-
Abstract:
Though many academic methods exist, few actually reach the audience they need to reach because of the barrier between academic
and business languages, as well as the ability to produce workable and usable tools. This article summarizes what I believe
are the methodologies most used in Business, and some (...)
Excerpt related to
crm decision process:
... The semantic and process mapping for many tools has yet to ... technology
organizations, related to business analytics, soft computing, CRM, Decision Support and
...
Published:
2002-03-01
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Abstract:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that the document clearly delineates assumptions regarding cause and effect plus the mechanism that will be used to
assess results and declare success. (...)
Excerpt related to
crm decision process:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that t...
Published:
2004-11-09
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Abstract:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process. The project implementer must be aware of common CRM misconceptions, and communicate the nature of CRM
to c-level management. (...)
Excerpt related to
crm decision process:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process...
Published:
2006-11-23
-
Abstract:
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding
of their functional and technical requirements and second, identifying the vendors that best match their requirements. This
article will focus on determining the functionali (...)
Excerpt related to
crm decision process:
Two of the greatest challenges IT decision makers face when selecting a CRM package is first, having a comprehensive understanding
of their functi...
Published:
2003-04-18
-
Abstract:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that the document clearly delineates assumptions regarding cause and effect plus the mechanism that will be used to
assess results and declare success. (...)
Excerpt related to
crm decision process:
An effective business case must link CRM with achieving organizational objectives; but this step is just the beginning. Credibility
implies that t...
Published:
2004-11-09
-
Abstract:
Using a knowledge base in the selection process can reduce the time, risk and cost of procuring technology. Well constructed
knowledge bases that are used in a tested selection methodology reduce the RFI process from months to weeks, eliminate data
quality issues and allow an apples to apples comparison (...)
Excerpt related to
crm decision process:
Using a knowledge base in the selection process can reduce the time, risk and cost of procuring technology. Well constructed
knowledge bases that...
Published:
2003-04-19
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Excerpt related to
crm decision process:
... CAD Cloud Computing collaboration CRM eam ERP ... BI and Performance
Management (79); Business Process Matters (34); ... Articles; Decision
Support; Evaluation Centers; RFP ...
Published:
2007-11-02
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Abstract:
Traditional enterprise-level sales strategies are no longer sufficient in bringing new customer accounts. Today's self-directed
buyers delay sales contact and pre-qualify solutions via the Internet. Sales can leverage this medium by understanding the
buy cycle to deliver value and begin an influential on (...)
Excerpt related to
crm decision process:
Traditional enterprise-level sales strategies are no longer sufficient in bringing new customer accounts. Today's self-directed
buyers delay sales...
Published:
2006-03-30
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Abstract:
Poor measurement methods can take off millions or more from bottom lines, and contribute at least in part to project failures,
corporate inefficiencies and poor technology selections. Industry wide, they have contributed to tens of billions of dollars
of unnecessary costs. How do you avoid these expensiv (...)
Excerpt related to
crm decision process:
... as a subset derived from MAUT Analytic Hierarchy Process (AHP ... technology
organizations, related to business analytics, soft computing, CRM, Decision Support and
...
Published:
2002-02-28
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Abstract:
Chief information officer reporting relationships continue to be distanced from the strategy function. The marketing function
is experiencing this same distancing from strategy. However, the two functions should be on the leading edge of strategy,
rather than the receiving end. (...)
Excerpt related to
crm decision process:
Chief information officer reporting relationships continue to be distanced from the strategy function. The marketing function
is experiencing this...
Published:
2007-07-04
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Excerpt related to
crm decision process:
... to say this involves a lot of technology and integration with existing CRM and SFA ...
The decision process itself can be long and arduous if it is not managed ...
Published:
2008-06-09
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Excerpt related to
crm decision process:
... So how can you avoid the pitfalls of group decision making, and ensure that your decision-making
process is free of bias and is as efficient as possible—and ...
Published:
2009-05-20
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Abstract:
Over past two decades, Ross Systems has delivered strong back-office functionality and good customer support within certain
industries; it is considered a leader in native process manufacturing functionality. The company has also expanded its online
operations through its RenaissanceLink software applica (...)
Excerpt related to
crm decision process:
Over past two decades, Ross Systems has delivered strong back-office functionality and good customer support within certain
industries; it is cons...
Published:
2000-07-20
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Excerpt related to
crm decision process:
... and user experiences from internal and external data sources, all in real-time and in-context for a better,
richer experience and decision-making process. ...
Published:
2012-03-01
-
Abstract:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process. The project implementer must be aware of common CRM misconceptions, and communicate the nature of CRM
to c-level management. (...)
Excerpt related to
crm decision process:
For a successful customer relationship management (CRM) implementation, the chief executive officer (CEO) must have an ongoing
role in the process...
Published:
2006-11-23
-
Excerpt related to
crm decision process:
... The decision-making process in North American companies operates within
a centralized system, and generally takes a top-down approach. ...
Published:
2008-06-23
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Excerpt related to
crm decision process:
... the vendor also provides customer relationship management (CRM) and supply ...
and capture tacit knowledge for better decision making and process improvement ...
Published:
2010-08-24
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Abstract:
In going through a business decision process for complex technology selections, more and more use is being made of technologically
driven processes using Decision support tools and captured knowledge. The use of these systems and the capability to drive
a solution from them assumes an ability to accurate (...)
Excerpt related to
crm decision process:
In going through a business decision process for complex technology selections, more and more use is being made of technologically
driven processe...
Published:
2001-05-30
-
Excerpt related to
crm decision process:
... accounting, enterprise resource planning (ERP), customer relationship management (CRM),
supply chain ... it into a format that can be used in the decision process.
...
Published:
2009-04-24
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Abstract:
ERP remains the information backbone for contemporary manufacturing enterprises. However, today's ERP systems are required
to address more than traditional processes taking place within the walls of an enterprise. This is a concise ERP reference
guide for anyone needing a general knowledge of ERP feature (...)
Excerpt related to
crm decision process:
ERP remains the information backbone for contemporary manufacturing enterprises. However, today's ERP systems are required
to address more than tr...
Published:
2001-02-05