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Abstract:
A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition and retention
by gathering data from each contact with customers and prospects. Collecting data, however, cannot be isolated from a strategy
for actually using that data. Here is an overview of how (...)
Excerpt related to
crm data:
A customer relationship management (CRM) system is inherently valuable for supporting customer acquisition
and retention by gathering data from ea...
Published:
2003-07-03
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Abstract:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable business definitions mapped to the different CRM system schemas throughout the organization. (...)
Excerpt related to
crm data:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable bus...
Published:
2002-12-25
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Abstract:
Data quality has direct consequences on a company's bottom-line and its customer relationship management (CRM) strategy.
Looking beyond general approaches and company policies that set expectations and establish data management procedures, we
will explore applications and tools that help reduce the negat (...)
Excerpt related to
crm data:
Data quality has direct consequences on a company's bottom-line and its customer relationship management
(CRM) strategy. Looking beyond general ap...
Published:
2004-03-08
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Abstract:
A data storage company planning to become a major player in the field needed customer relationship management (CRM) software
that would scale to the company’s growth and integrate with its other business software. Learn about the solution that integrated
accounting and manufacturing packages affordably (...)
Excerpt related to
crm data:
... relationship management (CRM) software that would scale to t... CRM
Solution Helps Growing Data Storage Provider Meet Its Information Needs. ...
Published:
2010-03-11
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Abstract:
Interelate, a customer intelligence ASP, recently announced partnerships with infrastructure service provider LoudCloud and
CRM analytics vendor E.piphany. These partnerships complement Interelate’s analytics expertise to provide new analytical
CRM service offerings that promise to provide more value (...)
Excerpt related to
crm data:
Interelate, a customer intelligence ASP, recently announced partnerships with infrastructure service provider LoudCloud and
CRM analytics vendor E...
Published:
2000-09-15
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Abstract:
Companies need to implement serious yardstick work when seeking to evaluate CRM-software investments. This involves creating
a cost-benefit analysis, determining the tangible and intangible benefits, and the risks involved with CRM implementation. (...)
Excerpt related to
crm data:
Companies need to implement serious yardstick work when seeking to evaluate CRM-software investments. This involves creating
a cost-benefit analys...
Published:
2004-07-23
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Abstract:
Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior. (...)
Excerpt related to
crm data:
Targeting your best customers and personalizing your relationship with them, implies an in-depth understanding of their behavior.
Published:
2002-12-21
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Abstract:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable business definitions mapped to the different CRM system schemas throughout the organization. (...)
Excerpt related to
crm data:
Making a CRM investment work is a two-step process that begins with unifying disparate systems by creating and managing standardized,
reusable bus...
Published:
2002-12-25
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Abstract:
Product lifecycle management (PLM) doesn't work, but it should. Industry's general approach and attitude to PLM mimics the
early days of customer relationship management (CRM) adoption, and lessons from that experience should help when tackling
the "ifs" and "hows" of PLM investment. (...)
Excerpt related to
crm data:
Product lifecycle management (PLM) doesn't work, but it should. Industry's general approach and attitude to PLM mimics
the early days of customer ...
Published:
2005-11-25
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Abstract:
C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, is the Lexicon of CRM. (...)
Excerpt related to
crm data:
CRM itself is an acronym, standing for Customer Relationship Management. This is part one of three-part article to provide
explanation and mea...
Published:
2001-10-12
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Abstract:
Finding out the true facts about what makes CRM tick and how fast it circles the ROI clock—if it indeed reaches ROI-has long
frustrated potential CRM implementers looking for answers. And getting good answers really matters, because their only alternative
to being forewarned may be leaping into enterpr (...)
Excerpt related to
crm data:
Finding out the true facts about what makes CRM tick and how fast it circles the ROI clock—if it indeed reaches ROI-has long
frustrated potential ...
Published:
2003-02-15
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Abstract:
Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise
applications, but not much beyond. Fast forward to 2001. CRM has gotten fat, and the fatter it gets, it becomes more difficult
to understand, more expensive to buy, more dif (...)
Excerpt related to
crm data:
Back in the early 90’s, ‘CRM’ wasn’t even a trendy acronym. You had a few players thinking beyond 'stovepipe' enterprise
applications, but not mu...
Published:
2001-08-27
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Abstract:
CRM. C.R.M. itself is an acronym, standing for Customer Relationship Management. This is part three of a three-part article
to provide explanation and meaning for most of the common CRM phraseology. Here, in alphabetical order, we continue the Lexicon
of CRM (...)
Excerpt related to
crm data:
CRM. CRM itself is an acronym, standing for Customer Relationship Management. This is part three of a three-part article to
provide explanati...
Published:
2001-11-02
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Abstract:
Onyx Software is a CRM vendor that competes in the mid-market. Onyx considers implementation risk, implementation time, and
distribution strategy to be significant competitive variables. The result is a clearly defined ASP strategy that emphasizes
forging quality relationships with a few ASPs. (...)
Excerpt related to
crm data:
Onyx Software is a CRM vendor that competes in the mid-market. Onyx considers implementation risk, implementation time, and
distribution strategy ...
Published:
2000-10-18
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Abstract:
Although CRM applications, Portals, and Contact Centers are contributing to the improvement of customer relationships and
the effectiveness of employees; in many cases they remain convoluted to users whether they are customers or company employees.
Will LEAP (Language Enabled Application Platform) produc (...)
Excerpt related to
crm data:
Although CRM applications, Portals, and Contact Centers are contributing to the improvement of customer relationships and
the effectiveness of emp...
Published:
2003-05-17
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Abstract:
When it comes to touting 200 product enhancements, what J.D. Edwards is saying is that ease of integration is important
to mid-market companies because they have less flexibility for trial and error. J.D. Edwards's CRM implementation success
through its existing customer base will testify to the reliabi (...)
Excerpt related to
crm data:
When it comes to touting 200 product enhancements, what JD Edwards is saying is that ease of integration is important to mid-market
companies b...
Published:
2003-04-01
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Abstract:
CRM software analysis: Read this comprehensive analysis and summary of Consona Enterprise CRM to learn what lies ahead for
this flagship CRM product. Enterprise resource planning (ERP) and customer relationship management (CRM) vendor Consona is
determined to establish a CRM “kingdom” based on Consona (...)
Excerpt related to
crm data:
CRM software analysis: Read this comprehensive analysis and summary of Consona Enterprise CRM to learn what lies ahead for
this flagship CRM produc...
Published:
2010-02-05
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Abstract:
For a customer relationship management implementation to be successful, consulting firms, vendors, and users must pay attention
to user training and change management. (...)
Excerpt related to
crm data:
For a customer relationship management implementation to be successful, consulting firms, vendors, and users must pay attention
to user training a...
Published:
2005-10-22
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Abstract:
By determinedly executing a number of both prudent and bold initiatives, including some that encroach into the new frontiers
of enterprise applications (such as business process management and business activity monitoring), Exact Software may have
gotten the wherewithal to almost be reckoned with uniform (...)
Excerpt related to
crm data:
By determinedly executing a number of both prudent and bold initiatives, including some that encroach into the new frontiers
of enterprise applica...
Published:
2004-02-26
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Abstract:
Customer data integration (CDI) involves consolidation of customer information for a centralized view of the customer experience.
Implementing CDI within a customer relationship management initiative can help provide organizations with a successful framework
to manage data on a continuous basis. (...)
Excerpt related to
crm data:
Customer data integration (CDI) involves consolidation of customer information for a centralized view of the customer experience.
Implementing CDI...
Published:
2009-09-11