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Abstract:
Learn how communication-enabled business processes (CEBPs)—processes enabled by communication systems that are tightly integrated
with business applications—can help resolve customer relationship management (CRM) issues by reducing latency, providing recording
of and visibility into interactions, and (...)
Excerpt related to
crm marketing business processes:
Creating Business Value with Communication-Enabled CRM Processes: Enhancing
Marketing, Sales, and Service. Source: SAP. Document Type ...
Published:
2011-03-14
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Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
crm marketing business processes:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
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Abstract:
Creating Business Value with Communication-enabled CRM Processes: Enhancing Marketing, Sales, and Service. Find IT Solutions
and Other Applications for Your Decision Related to the Business Value with Communication-enabled CRM Processes Customer relationship
management (CRM) issues can often be traced to (...)
Excerpt related to
crm marketing business processes:
Creating Business Value with Communication-enabled CRM Processes: Enhancing
Marketing, Sales, and Service. Find IT Solutions and Other Applications...
Published:
2010-03-11
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Abstract:
There are two ways to build enterprise application solutions: link together disparate, best-of-breed solutions, in which
vendors embrace open architectures and inter-application messaging protocols, or find a one-stop-shop with all the software,
functionality, and interoperability one could ever ask for. (...)
Excerpt related to
crm marketing business processes:
There are two ways to build enterprise application solutions: link together disparate, best-of-breed solutions, in which vendors
embrace open arch...
Published:
2001-11-22
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Abstract:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendors benefit. (...)
Excerpt related to
crm marketing business processes:
For many reasons, SAS's alliance with Amdocs and partnership with Aprimo might be some of a few vendor partnerships where
customers and the vendor...
Published:
2005-08-12
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Abstract:
While the ERP mid-market has seen more vibrant intra-market merger & acquisition activity during 2001, it appears that 2002
will, for some more tenacious Tier 2/Tier 3 vendors, be the year of delivering products under their own steam as to counteract
the onslaught by Tier 1 vendors and mid-market juggern (...)
Excerpt related to
crm marketing business processes:
While the ERP mid-market has seen more vibrant intra-market merger & acquisition activity during 2001, it appears that
2002 will, for some more te...
Published:
2002-04-19
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Abstract:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and penetration. Typical functional components of marketing automation include customer data cleansing and
analysis tools, and campaign management systems. (...)
Excerpt related to
crm marketing business processes:
The new metrics of customer profitability, lifetime value, and wallet share are needed to supplement the traditional metrics
of market share and p...
Published:
2005-08-16
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Abstract:
When it comes to touting 200 product enhancements, what J.D. Edwards is saying is that ease of integration is important
to mid-market companies because they have less flexibility for trial and error. J.D. Edwards's CRM implementation success
through its existing customer base will testify to the reliabi (...)
Excerpt related to
crm marketing business processes:
When it comes to touting 200 product enhancements, what JD Edwards is saying is that ease of integration is important to mid-market
companies b...
Published:
2003-04-01
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Abstract:
While the existing loyal client base and affiliate channel remains MAPICS’ trump card in these difficult times, the recent
partnership initiatives bundled with a unified product branding might be the way to more effectively sell beyond the current
XA client base, which is the must for the long-term via (...)
Excerpt related to
crm marketing business processes:
While the existing loyal client base and affiliate channel remains MAPICS’ trump card in these difficult times, the recent
partnership initiatives...
Published:
2001-10-08
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Abstract:
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT
that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge
untapped opportunities for business improvement, given market (...)
Excerpt related to
crm marketing business processes:
Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT
that can cut time, costs...
Published:
2004-05-15
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Abstract:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need to differentiate customers' experiences from the competition, to enhance customer loyalty and increases
profitability. (...)
Excerpt related to
crm marketing business processes:
Amdocs believes its ICM strategy resonates with its customers, who, facing increased competition and price commoditization,
realize that they need...
Published:
2005-08-03
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Abstract:
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding
of their functional and technical requirements and second, identifying the vendors that best match their requirements. This
article will focus on determining the functionali (...)
Excerpt related to
crm marketing business processes:
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding
of their functi...
Published:
2003-04-18
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Abstract:
As an APS-based business management system, NetSuite can effectively serve the needs of small medium businesses. Its integrated
application uses three distinct building blocks: customer relationship management, back-office ERP and accounting, and a robust
set of e-commerce applications. (...)
Excerpt related to
crm marketing business processes:
As an APS-based business management system, NetSuite can effectively serve the needs of small medium businesses. Its integrated
application uses t...
Published:
2005-05-27
-
Abstract:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have been key for SAS to further entrench itself in the market. (...)
Excerpt related to
crm marketing business processes:
Combining deep analytics with BI solution functionality, expanding in certain verticals, and by acquiring several well thought
out companies, have...
Published:
2005-08-11
-
Abstract:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from Windows to .NET, using Internet rather than PCs. Microsoft Business Solutions is now up to its gills with
soul-searching dilemmas, possibly with more issues t (...)
Excerpt related to
crm marketing business processes:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from W...
Published:
2002-08-16
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Abstract:
Why has it been so difficult for CRM point solution providers to even find a white knight, which has not generally been the
case with even ancient ERP products? Could it be that while the traditional introspective mind-set of ERP becomes history,
its functionality remains critical and CRM is being absorb (...)
Excerpt related to
crm marketing business processes:
Why has it been so difficult for CRM point solution providers to even find a white knight, which has not generally been the
case with even ancient...
Published:
2003-03-28
-
Abstract:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from Windows to .NET, using Internet rather than PCs. Microsoft Business Solutions is now up to its gills with
soul-searching dilemmas, possibly with more issues t (...)
Excerpt related to
crm marketing business processes:
Microsoft’s ambition will be its greatest challenge, as the company is concurrently experiencing an almost disruptive technology
transition from W...
Published:
2002-08-16
-
Abstract:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship management initiative to supply the extensive interactive reporting, analysis, and scorecarding functionality
needed to leverage the data supplied by products like (...)
Excerpt related to
crm marketing business processes:
Cognos, one of the largest business intelligence and on-line analytical processing vendors, has announced an aggressive customer
relationship mana...
Published:
2000-11-06
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Abstract:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that the document clearly delineates assumptions regarding cause and effect plus the mechanism that will be used to
assess results and declare success. (...)
Excerpt related to
crm marketing business processes:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that t...
Published:
2004-11-09
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Abstract:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product with
proven quick payback may prove the fact that the marketing automation point providers with a differentiating value proposition
and with immaculate execution may prevail the onslaug (...)
Excerpt related to
crm marketing business processes:
Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product
with proven quick payback ...
Published:
2003-06-28