Customer Satisfaction and Financial Results The management of any company has two key groups to satisfy. The first is customers. If your customers are not satisfied, they stop buying your product. The second group is owners (shareholders, co-op members, family, etc). If this group is not satisfied, management is replaced or the business is sold or even shut down. Dissatisfaction on the part of either of these groups is a major pain for management. To improve the satisfaction of Read More...
Five Steps to Improving Business Performance Through Customer Intimacy
Customer intimacy has become an essential driver for company success. In this white paper from IBM Business Analytics, you’ll learn how customer intimacy can be

customer behaviour  Improving Business Performance Through Customer Intimacy Customer intimacy has become an essential driver for company success. In this white paper from IBM Business Analytics, you’ll learn how customer intimacy can be implemented at your organization in five practical steps. Read More...
Customer Care and Billing (CC&B)
Customer care and billing (CC@B) solutions typically support providers of utilities, telephony, cable, or other services providing companies. CC@B software

customer behaviour  Care and Billing (CC&B) Customer care and billing (CC&B) solutions typically support providers of utilities, telephony, cable, or other services providing companies. CC&B software includes functionality for mediation, provisioning, rating, reporting, financial systems, and billing for voice, data, content, and utility services. Read More...
Service: Reduce Cost While Maintaining Customer Satisfaction
Maximizing profit by providing top-quality service at minimum cost is no longer optional – it’s imperative. Reducing the cost of service while keeping customers

customer behaviour  Reduce Cost While Maintaining Customer Satisfaction Maximizing profit by providing top-quality service at minimum cost is no longer optional – it’s imperative. Reducing the cost of service while keeping customers happy is the primary objective of customer service organizations. Customer relationship management (CRM) applications help you streamline customer service processes and reduce cost, enabling you to keep your customers happy and grow your business. Find out how. Read More...
Listen and Learn: Improving Operations by Using Customer Feedback
Customer service means being aware of needs, problems, and fears. Studies have shown that the cost of acquiring a customer is seven to ten times that of

customer behaviour  Improving Operations by Using Customer Feedback Customer feedback from retail units is combined with company website feedback, online services feedback, and central call center feedback. Source : Mindshare Technologies Resources Related to Listen and Learn: Improving Operations by Using Customer Feedback : Customer Feedback Management (CFM) (Wikipedia) Listen and Learn: Improving Operations by Using Customer Feedback Customer Feedback is also known as : Customer Feedback Analysis , Customer Feedback Read More...
Customer Chemistry


customer behaviour  Chemistry Read More...
Delivering Superior Customer Value in Insurance
Effective management of customer data is a critical success factor for insurers. To provide products and service that stand out from the crowd, insurers need a

customer behaviour  Superior Customer Value in Insurance Effective management of customer data is a critical success factor for insurers. To provide products and service that stand out from the crowd, insurers need a 360-degree view of each customer that covers his or her entire experience with the company. Read this white paper on how information technology that supports tightly integrated, end-to-end business processes can increase insurer responsiveness and customer loyalty. Read More...

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