Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise applications, but not much beyond. Fast forward to 2001. CRM has gotten fat, and the fatter it gets, it becomes more difficult to understand, more expensive to buy, more difficult to implement, and less likely to satisfy - either buyers of the software or their customers. Keep your eye on the ball: your customers, and your business.
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Of It: User Recommendations CRM implementations, if done in their entirety, can literally take years of time and millions of dollars. Phased implementation planning is a necessity. You just can't eat all of the food you'll ever eat in your entire life, at one sitting. Your focus must be on prioritization, which in turn is based on asking yourself several key questions: where are the worst pain points in my company? Are my customers complaining of lousy service? Is internal morale low? Are my sales