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Abstract:
IT hasn't properly supported CRM because it hasn't understood either its importance or its requirements. The advent of CRM
exacerbated a serious, pre-existing condition, rather than CRM creating the condition. Bottom line-gathering business requirements
for technology support should no longer be IT's pro (...)
Excerpt related to
crm technology:
IT hasn't properly supported CRM because it hasn't understood either its importance or its requirements. The advent
of CRM exacerbated a serious, ...
Published:
2003-05-01
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Abstract:
A customer relationship management (CRM) system's potential can be lost if the chief executive officer (CEO) doesn't play
a continuous role in its implementation—especially when it comes to pain management, the operational relevance of CRM, and
potential impediments. (...)
Excerpt related to
crm technology:
A customer relationship management (CRM) system's potential can be lost if the chief executive officer (CEO) doesn't
play a continuous role in its...
Published:
2006-11-24
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Abstract:
Finding out the true facts about what makes CRM tick and how fast it circles the ROI clock—if it indeed reaches ROI-has long
frustrated potential CRM implementers looking for answers. And getting good answers really matters, because their only alternative
to being forewarned may be leaping into enterpr (...)
Excerpt related to
crm technology:
Finding out the true facts about what makes CRM tick and how fast it circles the ROI clock—if it indeed reaches ROI-has long
frustrated potential ...
Published:
2003-02-15
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Abstract:
Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled
by a set of applications that support customer-facing functions and management decision making. That may capture the essence
of what CRM is, but it does not begin to capture why (...)
Excerpt related to
crm technology:
Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled
by a set of applic...
Published:
2004-11-08
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Abstract:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process. The project implementer must be aware of common CRM misconceptions, and communicate the nature of CRM
to c-level management. (...)
Excerpt related to
crm technology:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process...
Published:
2006-11-23
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Abstract:
To maximize the return on investment of a customer relationship management system, a new CRM best practices model should
be used. A point-based system, self-assessment model that emphasizes senior management leadership and the need to create a
culture consistent with CRM can lead to a deployment strategy (...)
Excerpt related to
crm technology:
To maximize the return on investment of a customer relationship management system, a new CRM best practices model should be
used. A point-based sy...
Published:
2004-10-22
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Abstract:
Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior. (...)
Excerpt related to
crm technology:
Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior.
Published:
2002-12-21
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Abstract:
Although CRM applications, Portals, and Contact Centers are contributing to the improvement of customer relationships and
the effectiveness of employees; in many cases they remain convoluted to users whether they are customers or company employees.
Will LEAP (Language Enabled Application Platform) produc (...)
Excerpt related to
crm technology:
Although CRM applications, Portals, and Contact Centers are contributing to the improvement of customer relationships and
the effectiveness of emp...
Published:
2003-05-17
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Abstract:
Customer relationship management is a sophisticated set of customer-facing tools; however, its technology has outpaced the
management strategy used to implement it. Moreover, murky definitions and objectives have caused varying degrees of success
and failure to emerge from the same initiative. Clearly de (...)
Excerpt related to
crm technology:
Customer relationship management is a sophisticated set of customer-facing tools; however, its technology has outpaced the
management strategy use...
Published:
2004-10-21
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Abstract:
The Scala and Microsoft alliance in the CRM arena has merits of mutual benefits, particularly in the short to medium term,
but due to vacillating motives of the participants that compete in the other enterprise applications fields, will it last?
For the time being, Microsoft will likely be content to hel (...)
Excerpt related to
crm technology:
The Scala and Microsoft alliance in the CRM arena has merits of mutual benefits, particularly in the short to medium term,
but due to vacillating ...
Published:
2003-08-28
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Abstract:
In CRM, and now e-CRM, its not about the technology, but about focusing on the locus of importance around which CRM applications
grew; namely, the customer. Ignore him at your peril. (...)
Excerpt related to
crm technology:
In CRM, and now e-CRM, its not about the technology, but about focusing
on the locus of importance around which CRM applications grew; namely, the...
Published:
2002-06-22
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Abstract:
Customer relationship management (CRM) functionality can fall into four categories: core functionality; non-core functionality;
vertical, industry-specific features; and accounting-related features. When evaluating and selecting a CRM solution, enterprises
must be aware of the potential issues associated (...)
Excerpt related to
crm technology:
Customer relationship management (CRM) functionality can fall into four categories: core functionality; non-core functionality;
vertical, industry...
Published:
2005-12-05
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Abstract:
A guide to the benefits, technology and implementation essentials of CRM & SFA solutions.Secure Documents and Other Software
Dynamic System to Use In Your Dynamic System of CRM & SFA solutions. Companies spend staggering investments to make and
keep their offerings competitive. By providing a cent (...)
Excerpt related to
crm technology:
A guide to the benefits, technology and implementation essentials of CRM & SFA solutions.Secure
Documents and Other Software Dynamic System to ...
Published:
2010-03-11
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Abstract:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a slew of companies with stronger brand names (not impeded by Cincom’s conservative tacit nature) and/or
financial resources. (...)
Excerpt related to
crm technology:
While Cincom's solutions, services, experience and results should resonate well with in the complex manufacturing segment,
it competes against a s...
Published:
2002-11-27
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Abstract:
J.D. Edwards believes in the possibilities (both in terms of technology and sell-ability) of Collaborative Commerce. How
far have they gotten in that vision? Are they a good bet if you also have visions of C-Commerce dancing in your head? (...)
Excerpt related to
crm technology:
JD Edwards believes in the possibilities (both in terms of technology and sell-ability) of Collaborative Commerce. How far
have they gotten in ...
Published:
2001-09-18
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Abstract:
Using a knowledge base in the selection process can reduce the time, risk and cost of procuring technology. Well constructed
knowledge bases that are used in a tested selection methodology reduce the RFI process from months to weeks, eliminate data
quality issues and allow an apples to apples comparison (...)
Excerpt related to
crm technology:
Using a knowledge base in the selection process can reduce the time, risk and cost of procuring technology. Well constructed
knowledge bases that...
Published:
2003-04-19
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Abstract:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and penetration. Typical functional components of marketing automation include customer data cleansing and
analysis tools, and campaign management systems. (...)
Excerpt related to
crm technology:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and p...
Published:
2005-08-16
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Abstract:
On April 12, Industrial & Financial Systems, IFS AB announced the signing of a definitive agreement for Pivotal Corporation
to acquire its division Exactium Ltd. The agreement also launches a global alliance between IFS and Pivotal that will result
in Pivotal's sell-side eBusiness solutions being integra (...)
Excerpt related to
crm technology:
On April 12, Industrial & Financial Systems, IFS AB announced the signing of a definitive agreement for Pivotal Corporation
to acquire its divisio...
Published:
2000-05-16
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Abstract:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from Windows to .NET, using Internet rather than PCs. Microsoft Business Solutions is now up to its gills with
soul-searching dilemmas, possibly with more issues t (...)
Excerpt related to
crm technology:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from W...
Published:
2002-08-16
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Abstract:
IFS arrived over five years ago on U.S. shores, with a Christmas-bag full of software components that run from the front-office
to back-office and back again. They’re here to play, to get recognized, and win some big Collaborative Commerce engagements.
We’ll see if they’ve got the stuff to do it. (...)
Excerpt related to
crm technology:
IFS arrived over five years ago on US shores, with a Christmas-bag full of software components that run from the front-office
to back-office and...
Published:
2001-10-22